Social Media Strategist

Who are we?

IOHK, is a technology company focused on Blockchain research and development. We are renowned for our scientific approach to blockchain development, emphasizing peer-reviewed research and formal methods to ensure security, scalability, and sustainability. Our projects include decentralized finance (DeFi), governance, and identity management, aiming to advance the capabilities and adoption of blockchain technology globally.

We invest in the unknown, applying our curiosity and desire for positive change to everything we do. By fueling creativity, innovation, and progress within our teams, our products and services are designed for people to be fearless, to be changemakers.

What the role involves:

As a Social Media Strategist at IOG you will help develop and implement a comprehensive social media strategy to support marketing objectives across our product offering and help us improve and learn as we roll out this strategy. 

We are looking for an analytical and perceptive individual who is a skilled communicator and able to collaborate with various teams. Ultimately, you will ensure our social presence aligns with our broader marketing vision and contributes to measurable business outcomes. This role will be reporting to the Head of Public & Media Relations. 

Strategy Development & Implementation

• Define and execute social media strategies aligned with IO marketing goals and brand guidelines.
• Continuously assess emerging channels and tools to refine current strategies.

Content Management & Creation

• Manage, create, and publish original, high-quality content across multiple social media platforms.
• Collaborate with writers, designers, and other stakeholders to ensure content is informative, brand-aligned, and appealing.

Community & Account Management

• Administer company social media accounts, ensuring timely responses and engaging interactions with followers.
• Monitor user engagement, address queries, and manage social listening to maintain brand reputation.

Performance Tracking & Reporting

• Prepare weekly and monthly performance reports, focusing on key metrics such as reach, engagement, conversion, and ROI.
• Analyze trends and provide optimization recommendations to improve visibility and engagement.

Training & Collaboration

• Train internal teams to adopt and maintain a cohesive social media strategy.
• Champion best practices throughout the organization and encourage knowledge-sharing.

Research & Innovation

• Stay up-to-date with new digital technologies, social media trends, and best practices to keep strategies fresh and effective.
• Identify opportunities for partnerships, brand collaborations, or influencer marketing initiatives.

Who you are:

• Proven work experience as a Social Media Strategist or Social Media Manager.
• Bachelor’s degree in Marketing, Communications, or a related field (or equivalent practical experience).
• Experience in digital marketing or related fields is a plus (e.g., content marketing, brand management).
• Hands on experience using social media for brand awareness
• Understanding of SEO and web traffic metrics 
• An ability to identify target audience preferences and build content to meet them 
• Strong written and verbal communication skills 
• Detail-oriented individual who reviews his/her work carefully 
• Self-Starter: Proactive approach, comfortable working independently while knowing when to request support.
• Detail-Oriented & Organized: Ability to review work carefully and manage multiple projects within deadlines.
• Team spirit; strong interpersonal skills to collaborate with a remote team and stakeholders
• Ability to deliver projects on time and willingness to ask for support when needed
• Willingness to share and adopt ideas 
• Belief that shared success is better than individual glory

Are you an IOGer?

Do you find yourself questioning the status quo? Do you tinker with ideas and long to turn those ideas into solutions? Are you able to spark thoughtful debates, bringing out the inquisitiveness in others? Does the promise of continuously growing excite you? Then get ready to reimagine everything you thought wasn’t possible because that’s what it means to be an IOGer - we don’t set limits, we break them. 

All colleagues

• Remote work
• Laptop reimbursement
• New starter package to buy hardware essentials (headphones, monitor, etc)
• Learning & Development opportunities
• Competitive PTO and Sick Leave plan

US Employees

• Medical, Dental, and Vision benefits coverage for the employee and dependents
• 401k
• Health Savings Account
• Life Insurance

At IOG, we value diversity and always treat all employees and job applicants based on merit, qualifications, competence, and talent. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.