Summary
Turn cybersecurity stories into content people actually want to watch.What if your next job wasn’t just about managing social media – but about finding the story behind what’s happening in the world of cybersecurity and turning it into content people want to read, watch and share?
We’re looking for a Social Media Specialist (m/f/n) in Denmark to help bring ESET’s cybersecurity expertise closer to local audiences.
Job description
You’ll work closely with our experts, journalists and local spokespersons – turning complex topics and expert conversations into engaging stories, videos and social content.
One day, you might sit down with an ESET expert for 10 minutes and turn that conversation into a press story. The next, you could be behind the camera filming a short video, editing it and getting it ready for YouTube, Instagram, Facebook or LinkedIn.
You don’t need to be a cybersecurity expert or have a specific degree. What matters is that you know how content works, you’re curious, creative and hands-on – and you genuinely enjoy creating things from idea to final post.
If you’ve already experimented with your own videos, social channels or other content projects, even better. This could be a chance to turn something you love doing into your career – while helping one of the world’s leading cybersecurity companies have a stronger local voice in Nordics.
FUNCTIONAL RESPONSIBILITIES AND DUTIES
- Ensure a unified brand voice, while fostering an active social media community.
- Adapt and translate global social media posts and PR content for local markets.
- Work with external agencies to create content, providing necessary information and materials to achieve PR objectives.
- Define target audiences for each social media channel in collaboration with other teams.
- Implement global social media strategies locally, and develop weekly content calendars for B2B and B2C audiences in cooperation with marketing teams.
- Establish social media activity plans.
- Create and publish original written and audio-visual content across all relevant social media and content platforms.
- Manage community interactions by monitoring comments, responding to simple inquiries, and directing complex questions to ESET Support.
- Engage with the online community by developing content and storytelling activities to activate friends, fans, and followers on ESET’s social platforms.
- Conduct monthly monitoring of brand mentions, hashtags, keywords, and searches using digital analytics and media tracking tools, and document social media activities.
- Analyze marketing data, adjust strategies accordingly, and report results to senior management.
- Oversee communication with influencers and bloggers as part of ESET’s outreach efforts.
- Collaborate in creating storyboards for audio and video productions.
- Design and execute social media campaigns with researched content, appropriate hashtags, and imagery to enhance social engagement and online presence.
- Apply SEO techniques to all written content to boost engagement and web visibility.
REQUIREMENTS
Experience:
- Years of work experience: 2
- Cybersecurity experience is a plus
Knowledge:
- Experience in copy and content writing
- Experience of proof reading
- Experience in social media management monitoring
- Experience in working with external agencies
- Understanding of cybersecurity
- Ability to digest and interpret technical material
- Well-developed interpersonal and organizational skills
- MS Office: advanced
Language:
- English: C1
- Fluently in Danish, written and verbal
Communication:
- Excellent oral and written communication skills
Personal characteristics:
- Attention to detail
Primary location
CopenhagenAdditional locations
Time type
Full timeSkills Required
- Two years of work experience
- Copywriting and content writing experience
- Proofreading experience
- Social media management and monitoring experience
- Experience working with external agencies
- Ability to digest and interpret technical material
- Advanced Microsoft Office skills
- English proficiency at C1 level
- Fluent written and spoken Danish
- Excellent oral and written communication skills
- Strong interpersonal and organizational skills
- Attention to detail
- Cybersecurity experience
ESET Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about ESET and has not been reviewed or approved by ESET.
-
Leave & Time Off Breadth — Time off is viewed as strong, with added days off and vacation/PTO described positively. Policies around PTO appear to contribute meaningfully to overall value.
-
Parental & Family Support — Parental benefits are highlighted as supportive, with enhanced parental leave referenced in multiple regions. This area is frequently cited as a standout element of the package.
-
Flexible Benefits — Flexible work options such as hybrid schedules and flexible hours are emphasized and appear to be widely appreciated. Work-from-home flexibility is repeatedly highlighted as a strength.
ESET Insights
What We Do
For more than 30 years we have been here helping to watch over and protect progress. Over a billion users worldwide rely upon ESET’s solutions to stay secure from increasingly sophisticated digital threats. ESET´s award-winning IT security software and services provide protection in over 200 countries and territories worldwide, with its software localized into more than 30 languages. Meanwhile, the world continues to move forward at pace. When ESET was founded, the Internet was in its infancy. Now technology is part of everything we do and is central to the continued advancements in our society. Most of the time technology does just what it is supposed to, but in order to ensure continued progress in the digital age we need someone to question what’s going on in the background. And that’s why we are here – to continue protecting technology from threats, enabling everyone to fully embrace it’s potential and rely on it. Put simply - when technology enables progress, ESET is here to protect it. ESET - Progress. Protected. Visit www.eset.com to learn more
.png)
