Social Media Marketing Specialist

About the Company

Flow aims to create a superior living environment that enhances the lives of our residents and communities by developing, acquiring, owning, and managing multifamily apartment buildings and the services and technology inside those buildings.

Fulfilling our mission will require an exceptional group of people whose collective output is greater than the sum of its individual parts. Our team members are energized by the opportunity to impact our residents’ lives in meaningful ways. They are bold and creatively ambitious, driven by relentlessly high standards, act with a sense of urgency and accountability, and always, above all, operate with integrity, loyalty, and trust.

About the Role

We are seeking a highly skilled Social Media Marketing Specialist with 3-5 years of experience, preferably from an agency background, to manage and elevate our social media presence. The ideal candidate will also have experience in photography and videography, influencer marketing, and content creation. This role involves managing multiple social media accounts across various platforms, driving social engagement, and implementing creative marketing strategies. The role also includes managing photo and video shoots with the Marketing Director, supporting the Marketing Director on various online activities, event coverage - internal and external. The ideal candidate will have a strong creative and aesthetic eye, a strong attention to detail and have a very strong understanding of the local market when it comes to social media, trends, activities and cultural nuances. The candidate will need to be able to work independently and have a strong strategic understanding and be expected to meet business requirements and deliverables as and when expected. A strong team player and independent mindset is critical.

Responsibilities

• Agency Experience: Leverage your agency background to design and execute effective social media marketing strategies.
• Photography & Videography: Manage and collaborate with photographers and videographers, ensuring high-quality visual content aligns with brand messaging.
• Influencer & Content Creator Management: Develop and manage influencer partnerships, content creators, and influencer marketing campaigns to increase brand visibility and engagement.
• Social Media Management: Handle multiple social media accounts across various platforms (Instagram, Facebook, Twitter, LinkedIn, TikTok, etc.), ensuring consistent and engaging content.
• Social Engagement: Monitor and manage social media engagement, responding to comments, messages, and interacting with the online community to foster relationships.
• Content Creation: Create, edit, and publish compelling and visually appealing content (posts, stories, videos) that resonates with the target audience.
• Strategy Development: Develop and implement social media strategies to drive brand awareness, customer engagement, and business growth.
• Analytics & Reporting: Track performance across social media channels, provide insights, and adjust strategies as needed to achieve KPIs.

Ideal Background

• 5 years of proven experience in social media marketing, preferably within an agency setting.
• Strong knowledge and experience in photography and videography, including working with professional photographers and videographers.
• Expertise in influencer marketing and managing partnerships with influencers and content creators.
• Solid understanding of social media platforms and trends, with the ability to create engaging content that drives interaction and growth.
• Strong organizational skills with the ability to manage multiple projects and meet deadlines.
• Creative mindset with a passion for staying updated on the latest trends in social media and digital marketing.
• Excellent communication skills and the ability to work collaboratively with internal teams and external partners.
• Proficient in social media management tools and analytics platforms.

Why Join Flow?

Exciting growth opportunity: Be part of a fast-growing company shaping the future of residential living in Saudi Arabia.

Dynamic work environment: Work with a passionate team in an innovative, tech-driven company.

Competitive compensation & benefits.

A chance to make an impact: Help build a vibrant international community and redefine what it means to call Flow home.

If you have the energy, talent, and work ethic to thrive in this role, we want to hear from you! Apply now and be part of Flow’s success story!