Key Responsibilities
Adobe Campaign Classic (ACC)
- Design, build, and deploy personalized marketing campaigns using ACC workflows, templates, and delivery mechanisms.
- Develop custom JavaScript and SQL code within ACC to support advanced campaign logic and data manipulation.
- Configure and manage campaign typologies, delivery parameters, and pressure rules to optimize customer engagement.
- Implement and maintain data schemas, targeting dimensions, and custom resources within ACC.
- Build and manage recurring and transactional campaigns, including trigger-based and event-driven communications.
- Monitor campaign performance, delivery logs, and error handling; troubleshoot issues across workflows and deliveries.
- Collaborate with data teams to ensure proper ETL processes and data availability for campaign execution.
- Support campaign QA, UAT, and deployment processes across environments (dev, stage, prod).
- Maintain documentation for campaign configurations, workflows, and integration points.
- Ensure compliance with data privacy regulations and internal governance policies.
Adobe Experience Platform (AEP)
- Ingest and transform data from CRM, web, mobile, and third-party systems.
- Design and manage XDM schemas for scalable and reusable data structures.
- Configure identity stitching and unified customer profiles.
- Implement real-time CDP capabilities and audience activation strategies.
- Ensure compliance with data governance, privacy (GDPR/CCPA), and quality standards.
- Maintain data cataloging, lineage, and documentation.
- Implement Adobe Web SDK for real-time data collection and personalization.
Adobe Journey Optimizer (AJO)
- Design and orchestrate omnichannel customer journeys (email, SMS, push, in-app).
- Configure decisioning logic, segmentation, and dynamic content personalization.
- Conduct A/B testing and journey performance optimization.
- Collaborate with marketing teams to align journey logic with business goals and personalization strategies.
Integration & Development
- Develop APIs and microservices to connect Adobe Experience Cloud with enterprise systems.
- Build server-side integrations and data synchronization pipelines.
- Optimize SDK performance and implement analytics tracking.
- Maintain technical documentation and code repositories.
Collaboration
- Work closely with Marketing Ops, GTM, and Data Engineering teams to deliver business-aligned solutions.
- Share technical insights and contribute to platform best practices.
Participate in technical reviews and solution design discussions.
Required Qualifications
- 5+ years of experience with Adobe Marketing/Experience Cloud.
- Hands-on experience with AEP, AJO, ACC, Web SDK, and CJA.
- Proficiency in JavaScript, HTML, Python, and SQL.
- Experience with API development, ETL/ELT processes, and data pipeline management.
- Familiarity with web standards, browser APIs, and performance optimization.
Preferred Qualifications
- Experience with SQL/NoSQL databases and cloud platforms (e.g., Azure, AWS, GCP).
- Familiarity with Adobe Launch/Tags and Adobe Analytics integration.
- Understanding of Adobe I/O Events and Developer Console.
- Adobe certifications in AEP, AJO, or Campaign are a plus.
About MetLife
Recognized on Fortune magazine's list of the "World's Most Admired Companies" and Fortune World's 25 Best Workplaces™, MetLife, through its subsidiaries and affiliates, is one of the world's leading financial services companies; providing insurance, annuities, employee benefits and asset management to individual and institutional customers. With operations in more than 40 markets, we hold leading positions in the United States, Latin America, Asia, Europe, and the Middle East.
Our purpose is simple - to help our colleagues, customers, communities, and the world at large create a more confident future. United by purpose and guided by our core values - Win Together, Do the Right Thing, Deliver Impact Over Activity, and Think Ahead - we're inspired to transform the next century in financial services. At MetLife, it's #AllTogetherPossible . Join us!
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What We Do
We're honored to be No. 10 on Great Place to Work's World's Best Workplaces and recognized in the Fortune 100 Best Companies to Work For® list in 2025. At MetLife, we're leading the global transformation of an industry we’ve defined for over 157 years.
At MetLife, every innovation and line of code is a lifeline for our customers and their families—from victims of natural disasters to people living with disabilities and beyond. With operations in more than 40 markets and leading positions across the globe, MetLife fosters an inclusive culture where our people are energized and inspired to deliver for our customers and communities.
Join our remarkable journey—one in which you help write the next century of innovation in financial services—because with MetLife, making the world a better place is All Together Possible.
Why Work With Us
At MetLife, you’ll be working for a company whose purpose is to help customers throughout their life’s journey, and often in their most critical time of need. You’ll be a part of developing leading-edge platforms that will have a lasting impact on the lives and well-being of tens of millions of customers.
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Hybrid Workspace
Employees engage in a combination of remote and on-site work.
MetLife's current workplace policies classify roles as Office, Hybrid or Virtual based on the nature of work, encouraging new ways of working together
