Social Media Content Manager

Key Responsibilities:

1) Content Creation & Elevated Design

• Produce platform-ready assets, in collaboration with the Filevine Brand Department, that meet high standards of elevated design and visual storytelling.

• Capture and edit video content specifically optimized for short-form platforms like TikTok and Reels.

• Write compelling social content that aligns with Filevine’s brand voice and specific executive voices for thought leadership.

• Ensure all messaging is value-driven, clear, and visually appealing to drive maximum engagement.

2) Execution & Publishing

• Execute the overarching social media strategy through consistent planning, creating, and publishing.

• Maintain the social media editorial calendar to ensure a stable and sustainable publishing cadence.

• Handle the technical side of content optimization, ensuring every post is formatted for its specific platform.

3) Community & Advocacy Management

• Monitor and manage community engagement to ensure the brand remains responsive and human.

• Run and support brand advocacy programs to increase organic reach and employee participation.

• Maintain feedback loops with internal teams to manage sentiment and community insights.

4) Cross-Team Collaboration

• Work collaboratively across departments (marketing, brand, events, partners, etc..) to ensure content supports broader business goals.

• Partner with internal stakeholders to translate complex legal tech or AI concepts into digestible social content.

• Manage the full content lifecycle: from initial ideation and creation to final review and publishing.

What Success Looks Like:

• Filevine’s social channels feature high-quality, platform-native assets that feel cohesive and professional.

• The executive voice is clearly established and respected on platforms like LinkedIn.

• Engagement metrics show steady growth due to optimized, value-driven content.

• Content production workflows are highly organized, repeatable, and scalable.

Skills and Qualifications:

4+ years of experience in content creation, social media execution, or creative production, preferably for B2B or SaaS brands.

Exceptional Video Skills: Proven ability to capture and edit high-quality video content.

Design & Writing: Strong portfolio demonstrating elevated design aesthetics and the ability to write in a specific brand/executive voice.

Platform Mastery: Deep understanding of how to optimize content for LinkedIn, Meta, X, and TikTok.

Highly Organized: Ability to manage multiple projects and deadlines while maintaining high creative standards.

Preferred Skills and Qualifications:

• Experience running employee advocacy or creator programs.

• Familiarity with legal tech or enterprise software environments.

• Experience with analyzing and reporting on social data. 

• Experience with Sprout Social (scheduling) and Click-Up (project management).