Social Media Executive

Posted 2 Days Ago
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New Delhi, Delhi, IND
In-Office
Junior
Hardware • Information Technology • Internet of Things • Transportation
The Role
Manage and grow social media presence across Instagram and the company website; plan and optimize Meta and Google Ads; run email marketing and influencer collaborations; create and schedule content; track campaign performance and customer retention; produce reports and stay current on trends.
Summary Generated by Built In
Job Description – Social Media Executive
Position: Social Media Executive
Experience: 1.5 – 2 Years
Location: Connaught Place, New Delhi
Job Type: Full-Time
Role Overview

We are looking for a creative and result-driven Social Media Executive to manage and grow our digital presence across multiple platforms. The ideal candidate should have hands-on experience in paid advertising, content marketing, customer engagement, and brand promotion. 

Key Responsibilities
  • Manage and execute social media strategies across Instagram and company website

  • Plan, run, and optimize Meta Ads and Google Ads campaigns

  • Execute email marketing campaigns for lead nurturing and engagement

  • Develop strategies for customer retention and repeat engagement

  • Create, schedule, and monitor social media content and campaigns

  • Coordinate with influencers and manage influencer collaborations for brand awareness

  • Track campaign performance and prepare performance reports

  • Stay updated with social media trends and competitor activities

Required Skills
  • Hands-on experience in Social Media Marketing

  • Strong knowledge of Meta Ads and Google Ads

  • Experience in Email Marketing and customer engagement

  • Understanding of Customer Retention Strategies

  • Experience in Influencer Marketing / Collaboration

  • Good content planning and campaign execution skills

  • Strong communication, creativity, and analytical skills

  • Basic knowledge of reporting tools and Microsoft Excel


Skills Required

  • 1.5-2 years experience in social media marketing
  • Hands-on experience in Social Media Marketing
  • Strong knowledge of Meta Ads
  • Strong knowledge of Google Ads
  • Experience in Email Marketing and customer engagement
  • Understanding of Customer Retention Strategies
  • Experience in Influencer Marketing / Collaboration
  • Content planning and campaign execution skills
  • Strong communication, creativity, and analytical skills
  • Basic knowledge of reporting tools and Microsoft Excel
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The Company
167 Employees
Year Founded: 1994

What We Do

Atlanta Systems Pvt. Ltd. is a leading Indian manufacturer specializing in the design and development of IoT and telematics solutions. The company provides enterprise-grade GPS tracking devices and fleet management software, including AI-based vehicle trackers and video telematics, to enable smarter mobility across various industries. Founded in 1994, it is recognized as a major provider of IOT products and solutions in India.

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