SMS/Email Marketing Manager

Reposted Yesterday
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Hiring Remotely in Philippines
Remote
Mid level
AdTech • eCommerce • Marketing Tech
Growth Marketing Agency focused on ecommerce, advertising, PR and creative solutions.
The Role
Develop and execute email and SMS retention strategies; build and optimize automated flows (welcome, cart abandonment, win-back); segment and personalize audiences; monitor and analyze campaign metrics; run A/B tests; collaborate with creative and account teams; ensure deliverability and CRM best practices.
Summary Generated by Built In
Who We Are:
At STERRY, we’re not your average Growth Marketing Agency—we’re the rocket fuel behind crowdfunding and e-commerce success. Since day one, we’ve helped clients pull in over $100 million in trackable online revenue. We shatter limits, supercharge brands, and turn every click into cash.
Overview:
We're a fast-paced, results-driven marketing agency helping brands create meaningful customer relationships that last. As we continue to grow, we're looking for an SMS/Email Marketing Manager who lives and breathes email marketing and knows how to turn one-time customers into lifelong advocates.
If you're passionate about customer lifecycle marketing, love digging into campaign data, and get excited about crafting high-performing email journeys, we'd love to meet you.
What You'll Do
  • Develop and execute email retention strategies that increase customer engagement, repeat purchases, and lifetime value.
  • Build and optimize automated email flows, including welcome series, onboarding, nurture campaigns, abandoned cart, win-back, and re-engagement journeys.
  • Segment audiences and personalize messaging based on customer behavior and lifecycle stage.
  • Monitor campaign performance and analyze key metrics such as open rates, click-through rates, conversions, retention, and churn.
  • Conduct A/B testing to continuously improve email content, subject lines, timing, and customer journeys.
  • Collaborate with our creative, content, design, and account management teams to deliver impactful campaigns for multiple clients.
  • Stay ahead of email marketing trends, deliverability best practices, and CRM innovations.
What We're Looking For
  • Education: Bachelor’s degree in Marketing, Business, Communications, or related field is a plus— but what truly matters is what you can build. A standout portfolio or equivalent hands-on experience is just as valued.
  • 3+ years of experience in email marketing, CRM, retention marketing, or lifecycle marketing.
  • Proven experience managing and optimizing automated email campaigns.
  • Hands-on experience with email marketing and CRM platforms such as Klaviyo, HubSpot, Mailchimp, ActiveCampaign, Salesforce Marketing Cloud, or similar tools.
  • Strong understanding of customer segmentation, personalization, and lifecycle marketing strategies.
  • Analytical mindset with the ability to interpret campaign data and translate insights into action.
  • Excellent project management and communication skills, with the ability to thrive in a fast-moving agency environment.
  • Experience working with e-commerce, SaaS, or digital-first brands is a plus.
Why Join STERRY?
  • Full remote flexibility.
  • Growth and development within a collaborative, innovative team.
  • Opportunity to work with international brands and markets.
  • A culture that values creativity, precision, and measurable results.
Ready to Apply? Send your CV/resume and a Cover Letter about your experience with email marketing, customer retention, and a link to your portfolio showcasing your best advertising work.

Skills Required

  • 3+ years of experience in email marketing, CRM, retention marketing, or lifecycle marketing.
  • Proven experience managing and optimizing automated email campaigns.
  • Hands-on experience with email marketing and CRM platforms such as Klaviyo, HubSpot, Mailchimp, ActiveCampaign, or Salesforce Marketing Cloud.
  • Strong understanding of customer segmentation, personalization, and lifecycle marketing strategies.
  • Analytical mindset with ability to interpret campaign data and translate insights into action.
  • Excellent project management and communication skills for fast-paced agency environments.
  • Experience working with e-commerce, SaaS, or digital-first brands.
  • Submit CV/resume, cover letter, and a link to a portfolio showcasing advertising/email marketing work.
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The Company
HQ: Shenzhen
50 Employees
Year Founded: 2018

What We Do

STERRY is a Growth Marketing Agency focused on Crowdfunding, Advertising, PR & Creatives Solutions. Since inception, we've helped our clients raise $100M+ USD in direct trackable revenue through online channels such as crowdfunding or e-commerce. We work seamlessly to push through client’s limitations and think not just about the client’s brand, e-commerce, and marketing. Everything we do is directly translatable into online revenue.

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