In this role, you will develop a deep understanding of the business and leverage your understanding of industry trends to cultivate champions—who want to work for, shop at, and invest in Gap Inc. and our house of iconic American brands, by creating breakthrough storytelling and experiences that elevate Gap Inc.’s narrative and serve as reasons to believe. You will work closely with the Chief Communications Officer to develop innovative internal content strategies to support the company’s long-range plan, provide strategic executive counsel, as well as train and lead a high performing internal communications team and matrixed Community of Practice across the portfolio.What You'll Do
Craft a comprehensive, insight-driven communications strategy that informs, connects, and inspires employees at every level of the organization, reinforcing culture as a catalyst for a high-performing business.
Leverage key executive voices to amplify Gap Inc.’s narrative and drive credibility by Illustrating proof points of continuous improvement partnering with corporate affairs team on external communication to prospective employees, media, shareholders, and customers.
Mentor and lead the team responsible for providing executive communications support and guidance to Company executive team. Influence leadership team decisions and initiatives as appropriate.
Establish and lead an Internal Communications Community of Practice to ensure cohesive internal and exec messaging across corporate, brand, store and international, sharing best practices and upskilling.
Edit and oversee the distribution of internal communication materials, including program and campaign communications, presentations, FAQs, press materials, speeches and social content.
Oversee development and production of content for internal and external speaking engagements, conferences and events.
Implement metrics and measurement to evaluate effectiveness of communication plan.
Recruit and manage a global communications team to support the development and execution of the internal and exec communications strategy.
Promote a culture of high performance and continuous improvement that values learning and a commitment to executing with excellence.
Stay on top of industry trends, best practices, and new channels to continuously evolve internal and executive communication efforts.
Bachelor’s degree in Communications, Journalism, Marketing, or a related field.
12+ years of progressive experience in internal marketing and engagement, executive, or corporate communications roles, preferably within global, matrixed organizations.
Proven track record in leading high-performing teams and advising senior executives.
Ability to drive cultural and/or change initiatives, and position a brand/company as a great place to work
Creative, innovative, and curious; ability to move from concept to ideation to execution; strong bias for action
Ability to prioritize, multitask, and oversee multiple concurrent projects and workstreams with various business partners
Excellent written, verbal and advisory skills, including speechwriting experience; proven track record of delivering exceptional written work
Ability to develop innovative solutions for complex situations in a fast-paced and matrixed environment; cover a wide range of activities requiring complex judgments
Experience managing communications budgets and agency/vendor relationships.
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What We Do
In 1969, Don and Doris Fisher opened the first Gap store on Ocean Avenue in San Francisco. They wanted to make it easier to find a great pair of jeans, and they did. Their denim and records store was a hit, and it grew to become one of the world’s most iconic brands. Today we’re represented in more than 1400 stores in over 40 countries, and online. We have headquarters in New York, London, Shanghai, Tokyo, and, of course, San Francisco. Our unique aesthetic is optimistic cool, elevated American style. Our clothes are crafted with care, with focused attention to thoughtful design. We believe in staying true to our heritage while creating what’s next. Don and Doris Fisher always wanted to “do more than sell clothes.” They wanted to support the people who ran their company, to be active in their communities, and to have a positive impact on the world. Their vision helped transform retail, and we’re still following their lead. We stand for freedom and possibility for all; we champion diverse ideas that transcend generations, geographies and genders.
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