SMM Design Lead

Posted 9 Days Ago
Be an Early Applicant
2 Locations
5-7 Years Experience
Marketing Tech • Software
The Role
The SMM Design Lead is responsible for creating and managing visually compelling content for social media, focusing on sports and casino promotional campaigns. This role involves designing materials, overseeing branding, and collaborating with marketing teams to enhance brand visibility and engagement across various platforms.
Summary Generated by Built In

Description

We are seeking a highly creative SMM Design Lead to join our growing team. This role will be crucial in developing and executing visual content strategies across various social media platforms, specifically focusing on sports and casino promotional campaigns. You will lead the creation of visually compelling content that enhances brand visibility and engagement, while ensuring the visual consistency of our social media presence.

As the SMM Design Lead, you will collaborate with marketing and social media teams to produce eye-catching graphics and multimedia content. Your creative expertise will help define our brand's voice and visual identity on social networks, supporting key promotional campaigns and partner activations.

Key Responsibilities:

  • Lead the creation of visual content for social media platforms, ensuring all designs are in line with the brand's tone and effectively engage the target audience.
  • Design visual materials for sports promotional campaigns on social networks, optimizing designs for different formats (posts, stories, reels) to maximize engagement.
  • Develop visual materials for casino promotional campaigns, ensuring the content reflects the excitement and entertainment value of casino marketing.
  • Oversee branding across all social media platforms, ensuring consistent and cohesive visual identity, including profile images, banners, and post templates.
  • Support partner activation projects, creating compelling visuals that enhance the visibility and effectiveness of partner and sponsorship campaigns.
Requirements
  • Proven experience in graphic design, with a strong portfolio demonstrating work in social media design.
  • Proficiency in Figma and Adobe Creative Suite (Photoshop, Illustrator, After Effects) or similar design tools.
  • Experience creating promotional materials for sports and/or casino marketing is highly desirable.
  • Strong understanding of social media trends, platform-specific best practices, and visual storytelling techniques.
  • Ability to work in a fast-paced environment, managing multiple projects and meeting tight deadlines while maintaining high design standards.
  • Excellent communication and collaboration skills, with the ability to work across cross-functional teams.

Preferred Qualifications:

  • Experience in motion graphics or video editing is a plus.
  • Knowledge of social media analytics and how design impacts performance metrics.
  • Ability to bring creative solutions to complex visual challenges while maintaining brand consistency.
Benefits

🌟 Exciting opportunity alert! Be part of creating an innovative brand on the iGaming scene!

🌍 Join an international flexible work environment with an engaged, driven & professional team!

🏡 Remote job opportunity. Work from anywhere and own your space.

Being part of Neo Group means more than just a job. It's about being a part of a vibrant community with over 40 nationalities across 8 global locations. As we embrace a thrilling phase of hyper-growth and scale-up, our success is fueled by the diversity and talent of our team—potentially including you!

Explore Neo Group Further:
For more details about life and careers at Neo Group, visit our connect with us on , and engage with us on .
Ready to redefine the future of iGaming with us? Apply today and become a part of something truly spectacular!

Top Skills

Figma
The Company
HQ: Ta'Xbiex
308 Employees
On-site Workplace

What We Do

Neo Group encompasses a portfolio of companies offering B2B services in marketing, technology, data analysis, customer support, HR, and compliance. Headquartered in Malta, our teams are strategically located across Europe, Southeast Asia, and Africa. Our mission at Neo Group is straightforward: to drive profitability and expansion in every market we enter. Yet, beyond financial goals, we prioritize creating an environment where individuals thrive. We aim to expand our presence globally while empowering our team members to reach their fullest potential.

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