The Role
Manage Crepdog Crew’s social media presence across platforms, creating original text and short-form video content, publishing posts, engaging followers, and increasing web traffic and customer engagement. Monitor social media trends, strengthen the brand’s digital presence, and develop culturally relevant storytelling for the streetwear and sneaker community. Collaborate cross-functionally to align initiatives with brand positioning and use analytics to identify actionable improvements.
Summary Generated by Built In
Job Title: Social Media Executive
Location: Saket, New Delhi
Department: Creative
Working Days: Mon - Sat (11 AM - 8 PM)
About the Company:
Crepdog Crew is India’s biggest marketplace for streetwear and sneakers. You can visit our online marketplace, www.crepdogcrew.com, or our store, CDC Experience in New Delhi, Hyderabad & Mumbai. Crepdog Crew is more than just a marketplace; it's a community. The brand is dedicated to redefining streetwear culture in India and providing an exceptional shopping experience. Join Crepdog Crew on its journey and become part of the Crew today.
Role Description:
As a Social Media Executive at Crepdog Crew, you will play a key role in strengthening the brand’s digital presence and cultural relevance within the streetwear and sneaker ecosystem. This role requires a balance of creativity and strategic thinking to translate brand vision into impactful digital storytelling.
You will collaborate cross-functionally to ensure all social media initiatives align with the brand’s positioning, while continuously identifying opportunities to enhance reach, engagement, and overall audience experience.
Key responsibilities:
- Represent the brand on various social media platforms.
- Create original text and video content, manage posts, and engage with followers.
- Stay updated on digital technologies and social media trends.
- Drive high levels of web traffic and customer engagement.
- Elevate online presence within the streetwear and sneaker community.
Requirements:
- 0.5 - 4 years of relevant experience in social media management or digital marketing.
- Strong understanding of social media platforms, particularly Instagram and short-form video content
- Excellent written and verbal communication skills
- Proficiency in content creation tools such as Canva, CapCut, or Adobe Creative Suite
- Strong organizational and time management skills with the ability to manage multiple priorities
- A keen eye for detail and a strong sense of aesthetics
- Analytical mindset with the ability to interpret data and derive actionable insights
- Interest in fashion, streetwear, and sneaker culture is preferred
Skills Required
- 0.5–4 years of relevant experience in social media management or digital marketing
- Strong understanding of social media platforms, particularly Instagram and short-form video content
- Excellent written and verbal communication skills
- Proficiency in content creation tools such as Canva, CapCut, or Adobe Creative Suite
- Strong organizational and time management skills, with the ability to manage multiple priorities
- Keen eye for detail and strong sense of aesthetics
- Analytical mindset with the ability to interpret data and derive actionable insights
- Interest in fashion, streetwear, and sneaker culture
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The Company
What We Do
Crepdog Crew is an Indian retail and e-commerce platform focused on limited-edition sneakers, premium streetwear, watches, and related fashion products. It offers a curated shopping experience through experiential retail, serving sneakerheads and fashion enthusiasts. The company began as an Instagram sneaker-resale page and has expanded into a broader platform for online shopping and brand discovery across India, combining marketplace convenience with an immersive retail experience.
