Sr. Director of Sales, Acquisition

We engage the most inspired minds to do their best work wherever they work best—powering the freedom to create worldwide.

WP Engine empowers companies and agencies of all sizes to build, power, manage, and optimize their WordPress websites and applications with confidence. Serving 1.5 million customers across 150+ countries, the global technology company provides premium, enterprise-grade solutions, tools, and services, including specialized platforms for WordPress, industry-tailored eCommerce and agency solution suites, and developer-centric tools like Local, Advanced Custom Fields, and more. WP Engine’s innovative technology and industry-leading expertise are why 8% of the web visits a WP Engine-powered site daily. Learn more at wpengine.com.

About the Role

WP Engine is seeking an experienced and dynamic Sr. Director of Sales, Acquisition to join our team and drive strategy for acquiring new prospects in the world’s most trusted WordPress platform. In this role, you will lead our net new and business development teams to consistently exceed revenue targets while fostering an inclusive and high-performing team culture. If you have a strong track record of success leading sales teams through sophisticated buying cycles and are passionate about both sales leadership and team development, this is the opportunity for you.

What’s Cool About This Job

At WP Engine, we have experienced phenomenal growth over the past decade, solidifying our position as a leading managed hosting provider in the WordPress space. With a clear focus on dedicated segments for SMB, Mid Market, and Enterprise clients, we’re looking for a forward-thinking sales leader to guide the team to new heights. The right candidate will balance strategic oversight with hands-on coaching, driving sales growth while empowering the team to reach their full potential.

The Day-to-Day

• Lead the Acquisition Sales Teams: Guide, mentor, and motivate sales leaders to drive performance in a repeatable and predictable manner.

• Executive Sponsorship on Key Deals: Serve as the executive sponsor for complex deals, helping your team with negotiations and strategic discussions.

• Over-Target Achievement: Work closely with the sales teams to help them consistently over-attain quota and surpass goals.

• Pipeline Management: Maintain a high-quality sales pipeline, teaching your leaders and reps how to qualify and disqualify effectively using MEDDIC methodology.

• Collaboration: Partner with Marketing, On-Boarding and Customer Success to ensure quality deals that minimize future churn.

• Strategic Planning: Contribute to business strategy, financial reporting, and product roadmap prioritization.

• Cross-Department Collaboration: Work with Marketing and Revenue Operations to align efforts, optimize sales strategies, and drive consistent revenue growth.

• Sales Forecasting: Manage the net new sales pipeline and forecast new bookings, cross-sell, up-sell, and add-on sales.

• Data-Driven Decision Making: Use data and market testing to inform strategies and improve results.

• Team Development: Hire, train, and develop sales professionals, in collaboration with Sales Enablement, to ensure continuous improvement.

Your Skills and Expertise

• 8+ Years Leadership Experience across mid market and enterprise sales teams ideally leading an Acquisition function. 

• Strategic Thinker: Ability to analyze complex challenges and collaborate cross-functionally to develop solutions.

• Proven Leadership: Skilled at motivating and managing both direct and cross-functional teams.

• Experience with CRM Tools: Hands-on experience with Salesforce CRM for pipeline management, forecasting, and deal tracking.

• Quota Setting & Revenue Forecasting: Expertise in setting quotas, conducting pipeline reviews, and accurately forecasting revenue using both data and deal mechanics.

• Proactive & Results-Driven: A self-starter who seeks information, marshals resources, and delivers results under tight timelines.

• Positive & Can-Do Attitude: An infectious energy and optimism to inspire others and foster team spirit.

• Continuous Improvement: A commitment to self-development and building a high-performing sales team culture.

• Team-Oriented & Mission-Driven: Ability to thrive in a collaborative, dynamic, and purpose-driven environment.

• Willingness to Travel: Some travel required as part of the role.

Perks and Benefits

• Company Stock Options (Every employee is an owner in the company)

• Great Health Benefits (Medical, Dental, Vision, Life Insurance, Accident & Critical Illness)

• Fertility Benefits (IVF/Fertility drug coverage)

• HSA Company contribution $750 for employee / $1500 for family

• 401(k) with a 4% match

• Disability Insurance 

• Paid Family and Caregiver’s Leave

• Employee Assistance Program

• Generous Vacation Time (Who doesn’t like time off)

• One-time $500 payment to set up your home office

• 4 Company Wellness Days a year

• 1 floating holiday

• $100 monthly wellness allowance to spend on what you want

• Free subscription to Calm

• Pet Insurance

• On-going education through LinkedIn Learning, Workday Learning and our Career Growth Portal

Compensation

$190,000 base / $125,000 variable / $315,000 OTE

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$315,000.00

We believe that compensation should be reflective of the impact you have within the organization relative to the market value of your role. The cash compensation package above includes base pay plus on-target commission for employees in eligible roles. Sales incentive plans are uncapped with significant earning potential. Your talent acquisition partner can share more about the total rewards package at WP Engine including the specific base pay and commissions as well as equity and benefits during the hiring process.