Social Media Marketing Manager

Posted 9 Days Ago
Be an Early Applicant
Nashville, TN
100K-150K Annually
7+ Years Experience
Software • Automation
The Role
As a Social Media Marketing Manager, you will lead the brand's digital presence, focusing on YouTube ad strategy and campaign management across various social platforms. You will create and optimize social media campaigns, analyze performance metrics, engage with the audience, and stay updated on social trends to drive brand visibility and conversions.
Summary Generated by Built In

We seek an experienced Social Media Marketing Manager with extensive experience in YouTube ad management to lead our brand’s digital presence across social media platforms and drive our YouTube and video ad strategy. In this role, you will create, implement, and optimize social media campaigns that engage our audience, increase brand visibility, and drive conversions. You’ll also play a key role in managing and executing paid social media and YouTube campaigns, focusing strongly on data-driven strategies.
If you’re passionate about social media, have a proven track record of delivering impactful YouTube ad campaigns, and thrive in a fast-paced environment, we’d love to hear from you!
Location: This is a fully remote, work-from-home position. However, candidates must be located and authorized to work within the United States without employer sponsorship or transfer of employer sponsorship.
About Us:
Patch My PC is a dynamic, fully remote team committed to creating exceptional products that solve real-world problems and improve the lives of our customers. If you align with our core values and are passionate about making a difference, we want to hear from you. We offer a fully remote work environment with flexible hours and a supportive team culture, providing opportunities for personal and professional growth in a collaborative and innovative setting.
Learn more about our core values here: https://patchmypc.com/values.
What You'll Do:

  • Social Media Strategy & Management:
    Develop and execute a comprehensive social media strategy across platforms like Facebook, Instagram, LinkedIn, X/Twitter, and Reddit to build brand awareness, engagement, and growth.
  • YouTube Advertising:
    Lead YouTube advertising strategy, including campaign setup, targeting, budget management, creative development, and performance analysis.
  • Content Planning & Creation:
    Collaborate with the content and design teams to plan and create engaging social media content (text, image, video, polls, etc.) that aligns with brand messaging and campaign goals.
  • Performance Monitoring & Reporting:
    Track and analyze key metrics across social channels and YouTube ads (e.g., engagement, reach, impressions, CTR, conversions). Provide detailed reports with insights and recommendations to improve performance.
  • Audience Growth & Engagement:
    Grow and nurture our social media communities by actively engaging with followers, addressing comments, and responding to messages.
  • Cross-Channel Integration:
    Work closely with other digital marketing channels (SEO, PPC, email marketing) to ensure cohesive and integrated campaigns across all touchpoints.
  • Trend Analysis & Innovation:
    Stay up to date with social media trends, algorithm changes, new tools, and YouTube advertising innovations to ensure our strategies are always cutting-edge.

What We're Looking For:

  • 7+ years of experience in social media marketing and YouTube ad management.
  • Proven success in creating and managing large-scale social media and video ad campaigns with measurable results.
  • Extensive experience in YouTube advertising—including video ad formats (in-stream, discovery), audience targeting, and A/B testing.
  • Strong knowledge of ad platforms, including Facebook Ads Manager, LinkedIn Ads, Twitter Ads, and TikTok Ads.
  • Expertise in social media analytics tools (e.g., Google Analytics, Sprout Social) and YouTube ad performance metrics.
  • Hands-on experience in budget management for paid social and video ads.
  • Exceptional project management skills, with the ability to handle multiple campaigns and deadlines simultaneously.
  • Creative mindset with the ability to develop compelling content strategies that engage users.
  • Excellent communication and collaboration skills.

Additional Requirements

Other essential requirements of this role require: 

  • May sit for prolonged periods of time 

  • Requires significant use of personal computer, phone and general office equipment. 

  • The use of various types of vision, including but not limited to close vision, distance vision, and color differentiation. 

  • Communication: Must be able to effectively communicate with team members, managers, and candidates via phone, video conferencing (i.e., teams, zoom), email, and messaging platforms. This includes clear verbal and written communication. 

  • Visual Acuity: Must have the ability to view and interpret data on a computer screen and review electronic documents for extended periods. 

  • Manual Dexterity: Must be able to use a computer keyboard, mouse, and other office equipment efficiently to perform tasks such as typing, data entry, and document management. 

  • Mobility: While the role is primarily sedentary, the individual must be able to navigate a remote work environment and may need to attend occasional in-person meetings or events, depending on company needs. 

Reasonable accommodations can be made to enable individuals with disabilities to perform the job. 

Environmental and Travel Requirements:

  • Remote Work Environment: Must have a dedicated, quiet, and distraction-free workspace at home with reliable internet access to perform job duties effectively. The work environment should allow for confidential conversations and the secure handling of sensitive information. 

  • Travel: Occasional travel may be required for team meetings, training sessions, or company events. Reasonable accommodations can be provided as needed. 

What To Expect When Applying:

  • We believe in being transparent about our process to ensure candidates know what to expect and can prepare accordingly.
  • The application process typically involves applying with a detailed screening process, a skills assessment, three interviews, a background check, reference check, followed by an offer.

What We Pay:

  • Competitive Base Salary: $99,800 - $149,700 based on experience and location.

Monetary and Other Benefits We Offer:

  • 401k Match: Match 200% of contributions up to the first 5% of salary, resulting in a total potential match of 10%, with no cap.
  • Medical, Dental, and Vision Coverage: Patch My PC covers 99% of these premiums for both the team member and all dependents.
  • Other Benefits: FSA/HSA, three months paid parental leave, three weeks PTO, three days volunteer leave, charitable donation matching, tuition reimbursement, gym membership, internet stipend, pet insurance, and more.
  • Disclaimer: Benefits are subject to change

To view more detailed information about our benefits at Patch My PC, please see: https://patchmypc.com/careers#we-care
Join Us!
If you’re enthusiastic, adaptable, and ready to take on new challenges in a fast-paced environment, Patch My PC is the place for you. To learn more about our company, values, and benefits, visit https://patchmypc.com/careers.
Equal Opportunity Employer:
Patch My PC is an Equal Opportunity Employer and is committed to a policy of equal treatment and opportunity in every aspect of its recruitment and hiring process without regard to age, alienage, caregiver status, childbirth, citizenship status, color, creed, disability, domestic violence victim status, ethnicity, familial status, gender and/or gender identity or expression, marital status, military status, national origin, parental status, partnership status, predisposing genetic characteristics, pregnancy, race, religion, reproductive health decision making, sex, sexual orientation, unemployment status, veteran status, or any other legally protected basis. Women, racial and ethnic minorities, persons of minority sexual orientation or gender identity, individuals with disabilities, and veterans are encouraged to apply for vacant positions at all levels.

 

Top Skills

Youtube
The Company
HQ: Castle Rock, Colorado
91 Employees
On-site Workplace
Year Founded: 2011

What We Do

Easily extend Microsoft Configuration Manager and Intune to deploy and patch an extensive list of third-party applications. Let us handle the tedious task of packaging, testing, troubleshooting, and deploying applications in your environment.

Save time, money, and improve security by automating the creation and patching of third-party applications. Optionally, configure automatic deployment rules for complete automation and control over third-party patch management in your enterprise, initial setup only takes minutes.

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