NEXIS is a next-gen business management school where traditional education methods are replaced by hands-on experiences, real-world challenges, and out-of-class learning.
We are looking for a motivated and creative Social Media Intern to assist with our digital marketing and social media initiatives.
The ideal candidate will work closely with the founders - Ritesh Agarwal (IITB/IIMB) and Aman Choudhury (ISB/SRCC) and with our marketing agency - Arkedia, to ensure the seamless execution of our social media and digital marketing strategies.
You will manage day-to-day tasks related to our social media handles and ensure alignment with the overall marketing goals.
Key Responsibilities
Agency Coordination:
Act as the primary point of contact between NEXIS and our external marketing agency.
Ensure the agency has all necessary resources and information to execute digital and social media marketing plans effectively.
Monitor progress on marketing campaigns and ensure they align with NEXIS's goals.
Social Media Management:
Take the lead in managing NEXIS’s social media platforms (Facebook, Instagram, LinkedIn, etc.).
Coordinate the creation, scheduling, and posting of content across all social media channels.
Monitor engagement metrics (likes, shares, comments) and respond to queries or comments in a timely manner.
Content Development:
Work closely with the agency and internal teams to create engaging social media content (visuals, videos, posts).
Provide ideas for new content that can help increase brand visibility and engagement.
Campaign Support:
Assist in the execution of digital marketing campaigns, including paid social media advertising and influencer marketing.
Track performance metrics of campaigns and compile reports for senior management review.
Market Research:
Stay updated on social media trends and best practices.
Research competitor activity and suggest new ways to enhance NEXIS’s social media presence.
Data Analytics:
Help monitor and analyze social media performance, including reach, impressions, engagement, and follower growth.
Work with the agency to provide insights on campaign performance and suggest optimizations.
Qualifications:
Education: Currently pursuing or recently completed a degree in Marketing, Communications, Business, or a related field.
Skills:
Familiarity with social media platforms such as Facebook, Instagram, Twitter, and LinkedIn.
Strong written and verbal communication skills.
Basic understanding of digital marketing and social media strategies.
Creativity and attention to detail.
Ability to multitask and work under tight deadlines.
Previous experience managing social media accounts or internships in marketing/digital marketing is a plus.
This role will give the intern a fantastic opportunity to grow their career in social media marketing while working with a unique and exciting education brand.
Skills Required
- Currently pursuing or recently completed a degree in Marketing, Communications, Business, or a related field.
- Familiarity with social media platforms such as Facebook, Instagram, Twitter, and LinkedIn.
- Strong written and verbal communication skills.
- Basic understanding of digital marketing and social media strategies.
- Creativity and attention to detail.
- Ability to multitask and work under tight deadlines.
- Previous experience managing social media accounts or internships in marketing/digital marketing.
What We Do
NEXIS School of Business is East India's first industry-led business school based in Siliguri, India. Built on a 'learning by doing' philosophy, it offers next-generation undergraduate programs in business management, including a BBA with specializations in Marketing, Finance, and Entrepreneurship. The institution emphasizes practical experience through internships and mentorship from industry experts to prepare students for future-ready careers in leadership and entrepreneurship.
