Social Media Marketer – Jamaica

Reposted 19 Days Ago
Be an Early Applicant
Hiring Remotely in Toronto, CAN
In-Office or Remote
Mid level
Edtech • Information Technology • Professional Services
The Role
The Social Media Marketer at SkillHat will develop strategies, create content, drive organic lead generation, and analyze performance across social media platforms.
Summary Generated by Built In

This is a remote position.


About SkillHat
SkillHat is a global training institute. We provide expert training, coaching, and community to help professionals launch their dream careers in tech.

Our immersive, hands-on courses teach cutting-edge, high-demand technical and strategic skills, producing resilient careers. Some of our programs include Business Analysis, Scrum, User Experience Design, Product Management, Project Management, and No-Code Software Development.



About the Role

We are looking for a dynamic and creative Social Media Marketer based in Jamaica to join our team at SkillHat. This is a remote role, ideal for someone who thrives on innovation, takes initiative, and is passionate about growing a brand’s online presence from anywhere.

You will be responsible for driving organic lead generation, creating engaging content, and continuously optimising our strategies based on data and feedback.


Key Responsibilities:

  • Develop and execute creative social media strategies across LinkedIn, Instagram, and our website.
  • Create and manage content that drives engagement and generates at least 400 organic leads per month.
  • Design and promote lead magnets (e.g., eBooks, guides) and collaborate with Sales Development Reps (SDRs) to optimise lead follow-up.
  • Analyse data and feedback to refine social media campaigns and improve performance.
  • Use tools like Zoho CRM and Zoho Social to manage and track interactions; recommend new tools that enhance productivity.
  • Collaborate cross-functionally with marketing, content creators, and other departments to ensure cohesive brand messaging and strategy.


Requirements


  • Proven experience in social media marketing with a track record of driving organic growth.

  • Strong understanding of LinkedIn and Instagram algorithms and platform best practices.

  • Ability to create engaging content, including graphics, short videos, and written posts.

  • Familiarity with CRM and social media management tools, particularly Zoho CRM and Zoho Social (or willingness to learn quickly).


Application Instructions:

To help us get to know you better and see your skills in action, please include the following with your application:

  • Your updated resume

  • A link to your portfolio showcasing past social media content (graphics, videos, captions, or campaign breakdowns) that highlights your creativity and results


Candidates based in Jamaica are strongly encouraged to apply.​



Skills Required

  • Proven experience in social media marketing
  • Strong understanding of LinkedIn and Instagram algorithms
  • Ability to create engaging content, including graphics, videos, and written posts
  • Familiarity with CRM and social media management tools, particularly Zoho CRM and Zoho Social
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The Company
HQ: Toronto
39 Employees
Year Founded: 2020

What We Do

SkillHat is a global training institute and e-learning platform that provides instructor-led, expert training and career coaching to help motivated professionals attain dream careers in tech. They offer bootcamps, internships, and founder programs focused on areas like business analysis, product management, and cybersecurity.

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