About us
Dyson is growing fast, and our ambition is huge – more categories, more locations, and more people. Our technology is unique and complex, so it’s up to us to explain it clearly. Working in-house, directly with engineers and the broader business, we create inspirational communications that showcase our technology.
Our commercial strategies should launch our pioneering technologies and explain why they are better as simply and clearly as possible. We create customer and owner experiences that are authentic and uniquely Dyson.
About the role
As our Social Media Manager, you will:
- Develop and execute the market's Social Media strategy across paid, owned, and earned channels, aligning with business objectives and marketing funnel stages.
- Manage community engagement, fostering advocacy, word-of-mouth, and user-generated content strategies.
- Oversee the social media content calendar, including creative briefs and copywriting, ensuring alignment with business goals and global strategy.
- Collaborate with category teams and communications to align influencer strategies and deliver on objectives.
- Utilize social media tools for regular reporting on performance metrics across paid, owned, and earned media, utilizing platforms like Sprinklr for social listening.
- Manage the market's reputation, commercial, and care communications through social media, aligning with brand and business goals.
- Work closely with internal teams to present community engagement, sentiments, and social media metrics, setting goals to increase brand awareness and engagement.
- Cultivate relationships with shoppers, owners, and influencers to encourage advocacy and brand loyalty.
- Coordinate with web teams to optimize user journeys from social media platforms.
- Stay abreast of social media trends and best practices, sharing insights and innovations with internal teams.
About you
To succeed in the role, we expect you to have:
- Minimum four years of experience in leading social media and community management or related fields.
- Proficiency in managing social media planning and listening tools, ideally Sprinklr, to deliver regular reports and insights.
- Strong communication skills in English.
- Proven track record in content publishing, social media community management, and social care.
- Analytical mindset with experience in delivering data and reporting to stakeholders at various levels.
- Ability to build and manage stakeholder relationships internationally and at all levels.
- Demonstrable skills in idea generation, trend identification, and translating insights into actionable strategies.
- Understanding of best practices and emerging trends within the digital/social space.
- Highly self-motivated, proactive, and adaptable in a fast-paced environment.
- Strong organizational skills, project management capabilities, and attention to detail.
#LI-DNI
Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.
What We Do
At Dyson we are focused on solving the problems that others have ignored; solving them first using our technology and ingenuity. In order to achieve this we need to pioneer technologies that are different and authentic. This is the core of what we do and who we are. We must strive to create the future, every single day by developing new things, different things, things that go against the grain with a diverse and global team of ingenious minds.
Dyson employs over 14,000 people and is present in more than 80 countries. And while we are growing fast we want Dyson to remain a start-up in spirit with the freedom of experimentation and learning, constantly reinventing our products as well as reinventing how we work, how we sell and how we support our owners. At the same time we are working through the James Dyson Foundation, James Dyson Award and Dyson Institute to inspire future engineers and pioneering a new approach to engineering education.
Underlining everything we do in this diverse environment is the need to always show respect, supporting each other as one team to overcome whatever challenges we encounter. We drive empowerment, development and equality in an inclusive environment for our people around the world.
The future doesn’t just happen, we look to make it happen, to achieve leaps through pioneering new ideas
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