CentralReach is a leading provider of autism and IDD care software for Applied Behavior Analysis (ABA), multidisciplinary therapy, and special education. Trusted by more than 200,000 users, we enable therapy providers, educators, and employers to scale the way they deliver ABA and related therapies with innovative technology, market-leading industry expertise, and world-class customer satisfaction.
Key Accountabilities:
- Partner with Customer-Facing Teams to articulate the overall CentralReach value proposition, vision and strategy to customers.
- Own technical engagement with customers during the evaluation phase. Communicate CentralReach value based on activities and work with customers on any identified issues or concerns to successful conclusion.
- Technically support complex opportunities through advanced competitive knowledge, technical skill, and credibility.
- Deliver deep-dive product and technical briefings/presentations to potential clients.
- Maintain accurate notes and feedback in CRM regarding customer input both wins and losses.
- Proactively engage and communicate with customers and CentralReach business/technical teams regarding product feedback and competitive landscape.
- Engage with CentralReach Product Council, provide guidance and feedback directly from customer interactions and help shape product roadmap.
- Assist Product Team with Product and Demo certifications, as well as helping with new release training and certifications.
Desired Skills and Experience:
- You have at least 5 years of experience in ABA either on the Clinical or Practice Management side.
- Strong knowledge of current EHR and Practice Management solutions and technologies.
- Passion and ability to educate customers on how CentralReach can be meaningful to their business.
- You have an extreme hunger to be successful and help CentralReach sales and customers win.
- You have thrived in a startup or similar environment where the only constant is change.
- You embrace aggressive goals and work hard to achieve them.
- You’re naturally curious and invest time and energy into learning more about the sales process, your prospects, and the solutions you’re selling.
- You are able to utilize Sales CRM tools such as Salesforce or a like program.
- You have excellent written and verbal communication skills, strong attention to detail, and good follow-through.
Metrics of Success/Performance Evaluation:
- While metrics are valuable, the most important performance indicator is if a client feels we are invested in their success, not just with CentralReach but overall:
- Revenue and booking goals
- Churn, Adoption, Net-Retention and NPS
CentralReach was developed for Clinicians by Clinicians. The story of CentralReach begins in 2012 when the company’s founder, a practicing Board Certified Behavioral Analyst, decided there had to be a better way to manage her operations so she could spend more time on what mattered most — working with her clients and patients. To help ABA practices focus on what they do best, CentralReach launched the first iteration of its EMR and practice management platform.
Today, under the leadership of Chris Sullens, an award-winning CEO in the technology space, CentralReach is committed to their mission of providing cutting-edge technology and services to help clinicians and educators produce superior client and patient outcomes. Already a market leader, CentralReach is expected to grow exponentially through its four core tenets: hire and develop great people; build industry-leading products; provide exceptional service to customers and continuously invest in systems, processes and infrastructure.
We value our employees and offer a robust benefits package including health and dental, paid time off, life insurance, disability coverage and a 401(k) matching. We also provide comprehensive onboarding, ongoing training, mentoring and career pathing to help you develop your career. We pride ourselves on our fun and energetic environment that also provides our employees with a meaningful way to make a difference by helping clinicians and educators produce superior outcomes for children and adults with disabilities.
#LI-Remote
Backed by Roper Technologies, Inc. (Nasdaq: ROP), and led by award-winning CEO Chris Sullens, CentralReach is entering an exciting phase of growth, innovation, and scale.
Recognized as one of the best places to work over 10 times by organizations such as Inc, Built In, and NJBIZ, our culture is centered around impact, inclusion, and flexibility. As a hybrid company with collaborative offices in Ft. Lauderdale, FL; Holmdel, NJ; and Verona, Italy, we foster a workplace where top talent can thrive and make a real difference in the lives of those we serve.
We offer competitive compensation, comprehensive health benefits, generous PTO, 401(k) matching, and paid parental leave to our full-time employees. Our team members also enjoy hybrid work schedules, career development support, wellness programs, and opportunities to give back through CR Cares™, our community engagement initiative.
Be part of a market leader driving the future of care. Explore opportunities at centralreach.com/careers.
Skills Required
- At least 5 years of experience in ABA (clinical or practice management)
- Strong knowledge of EHR/EMR and practice management solutions
- Experience using Sales CRM tools such as Salesforce or similar
- Ability to deliver technical product demos and briefings to potential clients
- Excellent written and verbal communication skills, attention to detail, and follow-through
- Ability to educate customers on product value and support complex opportunities
- Experience thriving in startup or fast-changing environments and meeting aggressive goals
- Proactive engagement with product and technical teams to provide customer feedback and competitive insights
What We Do
CentralReach’s story started in 2012 at an ABA clinic in Pompano Beach, Florida. The company's founder, a practicing Board Certified Behavior Analyst, was drowning in manual work – from paper billing and clinical data collection to clinical reporting.. With client outcomes in mind, she created a technology-based solution that reduced time-consuming administrative work and freed her to spend time where it matters most – serving clients. Today, under the leadership of Chris Sullens, award-winning CEO in the technology space, CentralReach remains committed to its founding mission: leveraging technology to support individuals with autism and intellectual and developmental disabilities and addressing the growing Autism and IDD care gap. Now the leader in its field, CentralReach continually strives to propel the industry forward through cutting-edge technology, an unrelenting commitment to excellence, and a culture devoted to serving the growing neurodiverse population. Trusted by more than 115,000 users, we enable therapy providers, educators, and employers to scale the way they deliver Applied Behavior Analysis therapy with innovative technology, market-leading industry expertise, and world-class customer satisfaction.
Why Work With Us
We are a mission-driven team who are lucky to get to impact and advance the future of autism and IDD care software. CentralReach is growing quickly, which provides the opportunity to learn and grow from within. We strive to provide career pathing opportunities, as well as leadership and management development training opportunities.
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