Social Media & Brand Manager (Music Industry Exp)

About Teamified

Teamified works with top enterprises and digital native businesses in Australia helping them build their remote teams in India, Philippines and Sri Lanka. We pride ourselves with hiring great teams to work on exciting game changing technology. Teamified currently has 200+ engineers, testers, product managers etc. working across 20+ partners. We focus on uplifting the way organisations build and manage their remote teams through great working relationships, trust, integrity, culture and hiring processes. Additional to this we are building our own technology product offerings. We strive to deliver the best outcomes for our customers, our partners and our people.

About Our Client

Our client is a multifaceted creative and professional music artist whose work spans both corporate and original artist ventures. Known for her authenticity and thoughtful approach, she values strategy, intentionality, and human connection in everything she does. Her corporate brand reflects professionalism, polished visuals, and a clear, credible presence that opens doors to meaningful opportunities, while her original artist projects prioritize storytelling, genuine engagement, and emotionally resonant content..

About the Role

The role requires a trusted partner who can manage day-to-day execution while ensuring all work remains authentic, human, and closely aligned with the founder’s personal brand and values. This position is not focused on generic captions, trend-chasing, or sales-first growth tactics such as heavy reliance on paid advertising. Instead, the ideal candidate values thoughtful strategy, strong creative direction, and producing work that feels intentional and genuine. Above all, this role demands a high level of trust and reliability. The individual must be someone the founder can confidently share personal and sensitive data with, with the assurance that it will be handled respectfully, securely, and with complete discretion.

Primary Objective

To clearly separate and position two distinct artist identities:

Corporate / Cover Singer

• Reliable · Polished · Bookable
• Designed to attract venues, corporate clients, agencies, and brands
• Clean, professional, opportunity-focused
• Strong use of LinkedIn for credibility and lead generation

Original Artist

• Identity · Story · Releases · Credibility
• Long-term project focused on connection over selling
• Community-led, not algorithm-obsessed
• Requires cretive and strategic guidance
• Seeking guidance on whether the original artist project could eventually sustain our client
• independently, reducing the need for corporate gigs that confuse audience on who our client is

Corporate Brand:

LinkedIn · Instagram · Facebook · YouTube · Wix website

Goals:

• Clear differentiation from the original artist branding
• Polished visuals and short-form video
• Increased corporate enquiries
• Professional tone without feeling stiff or "salesy"

Original Artist:

Instagram · TikTok · Facebook · YouTube · Linktree · Elementor website

Goals:

• Define a clear public-facing artist identity and narrative
• Build genuine engagement and community
• Create emotionally resonant, human content
• Support releases and key gigs with intention

• What They Are Looking For in a Partner
• Full management of posting, scheduling, and optimisation
• Approval-based workflow (the founder reviews and approves content before posting, without managing daily details)
• Strong visual consistency across platforms
• Ability to translate the founder’s voice, values, and personality into captions, scripts, and visuals that feel natural across platforms
• Confident video editing and creative ideation using professional and platform-native tools
• (e.g. CapCut, Premiere Pro, Final Cut Pro, or Instagram/TikTok tools)
• Use of planners, scheduling tools, and best-practice posting times
• Ability to act as a creative and strategic filter, reducing noise and overwhelm
• Ability to plan content in arcs around releases, gigs, and key moments, rather than posting isolated content

Creative & Strategic Expectations

• Culturally aware, contemporary approach to music, audiences, and online communities
•  Clear understanding that:

○ the music market is oversaturated

○ audiences are fatigued by constant self-promotion

• Willingness to experiment with:

○ community-building

○ connection-driven ideas

○ content arcs (before / during / after releases, gigs, key moments)

• Platform-specific thinking (not blind cross-posting)

Copyright & Music Usage Awareness (Important)

• They are seeking someone who is highly knowledgeable about copyright rules for musicians, particularly when content is used for marketing, promotion, or selling products/services — including any potential brand deals or sponsorships that may arise.
• This includes:
• Understanding when music can and cannot be used on social platforms
• Knowing safe alternatives when copyrighted music isn’t appropriate
• Awareness of platform-specific rules and licensing limitations
• Ensuring content protects the founder from infringement, takedowns, or brand risk
• This is especially important for corporate-facing content, brand partnerships, and paid or promotional use.
• What Success Looks Like
• The founder spends significantly less time on social media
• Both brands feel clear, intentional, and distinct
• Corporate opportunities increase through improved positioning
• The original artist project feels guided, confident, and connected

Bottom line:

• They are not looking for someone to simply “post content.”
• They are looking for a trusted partner who reduces cognitive load, protects authenticity, and helps them show up consistently without burning out.

Benefits:

• Flexibility in work hours and location, with a focus on managing energy rather than time.
• Access to online learning platforms and a budget for professional development
• A collaborative, no-silos environment, encouraging learning and growth across teams
• A dynamic social culture with team lunches, social events, and opportunities for creative input
• Health insurance
• Leave Benefits

If you have the skills and are eager to contribute to our team’s success, we encourage you to apply for this exciting opportunity. Apply now!