Job Summary:
As the Sr Director for Monitoring & Connectivity, you will set and drive the strategic vision for Masimo’s interconnected monitoring systems and connectivity solutions. You will oversee global marketing, product lifecycle management, new product introductions, product positioning, strategic messaging, and launch execution across acute care, alternate care, and consumer segments. to accelerate growth
Duties & Responsibilities:
- Lead development and execution of global marketing strategies for interconnected monitoring platforms and connectivity solutions.
- Manage the product life cycle to include new product introductions, and end of life activities.
- Bridge product vision with commercial outcomes—including brand positioning, value messaging, product launches, and revenue growth.
- Ensure alignment with broader commercial marketing and downstream activities
- Translate technical product functionality into compelling customer-centric value propositions for hospitals, healthcare systems, and alternate care providers.
- Define go‑to‑market plans: segmentation, targeting, positioning, pricing, campaigns across channels (digital, field, events).
- Analyze market dynamics, competition, and customer insights to inform strategic pivots and investment decisions.
- Collaborate across R&D, Product Management, Engineering, Clinical Affairs, Regulatory, Sales, and Marketing Communications—ensuring unified messaging and seamless product rollouts.
- Own product roadmap marketing, launch timelines, and lifecycle planning across connectivity platforms.
- Oversee all launch phases through pre‑market to full market availability, including training, collateral, and field enablement.
- Build, mentor, and lead a high-performing, cross-functional marketing team globally.
- Enable marketing excellence through collaboration with Sales, Clinical, Engineering, Technical Services, and Marketing teams.
- Define key performance indicators to measure campaign effectiveness, market penetration, ROI, and adoption.
- Utilize market intelligence, competitive data, and customer feedback to continuously refine marketing strategy
- Serve as a strategic voice within the executive leadership team.
- Manage marketing resources and budgets to maximize ROI and operational efficiency.
Minimum & Preferred Qualifications and Experience:
Minimum Qualifications:
- Ten years of demonstrated success in Marketing/Management/Commercial responsibility, ideally in the medical device industry.
- 3 years of experience leading global marketing teams
- Very strong business acumen (or commensurate training)
- Deep knowledge of monitoring technologies and connectivity solutions.
- Strong background in healthcare technology, information technology and networking.
- Strong strategic, analytical, and critical thinking skills.
- Ability to anticipate and articulate future possibilities and trends
- Strong writing and speaking skills
- Excellent teamwork skills
- Advanced ability with the Microsoft Office suite of applications.
Preferred Qualifications:
- Proven leadership, orientation to customer and team needs, creativity, and a “do whatever it takes attitude”
Education:
- Bachelor’s degree Marketing, Business, Life Sciences, or related field required.
- MBA/advanced degree is desired.
Compensation
The anticipated salary range for this position is $195,000 - $285,000 plus benefits. Actual placement within the range is dependent on multiple factors, including but not limited to skills, education, and experience. This position also qualifies for up to 25% annual bonus based on Company, department, and individual performance.
Masimo offers benefits such as Medical, Dental, Vision, Life/AD&D, Disability Insurance, 401(k), Vacation, Sick, Holiday, Paid Maternity Leave, Flexible Spending Accounts, voluntary Accident, Critical Illness, Hospital, Long-Term Care, Employee Assistance Program, Pet Insurance, on-site Wellness Clinic, Fitness Center, Café. All benefits are subject to eligibility requirements.
Physical requirements/Work Environment
This position primarily works in an office environment. It requires frequent sitting, standing and walking. Daily use of a computer and other computing and digital devices is required. May stand for extended periods when facilitating meetings or walking in the facilities. Travel domestically and internationally up to 25% is necessary.
The physical demands of the position described herein are essential functions of the job and employees must be able to successfully perform these tasks for extended periods. Reasonable accommodation may be made for those individuals with real or perceived disabilities to perform the essential functions of the job described.
About UsFor over thirty years, Masimo has been expanding the boundaries of noninvasive monitoring to improve patient outcomes and reduce the cost of care. Today, Masimo delivers a portfolio of hospital-trusted monitoring solutions to help increase patient safety, health, and wellness in the hospital and at home. When you join our team, you’ll be part of a culture that’s driven by passion, challenging the status quo, and making an impact in the lives of others.
Masimo is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state or local law.
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Skills Required
- Ten years of demonstrated success in Marketing/Management/Commercial responsibility, ideally in the medical device industry
- 3 years of experience leading global marketing teams
- Deep knowledge of monitoring technologies and connectivity solutions
- Strong background in healthcare technology, information technology and networking
- Bachelor's degree in Marketing, Business, Life Sciences, or related field required
Masimo Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Masimo and has not been reviewed or approved by Masimo.
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Healthcare Strength — Comprehensive medical, dental, and vision coverage is offered alongside company‑paid life insurance at 2x salary and long‑term disability coverage. The package reflects broad core health protection.
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Leave & Time Off Breadth — Policies include 15 days of paid vacation to start, up to 10 paid holidays, 40 hours of sick time, and defined paid parental leave components. This structure provides clear, multi‑category time‑off coverage.
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Wellbeing & Lifestyle Benefits — An EAP, corporate discounts, and onsite amenities such as a café, wellness center, and gym are available at certain locations. These perks enhance day‑to‑day support where onsite access exists.
Masimo Insights
What We Do
Masimo (NASDAQ: MASI) is a global medical technology company that develops and produces a wide array of industry-leading monitoring technologies, including innovative measurements, sensors, patient monitors, and automation and connectivity solutions. Our mission is to improve life, improve patient outcomes, reduce the cost of care, and take noninvasive monitoring to new sites and applications. Masimo SET® Measure-through Motion and Low Perfusion™ pulse oximetry, introduced in 1995, has been shown to outperform other pulse oximetry technologies in over 100 independent and objective studies, which can be found at www.masimo.com/evidence/featured-studies/feature. Masimo SET® is estimated to be used on more than 200 million patients around the world each year and is the primary pulse oximetry at all 10 top U.S. hospitals as ranked in the 2025 Newsweek World’s Best Hospitals listing. Additional information about Masimo and its products may be found at www.masimo.com.






