Sr. Growth Marketing Manager

Posted Yesterday
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Chicago, IL, USA
Hybrid
90K-120K Annually
Senior level
Artificial Intelligence • Big Data • Logistics • Machine Learning • Software • Transportation
Leading Supply Chain Technology
The Role
Own and scale B2B demand generation programs that convert target accounts into qualified pipeline. Manage Google Ads, LinkedIn Ads, nurture campaigns, content syndication, webinars, paid placements, and campaign planning. Develop integrated marketing strategies, optimize budgets and targeting, draft campaign content, monitor pipeline and ROI, and collaborate with sales, marketing operations, agencies, and corporate marketing leadership. The role requires independently executing campaigns while improving reporting, processes, and messaging.
Summary Generated by Built In

At FourKites we have the opportunity to tackle complex challenges with real-world impacts. Whether it’s medical supplies from Cardinal Health or groceries for Walmart, the FourKites platform helps customers operate global supply chains that are efficient, agile and sustainable.

Join a team of curious problem solvers that celebrates differences, leads with empathy and values inclusivity

The Role

We're looking for a Sr. Growth Marketing Manager to own and scale the programs that turn target accounts into qualified pipeline. This role owns demand generation end-to-end — paid media (Google Ads, LinkedIn Ads), nurture campaigns, and content syndication — and shares ownership of our webinar program while working closely on overall messaging strategy and brand direction.

This is a high-ownership, execution-focused role for someone equally comfortable optimizing a paid search account and building a nurture sequence. You'll set demand gen campaign strategy and drive it forward independently, while collaborating with the Director on how that strategy ladders up to FourKites' broader narrative.

What You'll Do

Demand Generation Strategy & Campaigns

  • Design and execute the integrated marketing plan spanning paid, content, and lifecycle programs, with a roadmap and budget to hit awareness, conversion, and pipeline targets.
  • Own strategy and execution for all demand generation campaigns that nurture and convert leads into opportunities.
  • Build and manage always-on and campaign-specific nurture programs, including email sends, in coordination with sales development.
  • Own end-to-end execution for roughly half of our webinar program (platform administration, promotion, registration, and follow-up), with the Director owning the other half.
  • Draft first-pass content supporting demand gen campaigns — landing pages, campaign emails, ad copy, and gated assets — for review and refinement.
  • Use AI tools to accelerate campaign work — drafting and iterating on copy, summarizing performance data, and speeding up day-to-day execution across programs.

Paid Media & Search

  • Own strategy, execution, and ongoing optimization of Google Ads and LinkedIn Ads, including keyword strategy, bid management, audience targeting, and budget allocation across funnel stages.
  • Own quarterly keyword planning — competitive gap analysis, tiered keyword strategy, and forecasting.
  • Maintain and refresh our ICP and target persona/title lists each half or after major launches.

Programs & Partnerships

  • Own content syndication programs end-to-end — vendor selection and contracting, asset delivery, and lead handoff with marketing ops and SDRs.
  • Own third-party promotions and paid placements, from vendor outreach through performance tracking.
  • Build and maintain campaign planning templates and calendars that keep stakeholders aligned on timing, assets, and channels.

Cross-Functional Collaboration

  • Partner with our agency contractors to manage social media, drafting roughly two posts per week and connecting stakeholders from other departments. 
  • Partner with the Director, Corporate Marketing on nurture and webinar strategy — you own execution, and align with her on direction and messaging.
  • Partner with marketing operations on reporting infrastructure — pipeline sourced/influenced, cost per opportunity, channel-level ROI.
  • Continuously test, measure, and iterate on targeting, messaging, and spend allocation.

What You Bring

  • 5+ years of B2B demand generation or growth marketing experience, ideally in enterprise SaaS. Supply chain, logistics, or transportation technology and AI agents experience is a strong plus.
  • Direct, hands-on experience managing Google Ads and LinkedIn Ads campaigns, from strategy through execution and optimization.
  • Strong project management instincts — comfortable building the templates, processes, and calendars that keep a marketing team organized.
  • A collaborative style; you'll work closely with the Director, sales, content, and marketing operations.
  • Comfort working with data and marketing ops to track performance — fluent enough in the numbers to know what to test next.
  • Strong writing skills — clear, human copy for campaigns, even if long-form content isn't your primary focus.

What Success Looks Like

  • In your first 90 days: you'll have taken ownership of paid media and webinar programs, be fluent in current campaign performance and ICP targeting, and have a working rhythm with the Director on nurture and webinar strategy.
  • By month six: you'll be running demand gen campaigns independently end-to-end, have a content syndication program live and generating qualified leads, have improved reporting visibility into pipeline sourced by channel, and have tightened campaign planning processes for the broader marketing team.

We know that job postings can be intimidating, and research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. We encourage you to apply if you think you may be a fit and give us both a chance to find out!

Compensation

The expected annual base salary range for this role is $90,000 - $120,000. Actual compensation will be determined based on several factors, including but not limited to experience, qualifications, skills, and business needs. In addition to base salary, this position is eligible for bonus and incentive compensation as well as participation in FourKites' employee stock option program.

Benefits

FourKites provides competitive compensation with stock options, outstanding benefits and a collaborative culture for all employees around the globe. To help you be your best, we have 5 global recharge days, in addition to generous PTO and standard holidays. Parental leave for all parents, an annual wellness stipend and volunteer days also provide you with time and resources for self care and to care for others. Throughout the year, FourKites sets aside time during the workday to learn and celebrate diversity. We're always listening for new ways to support everyone in and out of the office.

Benefits include:

  • Medical, Dental & Vision benefits starting on first day of employment

  • 401k Retirement savings with employer match

  • Bonus and incentive compensation as well as employee stock option program

  • Employer paid life insurance and short term disability insurance

  • Generous PTO, global recharge days, and volunteer days

  • Paid parental leave for all parents

  • Family planning and inclusive wellbeing resources

  • Technology reimbursement

  • Commuter benefits for in-office employees (Chicago)

  • Annual Wellness Stipend

  • Ongoing learning & development opportunities

About FourKites

FourKites, the leader in AI-driven supply chain transformation for global enterprises and pioneer of real-time visibility, turns supply chain data into automated action. FourKites Intelligent Control Tower® breaks down enterprise silos by creating a real-time digital twin of orders, shipments, inventory and assets. This comprehensive view, combined with AI-powered digital workers, enables companies to prevent disruptions, automate routine tasks and optimize performance across their supply chain. FourKites processes over 3.2 million supply chain events daily — from purchase orders to final delivery — helping 1,600-plus global brands prevent disruptions, make faster decisions and move from reactive tracking to proactive supply chain orchestration. For more information, visit www.fourkites.com.

If you are a California resident, here is our California Applicant Privacy Notice. If you are a European Union resident, here is our EU Applicant Privacy Notice.

FourKites is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. If you're excited about this role but don't meet every requirement, we encourage you to apply.

Skills Required

  • 5+ years of B2B demand generation or growth marketing experience
  • Direct, hands-on experience managing Google Ads and LinkedIn Ads campaigns from strategy through execution and optimization
  • Experience in enterprise SaaS is preferred
  • Experience in supply chain, logistics, or transportation technology is a strong plus
  • Experience with AI agents is a strong plus
  • Strong project management skills and ability to build templates, processes, and calendars
  • Collaborative experience working with directors, sales, content, and marketing operations
  • Comfort working with data and marketing operations to track performance
  • Strong writing skills for campaign copy

What the Team is Saying

Collin
Mary
James
Johnny
Helen
Amanda
Kayla
Swati

FourKites Compensation & Benefits Highlights

  • Healthcare Strength Healthcare coverage is described as comprehensive—medical, dental, vision, mental-health support, FSAs/HSAs, and employer-paid life and disability—with day-one eligibility noted for many U.S. roles. Feedback suggests this is one of the most consistently strong elements of the package.
  • Leave & Time Off Breadth Time off is portrayed as generous, including PTO, company-wide Recharge Days, paid holidays, sick time, and volunteer days. Feedback suggests vacation and holidays are viewed positively.
  • Retirement Support Retirement programs include a 401(k) with company match—commonly cited around 4%—with rapid vesting. Feedback suggests this match is a meaningful component of total rewards.

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The Company
HQ: Chicago, IL
475 Employees
Year Founded: 2014

What We Do

Our platform creates comprehensive digital twins of your supply chain with AI-powered digital workers to automate resolution, improve collaboration and drive outcomes across all stakeholders. Unlike traditional control towers, we enable true real-time execution and intelligent fulfillment, transforming both your supply and customer-facing operations.

Why Work With Us

Are you collaborative? Forward-thinking? Eager to solve complex challenges with creative solutions? Do you feel inspired seeing the tangible impact of your work? You’re in good company at FourKites. We love what we do, and we believe in empowering our employees to take ownership, take pride in their work, and have some fun in the process. Join us!

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FourKites Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: 2 days a week
HQChicago, IL
Amsterdam, NL
Chennai, Tamil Nadu
Munich, DE
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