Social Media & Brand Specialist

Posted 11 Days Ago
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Belgrade, Grad Beograd, Centralna Srbija, SRB
In-Office
Entry level
Professional Services • Sales • Consulting
The Role
Lead social media brand strategy across LinkedIn, Facebook, Instagram, and TikTok. Develop brand identity campaigns, create content, manage paid social advertising and budgets, analyze performance, and optimize engagement and visibility. Collaborate with marketing teams to align social initiatives with broader business objectives while maintaining consistent brand messaging across digital channels.
Summary Generated by Built In

Silver Bell Group, a leader in innovative outsourcing solutions, seeks a Social Media & Brand Specialist with a strong focus on social media to enhance our brand's digital presence and identity.

Responsibilities:

  • Lead our brand strategy on social media platforms including LinkedIn, Facebook, Instagram, and TikTok.

  • Develop and oversee the execution of brand identity campaigns, ensuring consistent message across all digital channels.

  • Manage paid social media campaigns, optimizing for reach and engagement while maintaining brand consistency.

  • Create compelling, brand-aligned content across various formats to strengthen brand recognition and loyalty.

  • Analyze social media performance and adjust strategies to improve brand visibility and engagement.

  • Collaborate with marketing teams to integrate social media strategies with broader marketing objectives.

Skills and Qualifications:

  • Proven experience in brand management and social media strategy.

  • Deep understanding of branding principles and digital marketing trends.

  • Proficiency with digital marketing and analytics tools (e.g., Google Analytics, Facebook Business Manager).

  • Excellent communication skills, with a knack for storytelling and creative content creation.

  • Strong organizational and leadership skills, with the ability to manage multiple projects.

  • Background in handling paid advertising campaigns and budget management.

Why Join Us?

  • Lead branding initiatives at a forward-thinking company poised for expansion.

  • Collaborate with a dynamic team in an innovative environment.

  • Competitive salary and benefits package with career advancement opportunities.



Skills Required

  • Proven experience in brand management and social media strategy
  • Deep understanding of branding principles and digital marketing trends
  • Proficiency with digital marketing and analytics tools, including Google Analytics and Facebook Business Manager
  • Excellent communication skills and storytelling ability
  • Creative content creation skills
  • Strong organizational and leadership skills
  • Ability to manage multiple projects
  • Experience handling paid advertising campaigns and budget management
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The Company
1,000 Employees
Year Founded: 2014

What We Do

Silver Bell Group is a nearshore business process outsourcing provider helping global companies streamline sales and customer experience. Founded in 2014, it builds dedicated teams in South and East Europe that operate as extensions of clients’ businesses. Its tailored services span customer engagement, sales, lead generation, technical support, finance and back-office operations, marketing, talent management, and customer acquisition and retention.

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