Reports to: Head of Developer Growth · New York, NY
NOTE: This is not a traditional marketing role, it's a growth role that reports into the Product org.
We're hiring someone to build our developer audience the way the best consumer brands build audiences, with a real voice, a point of view, and the speed to act on both. You'll own where and how we show up in the places developers actually spend time, run our developer social channels, expand into new ones, and build the tooling and measurement behind it.
This is a builder role, not simply a coordination role.
What You'll Do:- Own the voice, editorial standard, and publishing cadence for Datadog's developer channels (@datadogdevs on X, Datadog Developers on LinkedIn)
- Treat replies as a primary surface. The best accounts win in the mentions, not the feed
- Expand into the places developers actually spend time: Reddit, YouTube, Discord, Bluesky, dev.to, Hacker News, and whatever you make the case for. Always openly as Datadog — developers catch anything else immediately, and you only get caught once
- Turn shipped engineering work into things people want to read and watch. Releases, changelogs, war stories, the occasional postmortem that deserves a wider audience
- Build the attribution model connecting what you publish to trials and signups. Nobody is handing you this one
- Run real experiments: a hypothesis, a readout, and the willingness to kill something publicly when it doesn't work
- Lead the developer content engine around events
- Get other people posting — Datadog engineers under their own names, and developers outside the company who already like us and could use the support
- Track what developers are saying about us and our competitors, and route it back to product and growth
- You've grown an audience from a small number to a large one
- You can point to outcomes your content moved, not just reach
- You're a strong writer with a distinctive voice, and you know the difference between writing about an audience and writing for one
- You have opinions about formats, platforms, and pacing, and you change them when the algorithms demand it
- You know what ships now and what needs a second set of eyes
- You're a vibe poster (or coder) and you know how to build hype
- You're comfortable with tools and automation, and you'd rather build a workflow than repeat a task
- You distrust vanity metrics
- Your writing doesn't get scrolled past
Background is open. Consumer, sports, entertainment, media, tech. It doesn't matter whether you came from engineering, growth, marketing, B2C, or something unrelated. Show us what you shipped and what it moved.
Preferred: short-form video you produced yourself, an existing audience of your own, prior work with a technical or enthusiast audience, comfort on camera, and ideas about what to build with other teams, partners, and integrations.
What We Provide:This role sits in the Product org, so you'll have product and engineering peers, the flexibility to make asks, move quickly, and work directly with the audience we're trying to reach.
#LI-Hybrid
Datadog offers a competitive salary and equity package, and may include variable compensation. Actual compensation is based on factors such as the candidate's skills, qualifications, and experience. In addition, Datadog offers a wide range of best in class, comprehensive and inclusive employee benefits for this role including healthcare, dental, parental planning, and mental health benefits, a 401(k) plan and match, paid time off, fitness reimbursements, and a discounted employee stock purchase plan.
About Datadog:
Datadog is the leading observability and security platform for the AI era, providing businesses with unified visibility across the technology stack to manage complexity at scale. It brings applications, infrastructure, data, models, and security into one place, using AI to detect and resolve issues before they impact customers. Trusted globally by Fortune 500 companies and high-growth AI leaders, Datadog enables businesses to move faster with clarity and confidence. Learn more about #DatadogLife on Instagram, LinkedIn, and Datadog Learning Center.
Equal Opportunity at Datadog:
Datadog is proud to offer equal employment opportunity to everyone regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, and other characteristics protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. Here are our Candidate Legal Notices for your reference.
Datadog endeavors to make our Careers Page accessible to all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please complete this form. This form is for accommodation requests only and cannot be used to inquire about the status of applications.
Privacy and AI Guidelines:
Any information you submit to Datadog as part of your application will be processed in accordance with Datadog’s Applicant and Candidate Privacy Notice. For information on our AI policy, please visit Interviewing at Datadog AI Guidelines.
Skills Required
- Proven track record growing an audience from small to large
- Can demonstrate content-driven outcomes (not just reach)
- Strong writer with a distinctive voice and editorial judgment
- Experience running social experiments with hypotheses and readouts
- Comfort with tools, automation, and building workflows to scale publishing
- Ability to build attribution models linking content to trials and signups
- Short-form video production you created yourself
- Existing personal audience or prior work with technical/enthusiast audiences
- Comfort on camera and experience producing developer-focused content
What the Team is Saying
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Datadog Compensation & Benefits Highlights
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Healthcare Strength — Health and mental‑health coverage is described as comprehensive, with multiple plan options, dedicated mental‑health access, and wellness reimbursements in eligible offices. These offerings are consistently highlighted as a standout element of the package.
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Parental & Family Support — Fully paid, gender‑neutral parental leave and broad family‑forming support (e.g., adoption, fertility, childcare assistance) indicate robust coverage for caregivers. Pet‑related benefits and community programs further reinforce family support.
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Equity Value & Accessibility — Equity features include new‑hire RSUs and an employee stock purchase plan that enables discounted ownership. These components are frequently cited as meaningful contributors to total compensation.
Datadog Insights
What We Do
Datadog (NASDAQ: DDOG) is a global SaaS business, delivering a rare combination of growth and profitability. We are on a mission to break down silos and solve complexity in the cloud age by enabling digital transformation, cloud migration, and infrastructure monitoring of our customers' entire technology stacks. Built by engineers, for engineers, Datadog is used by organizations of all sizes across a wide range of industries. Together, we champion professional development, diversity of thought, innovation, and work excellence to empower continuous growth. Join the pack and become part of a collaborative, pragmatic, and thoughtful people-first community where we solve tough problems, take smart risks, and celebrate one another.
Why Work With Us
At Datadog, we learn from and celebrate each other daily - each win is a team win. Datadogs solve tough problems, innovate pragmatically, and grow together. We promote from within, provide mentorship and opportunities for career development, and support our colleagues in the process. Best of all? We truly love what we do.
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Datadog Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them and their team.
