Social Freelancer- Sneakers

Company And Culture

Created in 2002 by Marc Eckō, Complex is a leading global youth entertainment network showcasing the evolution of major pop culture categories, including streetwear and style, music, sneakers, and sports. Complex is a juggernaut in the content and culture space, delivering unprecedented global reach.

Complex is the world’s definitive cultural commerce, content, and experiential platform. We have created an all-new operating system built for the next generation, seamlessly integrating discovery, inspiration, community, and shopping. The company represents an expansion of the original vision with a deep understanding of convergence culture and its impact on contemporary society.

Whether through video, long-form editorial, or social content, Complex tells stories that engage dynamic conversation with our communities. Our internet-breaking cover stories document the heroes of culture and take them to the next level through product collaboration and shoppability.

Complex has become experts in creating immersive environments at our IRL experiences and cultural events. ComplexCon is our flagship festival bringing together the world’s most influential brands and artists for an unforgettable weekend of style, sneakers, art, design, food, music, inspiration and more. 

Join us to help redefine the way people shop, while building a global marketplace that moves at the speed of culture. Complex is committed to building a high performing team that is passionate about what they do and the communities we serve.

Everyone at Complex truly believes in the company and its mission; it’s a requirement for working here. There is synergy within the teams that make Complex what it is, a well-oiled machine. Employees are at the forefront of the company's success because every one of us is given the opportunity to provide suggestions, feedback, and direction.

Working Days & Hours

Tuesday-Thursday 10pm-6pm

Saturday-Sunday 12pm-8pm

Key Responsibilities

• Work weekdays and weekends to keep Complex Sneakers socials active as well as cover live events
• Execute the voice of Complex Sneakers social (Instagram, Tiktok, & Twitter), exhibiting excellent judgment and audience-sensitive framing.
• Create, curate, and be responsible for publishing a post, carousel, or reel at least once every other hour (breaking news, evergreen, feature uploads)
• Lead community management, moderation, and DM management using a deep understanding of the Complex tone and voice.
• Surface and pitch viral, breaking, and social-friendly content to Sneakers team
• Develop creative assets in Photoshop, Premiere, and Capcut Ideate, source, and create original real-time content for Complex Sneakers audiences, identifying memes and trends at the cusp of virality.
• Support all social goals (growth, traffic, views, and engagement) and be accountable for providing vertical-specific tactics, strategic pivots, and added direction when needed.
• Track and share social and platform best practices with internal teams, providing best-in-class examples where possible.
• Content creation of vertical videos to drive both engagement and conversions.

Who You Are

• 1-3 years of social media and editorial experience with a publisher or brand.
• A deep understanding of the Complex Sneakers content, voice, and tone.
• Positive, intuitive, proactive, and collaborative team player.
• Strong writing and communication skills, proofreading experience, and quick decision-making skills.
• Robust knowledge of the sneaker industry and how it connects to areas such as pop culture + sports + music.
• Sneaker industry expert, with detailed knowledge of sneaker history, trends, key stakeholders, etc. 
• Possess a deep understanding and fluency of all social media platforms (Facebook, Instagram, Twitter, TikTok, YouTube Shorts).

Core Competencies

• Possesses an entrepreneurial spirit
• Thinks strategically and analytically
• Pushes for creative and out-of-the-box ideas
• Action-oriented
• Drives results
• Cultivates innovation

We're an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

The above statements cover what are generally believed to be principal and essential functions of the job. Specific circumstances may allow or require some incumbents assigned to the job to perform a different combination of duties.

Complex participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.