Social Media and Video Content Consultant

Engagement Type: Individual Consultant

Assignment: Social Media Management and Video Content Production

Department: Business Development and Marketing

Content Mix: Approximately 90% video content and 10% posters

Shooting Frequency: 5 video shoots per week (can be shot in one day)

Duration: 3 months, renewable subject to performance

Location: Nairobi, Kenya — on-site shoots as required, remote editing

Reports To: Business Development Team Lead / Designated Partner

KKCO East Africa LLP is a top-tier audit and accounting firm, recognized for its specialized advisory services that fuel business growth and strategic success. The firm combines financial precision with forward-thinking insights to deliver solutions that empower clients to achieve their full potential and thrive in today’s competitive landscape.

To strengthen its digital presence and audience engagement, the firm requires consistent, high-quality content across its social media platforms, including LinkedIn, Instagram, Facebook, YouTube, and TikTok. Video is the primary format for reaching and growing the firm’s audiences, supported by poster designs for announcements and campaigns.

Against this background, KKCO East Africa LLP seeks to engage a professional consultant to manage its social media channels and to plan, shoot, edit, and publish engaging video content. The consultant will work closely with the Business Development and Marketing team, which provides strategic direction, messaging, branding guidance, and scheduling.

The purpose of this consultancy is to engage a skilled social media and video content professional who will:

•             Manage and grow the firm’s social media presence through planned, consistent, and professionally published content;

•             Produce a steady pipeline of platform-ready video content (approximately 90% of output), based on 4 video shoots per week;

•             Produce supporting posters and graphics (approximately 10% of output);

•             Transform the firm’s technical knowledge, client activities, training programmes, and professional insights into clear, attractive, and engaging digital content;

•             Build visibility, credibility, audience engagement, and qualified business opportunities for the firm.

•             Deliver a consistent volume of high-quality video, poster, and social media content aligned with the firm’s business-development priorities;

•             Maintain a regular publishing schedule across all approved platforms;

•             Grow audience reach, followers, engagement, video views, and qualified business enquiries;

•             Maintain a well-organized library of raw and edited assets for the firm’s future use;

•             Strengthen brand consistency and professional standards across all digital outputs.

The consultant will be responsible for the full content production and social media management cycle:

•             Plan, record, edit, and prepare for publication high-quality short-form and long-form video content;

•             Carry out 5 video shoots per week, covering events, interviews, training sessions, webinars, and client-facing activities as agreed in the content calendar;

•             Set up and operate camera, lighting, and audio equipment to professional standards;

•             Edit interviews, webinars, training highlights, client testimonials, event footage, and thought-leadership videos;

•             Create short-form videos, reels, promotional clips, explainers, and social media advertisements;

•             Convert long-form webinars, interviews, and presentations into short, engaging social media clips;

•             Add captions, subtitles, transitions, graphics, music (licensed or royalty-free), voiceovers, and branded elements;

•             Improve sound quality, lighting, framing, and the overall presentation of recorded content;

•             Adapt each video to the technical specifications and best practices of each target platform (aspect ratios, lengths, formats);

•             Incorporate feedback through an agreed number of revision rounds (two rounds per deliverable unless otherwise agreed).

•             Develop and maintain a monthly social media content calendar aligned with the firm’s business-development priorities;

•             Create, schedule, and publish content across KKCO East Africa LLP’s approved social media platforms;

•             Write professional captions, headlines, calls to action, and campaign messages;

•             Maintain a consistent posting schedule;

•             Adapt content to suit the format, audience, and tone of each platform;

•             Monitor comments, enquiries, mentions, and audience engagement, and respond to or escalate online enquiries through the appropriate internal channels;

•             Support the growth of the firm’s followers, reach, engagement, and qualified business enquiries.

•             Design professional posters, social media posts, carousels, banners, event announcements, and digital advertisements (approximately 10% of output);

•             Translate technical tax, audit, finance, governance, and advisory content into simple and engaging messages;

•             Work with technical teams to develop thought-leadership content, professional insights, and educational campaigns;

•             Develop reusable templates that maintain visual consistency across the firm’s communication;

•             Source or create appropriate photographs, graphics, illustrations, and other visual elements;

•             Ensure content is accurate, professional, and approved before publication.

•             Support the promotion of the firm’s training programmes, webinars, events, and service offerings;

•             Capture quality photographs and videos during events, staff activities, and client-facing programmes;

•             Produce pre-event, live-event, and post-event content, including participant testimonials, speaker highlights, and event recap videos;

•             Support email and social media campaigns intended to generate registrations, leads, and enquiries;

•             Coordinate content requirements with speakers, facilitators, partners, and internal teams.

•             Develop social media content that supports the firm’s business-development and client-conversion objectives;

•             Create clear calls to action that direct audiences to registration pages, service enquiries, and consultation opportunities;

•             Support approved paid social media campaigns and monitor their performance;

•             Track social media reach, impressions, engagement, audience growth, video views, conversions, and enquiries generated through digital platforms;

•             Prepare and submit monthly social media and campaign-performance reports;

•             Identify the content formats, topics, and platforms generating the strongest results and recommend improvements;

•             Monitor relevant digital trends and competitor activity.

•             Apply the firm’s brand identity consistently across all digital content;

•             Ensure that published content reflects the firm’s professional standards and values;

•             Protect client confidentiality and obtain the required approval before publishing client-related material;

•             Maintain appropriate image, music, video, and content usage rights;

•             Review content for spelling, grammar, visual quality, and factual accuracy before publication;

•             Deliver all final files plus all raw footage and project files to the firm;

•             Maintain an organized digital asset library (clear folder structure and file naming) and a content-production tracker showing assignments, owners, approval status, and publication dates.

•             The consultancy will run for an initial period of 3 months from the date of contract signature, renewable subject to satisfactory performance and mutual agreement.

•             Estimated level of effort: 5 shoot days per week (approximately 20 per month), plus editing, design, publishing, and community-management time, to be scheduled in advance through the monthly content calendar.

•             The consultant will report to the Business Development Team Lead / Designated Partner and work closely with the Business Development and Marketing team.

•             Brief check-ins will be held weekly to review upcoming shoots, publishing schedules, feedback, and priorities.

•             Performance will be reviewed against the scope of work in Section 4; satisfactory delivery is the basis for monthly payment and contract renewal.

•             Provide and maintain their own professional equipment (camera, lenses, lighting, audio, editing workstation and software), unless otherwise agreed in the contract;

•             Hold the necessary rights/licenses for all software and music used;

•             Arrange their own transport to shoot locations within the Nairobi metropolitan area;

•             Comply with the firm’s branding, marketing, and confidentiality guidelines, and obtain consent and approval before publishing content featuring clients or individuals;

•             Keep all materials and information confidential and use them only for this assignment.

•             Provide briefs, messaging guidance, branding assets, and access to events, locations, speakers, and interviewees;

•             Provide consolidated feedback and content approvals within agreed timelines;

•             Settle invoices promptly in line with the payment schedule.

•             The consultant will be paid a fixed monthly fee as agreed in the service contract, payable upon submission of the monthly activity and performance report and verification of deliverables.

•             Payments are subject to satisfactory completion and approval of deliverables.

•             The consultant is responsible for their own taxes, insurance, and statutory obligations as an independent contractor. This is a consultancy, not an employment relationship.

•             All content produced under this consultancy — including raw footage, photographs, posters, graphics, project files, templates, and final edits — is the exclusive property of KKCO East Africa LLP.

•             The consultant may showcase completed work in their portfolio only with prior written permission from the firm.

Essential:

•             Bachelor’s degree or diploma in Communications, Digital Marketing, Media Studies, Film Production, Journalism, Public Relations, Graphic Design, or a related field;

•             Minimum 3 years of relevant experience in social media management, video production and editing, or digital content production;

•             Demonstrable professional video-editing skills using applications such as Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve, CapCut, or equivalent software;

•             Experience managing organizational or commercial social media accounts, including scheduling, publishing, and analytics;

•             Graphic design proficiency using Canva, Adobe Photoshop, Illustrator, or equivalent tools;

•             Strong written and verbal communication skills, with the ability to simplify technical information;

•             A portfolio demonstrating previous video, social media, and digital-content work.

Desirable:

•             Experience producing content for professional services, accounting, audit, tax, finance, or consulting firm;

•             Experience filming and editing webinars, interviews, training programmes, and corporate events;

•             Experience with motion graphics or animation;

•             Experience managing paid social media advertising;

•             Knowledge of website content management and email-marketing platforms;

•             Understanding of search-engine optimization and digital lead generation.

Core Competencies:

•             Strong creativity, visual judgment, and attention to detail;

•             Strong planning and organizational skills, with the ability to work independently and meet deadlines;

•             Commercial awareness and understanding of audience needs;

•             Professional judgment, discretion, and integrity in handling confidential information;

•             Strong collaboration skills and willingness to receive and apply feedback.

Interested consultants should submit the following to the Business Development Team Lead, KKCO East Africa LLP, by the deadline stated in the call for applications:

1.          A CV highlighting relevant experience;

2.          A portfolio or links showing at least three edited videos, at least two short-form social media videos or reels, and examples of social media graphics or campaigns for a business, institution, or professional brand;

3.          A brief technical proposal outlining approach, availability, and proposed content workflow;

4.          A financial proposal (monthly rate, inclusive of equipment).

Only shortlisted candidates will be contacted. Shortlisted candidates may be asked to complete a short practical editing exercise. Applications submitted without a video-editing portfolio may not be considered.

•             Either party may terminate the contract with 30 days’ written notice; payment will be made for deliverables satisfactorily completed up to the termination date.

•             The consultant shall immediately inform the firm of any issue that may affect the timely delivery of this assignment.

•             This ToR may be amended only in writing with the agreement of both parties.