Sr Customer and Social Media Marketing Manager

Reposted 23 Days Ago
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Palo Alto, CA, USA
In-Office
195K-212K Annually
Senior level
Cybersecurity
The Role
The role involves developing customer advocacy programs, creating customer content, managing social media strategy, and tracking marketing initiatives' impact.
Summary Generated by Built In

Obsidian Security is the leading SaaS security platform, trusted by global enterprises like Snowflake, T-Mobile, and Algolia. We protect 200+ organizations across North America, Europe, the Middle East, Southeast Asia, Australia, and New Zealand, including many of the world’s largest Fortune 1000 and Global 2000 companies.

Founded in 2017 and backed by top investors like Greylock, Obsidian was built to close a critical gap: securing SaaS apps where business happens—Microsoft 365, Salesforce, and hundreds more. The company does this by offering a complete SaaS security platform to reduce risk, detect and respond to threats, and prevent breaches at the source. Obsidian was built by leaders who redefined endpoint and identity security at CrowdStrike, Okta, Cylance, and Carbon Black. Now, they’re transforming how SaaS is secured.

With AI driving rapid SaaS growth and complexity, agentic AI tools gain privileged access to sensitive data through integrations, creating new risks most security tools miss. Obsidian uniquely detects anomalous OAuth token activity and manages integration risks. Major announcements are on the horizon. Recognizing that SaaS security needs to evolve, Obsidian enables growing organizations to start with a lightweight, prevention-focused browser extension and expand coverage over time.

With global momentum, a growing partner ecosystem including SentinelOne, Databricks, and Google Cloud, and a major fundraise ahead, Obsidian is scaling rapidly toward long-term growth and IPO readiness.

About The Role Obsidian is looking for a strategic and creative Customer Marketing Manager to build and scale programs that deepen customer engagement, celebrate customer success, and turn our users into passionate advocates. In this role, you’ll own customer storytelling - from case studies to milestone highlights - and scale Obsidian’s Customer Advocacy program.
In this role, you will

  • Customer programs: Develop and manage customer advocacy and engagement programs, including reference networks, lifecycle touchpoints, and customer marketing initiatives.
  • Customer content creation: Alongside PMM, produce high-quality customer stories, case studies, testimonials, and milestone announcements that highlight Obsidian’s value proposition.
  • Collaborate cross-functionally: with CS, Sales, Product Marketing, and Leadership to identify strong customer stories and expand our use cases.
  • Advocacy & references: Build and maintain a roster of customer champions who can support reference calls, speak at events/webinars, provide quotes, and participate in co-marketing.
  • Insights & reporting: Track engagement and measure the impact of customer marketing initiatives on retention, advocacy, and pipeline influence.
  • Build and manage the company’s social media strategy and day-today content publishing and curation to raise brand awareness and strengthen Obsidian’s positioning as a leader in SaaS and AI security.
  • Build and manage the company’s social media content calendar and work with cross functional teams to amplify key product milestones, customer success, industry recognition.
  • Responsible for driving engagement with security professionals on LinkedIn.

Your background looks something like this

  • 5-7 years of experience in customer marketing, product marketing, or customer success.
  • Good understanding of the cyber security space specifically SaaS and AI security is a plus.
  • 2-3 years in B2B social media engagement with strong understanding of mainly LinkedIn and YouTube.
  • Ability to create short-form videos and digital assets to support marketing needs.
  • Exceptional storytelling, interviewing, and content development skills with a strong understanding of how to effectively engage on LinkedIn.
  • Strong relationship builder with the ability to work closely with customers and internal stakeholders.
  • Highly organized and able to manage multiple projects simultaneously.
  • Passionate about amplifying customer impact and building programs from the ground up.


Employee Benefits

Our competitive benefits packages are designed to support our employees' well-being, both at work and at home.  Our US based employees enjoy:

  • Competitive compensation with equity and 401k
  • Comprehensive healthcare with dental and vision coverage
  • Flexible paid time off and paid holiday time off 
  • 12 weeks of new parent or family leave
  • Personal and professional development resources

For more details on our US benefits, or for information on our international benefits, please see here.

Pay Transparancy

Please note that the base pay range is a guideline and for candidates who receive an offer, the base pay will vary based on factors such as work location, as well as the knowledge, skills and experience of the candidate. In addition to a competitive base salary, this position is eligible for equity awards and may be eligible for sales commission or incentive compensation based on the role or function within the company.

At Obsidian, we are proud to be an equal-opportunity employer. We value diversity and hire for talent, passion, and compassion. In compliance with federal law, all persons hired will be required to submit satisfactory proof of identity and legal authorization.  If you have a need that requires accommodation, please contact [email protected]

Information collected and processed as part of any job applications you choose to submit is subject to Obsidian’s Applicant Privacy Policy.

Base Salary Range
$195,000$212,000 USD

Skills Required

  • 5-7 years of experience in customer marketing, product marketing, or customer success
  • 2-3 years in B2B social media engagement
  • Ability to create short-form videos and digital assets
  • Good understanding of the cyber security space
  • Exceptional storytelling and content development skills
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