Biddable Media Specialist

Job Description:

A good paid-media specialist knows the platforms. A great one knows what to look for when performance shifts, what to test next, and where a small change can create a meaningful difference.

As Biddable Media Specialist at dentsu, you’ll get close to that craft. You’ll manage paid media campaigns across platforms like Google, Meta, and TikTok, read the signals behind performance, experiment with different approaches, and make decisions that help brands reach the right people and move closer to their goals.

You’ll work alongside planners, clients, creative teams, and platform partners, learning to connect the detail inside a campaign with the bigger picture outside it.

About Dentsu

Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in approximately 120 countries and regions, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.

Find out more: www.dentsu.com

What You'll Do

• Manage and optimize paid media campaigns across Google, Meta, TikTok, and other relevant platforms.
• Translate campaign objectives into decisions around audiences, bidding, budgets, targeting, placements, and creative.
• Monitor performance and investigate the why behind the numbers, identifying what to change and where to push further.
• Run tests, learn from the results, and turn those learnings into the next optimization.
• Partner with planners, clients, creative teams, and platform specialists to solve problems and improve campaign outcomes.
• Keep campaign setup, tracking, pacing, documentation, and reporting accurate and on track.

• At least 1 year of experience in biddable media, paid media, digital advertising, or ad operations, ideally within an agency.
• Hands-on experience with Google Ads, Meta Ads, TikTok Ads, and/or programmatic platforms.
• You genuinely enjoy getting into the detail of paid media and figuring out what moves performance.
• Data gives you direction, but curiosity makes you dig deeper.
• Comfortable making decisions, testing hypotheses, and changing course when the evidence tells you to.
• Organized enough to manage multiple campaigns and priorities without losing the detail.
• Curious about people, platforms, algorithms, creative, technology, and what makes behaviour change.

Dentsu Values
Will live the dentsu 8 Ways at all times: We Dream Loud, We Inspire Change, We Team Without Limits, We All Lead, We Make It Real, We Climb High, We Choose Excitement, We Are a Force for Good

Inclusion and Diversity

We’re proud to be different and that starts with our people. We believe in equal opportunities for everyone. We will not define people by their race, gender, sexual-orientation, age, or disability. Individuality is what makes us great, we want everyone to bring their full self to work and create something amazing. That is what we care about.

So, whether you are joining us, or looking to move to a different part of the business, we work hard to make sure we create equal opportunities for everyone.

Keeping connected

Please visit our website to find out more and connect with us on social.

www.dentsu.com
 

*Please include an updated CV in your application.

**We regret that only short-listed candidates will be notified.

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