Social Media Director

Posted 2 Hours Ago
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Hiring Remotely in United States
Remote
Senior level
Financial Services
The Role
As Social Media Director, you'll lead the global social team in creating impactful content and innovative campaigns across various social platforms. You'll develop strategic frameworks for brand storytelling, collaborate with internal teams, and work with influencers to enhance our social media presence. Continuous trend exploration and effective project management are key aspects of the role.
Summary Generated by Built In
Who We Are

At OKX, we believe that the future will be reshaped by Crypto, ultimately contributing to every individual's freedom.

 

OKX began as a crypto exchange giving millions of people access to crypto trading and over time becoming among the largest platforms in the world. In recent years, we have developed one of the most connected Web3 wallets used by millions to access decentralized crypto applications (dApps).

 

OKX is a trusted brand by hundreds of large institutions seeking access to crypto markets on a reliable platform that seamlessly connects with global banking and payments. In the last year, OKX has expanded into new markets including Australia, Brazil, Netherlands, Singapore and Turkey, with plans to launch in the US, Belgium and the UAE.

 

We are deeply committed to shaping a fairer, more transparent and accessible society through blockchain technology. This is why we publish proof of reserves monthly, and continue to ship new innovative security features.

About the Opportunity

As Social Media Director, you will be at the forefront of crafting OKX social and cultural presence through impactful concepts and thumb-stopping content. You will lead the global social team towards big ideas, innovative executions, and new social opportunities for social organic and paid content. You will work with social media managers to define our storytelling on social channels, bring day-to-day posts to life and jam with influencers to figure out what's the next big thing.

 

What You’ll Be Doing

  • Continuously explore new trends and technologies to stay ahead of the curve and deliver innovative social content.

  • Ideate, oversee and execute social storytelling on  X (Twitter), Facebook, Instagram, Snapchat or TikTok.

  • Work with influencers to create video content and memes.

  • Generate strategic framework and copy for brand and product campaigns that bring home our brand's unique tone of voice and distinctive style.

  • Collaborate with internal departments to establish campaign objectives, align distribution requests and complete tasks.

  • Create SOPs for effective cross functional collaboration, resolve conflicts and supercharge GTMs. 


What We Look For In You

  • 8+ years of experience in social media and/or brand marketing

  • Previous experience creating for social media channels X, Instagram, TikTok, Discord

  • You love and live memes - from classic memes to irl trends, you know whats going on in popular culture

  • You get your dopamine from creative taglines and social first storytelling

  • You have framework thinking and an owner mentality

  • Strong project management skills

  • Portfolio that demonstrates your strategic, conceptual, and design skills

  • Proficient in social design tools: Figma, Canva

  • Exceptional communication skills in English

  • Problem-solver and flexible to adapt to the ever-evolving climate of social media

  • Prioritization skills and ability to manage timely social projects and evergreen campaigns

 

Nice to Haves

  • Understanding of cryptocurrency/blockchain-related terminologies and trends

  • Bonus points if you have previously worked at a crypto exchange

  • Passionate about blockchain technology and the crypto payments space

 

Perks & Benefits

  • Competitive total compensation package

  • L&D programs and Education subsidy for employees' growth and development

  • Various team building programs and company events

  • More that we love to tell you along the process!

The Company
Dublin, Dublin
1,073 Employees
Remote Workplace
Year Founded: 2017

What We Do

Founded in 2017, OKX is one of the world’s leading cryptocurrency spot and derivatives exchanges. OKX innovatively adopted blockchain technology to reshape the financial ecosystem by offering some of the most diverse and sophisticated products, solutions, and trading tools on the market. Trusted by more than 20 million users in over 180 regions globally, OKX strives to provide an engaging platform that empowers every individual to explore the world of crypto.

In addition to its world-class DeFi exchange, OKX serves its users with OKX Insights, a research arm that is at the cutting edge of the latest trends in the cryptocurrency industry. With its extensive range of crypto products and services, and unwavering commitment to innovation, OKX’s vision is a world of financial access backed by blockchain and the power of decentralized finance.

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