SEO Strategist
We're looking for a sharp, performance-obsessed SEO Strategist to join our growing team. In this role, you'll own SEO strategy for a portfolio of large and enterprise-sized clients—driving organic growth, leading client relationships, and pushing the boundaries of what search can do. If you think beyond keywords and rankings and into the full user journey, CRO, and data storytelling, this is your seat at the table.
Compensation$85,000 – $95,000 base salary depending on experience, with annual compensation reviews based on performance. Potential semi-annual bonus based on company and individual performance.
Key Responsibilities- Strategic Leadership & Client Management | Assess and formulate advanced SEO strategies for large to enterprise-sized clients, serving as a leading SEO authority both internally and externally. Oversee a substantial client portfolio as the primary point of contact across accounts.
- Performance-Focused SEO | Think innovatively to conceptualize and implement strategies that enhance clients' organic rankings through comprehensive on-site and off-site optimizations and testing recommendations, including:
- AI Search strategies
- Organic Reddit and YouTube optimization
- Technical SEO
- On-page optimizations
- Content production and planning
- Link building
- Website UX/UI best practices
- CRO & CRM Strategy | Drive impact beyond pure-play SEO by maximizing the value of every session and user. Analyze behavioral data to devise on-site CRO and CRM UX and messaging strategies that generate incremental performance gains.
- Data-Driven Execution | Host client status calls and meticulously track and report on campaign results, SEO activities, and data analysis. Leverage Google Analytics and ranking tools to measure strategy effectiveness, while staying ahead of search engine updates and algorithmic shifts.
- Client Satisfaction & Sales Collaboration | Ensure timely deliverables and consistently exceed client expectations. Partner with the sales team on audits, custom strategy development, pitches, and sales decks—while enhancing SEO sales collateral and pitch materials.
- Process Enhancement & Knowledge Sharing | Develop and improve team processes, reporting frameworks, knowledge bases, and communication practices. Stay current with the latest SEO platforms and tools, championing relevant innovations across the team.
- 4–6 years of SEO agency experience with a proven track record of success
- Strong understanding of search engine algorithms, updates, and their business impact
- Demonstrated experience analyzing data to set and implement performance-driving SEO strategies—repeatedly and at scale
- Expert-level proficiency across tools including: Search Console, Google Analytics, Screaming Frog, SEMrush, Google Ads, Moz, ContentKing, VWO/Optimizely, Shopify, Klaviyo/Braze/Salesforce, and/or related platforms
- Strong working knowledge of HTML, CSS, JavaScript, and website design principles
- Excellent analytical and problem-solving skills with exceptional attention to detail
- Self-starter mentality with an eagerness to consistently meet and exceed objectives and take on greater responsibility
- Exceptional written and verbal communication skills
- Strong ability to prioritize, multitask, and manage time efficiently in a fast-paced environment
- Comfortable working both independently and collaboratively to meet client goals
- Genuine passion for the world of SEO
Direct Agents is not a traditional agency. We are an elite team of builders and operators—growth strategists, media architects, and creative thinkers—who partner with ambitious brands to drive measurable revenue growth. Backed by Kanopy AI, our proprietary intelligence platform, and exclusive partnerships with tech and media platforms, we deliver the kind of unfair advantage that helps clients dominate, not just compete.
We operate at the intersection of technology, media, and strategy—where AI meets human expertise to produce outcomes that neither can achieve alone. Our client roster includes brands like Tennis Channel, Marvel, NYSE, Morgan Stanley, Prologis, and DistroKid.
What Sets Us Apart- Proprietary AI That Actually Works: Kanopy AI is our custom-built intelligence platform—real-time campaign optimization, media mix modeling, natural language analytics, and algorithm enrichment that gives our clients (and our team) a genuine edge. This isn't a buzzword; it's operational.
- Exclusive Platform Access: Direct partnerships across Google AI Search, Meta, TikTok, Amazon, Freewheel, Teads, Stackadapt, and best-in-class tech and media partners.
- An Elite, Not Bloated, Team: 100+ operators who move fast, think deeply, and ship work that matters. No layers of bureaucracy. Direct access to senior leadership and the executives building the strategy.
- AI Integration Across Everything: Claude, ChatGPT, and proprietary AI tools are embedded in our workflows—from data analysis and creative versioning to strategic planning and client intelligence.
- 7x Crain's Best Places to Work: A people-first culture with a 12-month average time to promotion, a 4-day workweek, and genuine investment in career development.
- Certified Minority-Owned Business: 48% BIPOC representation across the agency, 60% female representation—a team that reflects the diverse markets we serve.
- Regular performance reviews with quarterly growth path check-ins
- Comprehensive health, dental, vision, and mental health benefits (One Medical, Talkspace, KindBody, Health Advocate)
- 15–24 days PTO/year depending on seniority, plus birthday off, 7 sick/safe days, and up to 12 weeks paid parental leave
- New MacBook Pro and access to cutting-edge AI tools across the agency
- Sun-drenched penthouse Acceleration Hub on 5th Avenue in Flatiron—with commuter benefits and Citibike membership
- Dog-friendly office, regular team events (Field Day, Ski Club, Golf League, holiday celebrations), and a culture built around ownership and ambition
Location: This role is based in our NYC headquarters. You must reside or be willing to relocate within commuting distance.
Please be aware of fraudulent recruiters and scams. If you move forward in our recruitment process, you will only be contacted by the Direct Agents HR team. If you have questions about the validity of this job posting, please email [email protected]
Skills Required
- 4-6 years of SEO agency experience
- Strong understanding of search engine algorithms
- Experience analyzing data to implement SEO strategies
- Expert-level proficiency across SEO tools
- Strong working knowledge of HTML, CSS, JavaScript
- Excellent analytical and problem-solving skills
- Exceptional written and verbal communication skills
Direct Agents Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Direct Agents and has not been reviewed or approved by Direct Agents.
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Leave & Time Off Breadth — Time off is positioned as relatively expansive, including PTO that scales by level/tenure, separate sick/safe leave, a paid birthday day, volunteering time, and seasonal schedule perks like Summer Fridays. Company-wide closure days such as Wellness Reset Days and quarterly self-care days are also described as part of the time-off approach.
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Healthcare Strength — Medical/dental/vision and mental health benefits are described, including access to services like One Medical, Talkspace, KindBody, and Health Advocate. Employer-verified listings also include items like mental health care, supplemental life insurance, and FSA.
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Parental & Family Support — Paid parental leave is described in job-posting benefits language, with maternity/paternity leave also appearing in employer-verified benefit listings. This indicates at least some formal family-leave coverage within the overall benefits package.
Direct Agents Insights
What We Do
Direct Agents is an independent, minority-owned digital marketing agency that specializes in performance-driven customer acquisition solutions. Founded by first-generation immigrants, Direct Agents celebrates its 19th year in business this year. Our agency goes beyond the standard marketing toolbox through innovation in Paid Media, Enterprise SEO, Strategy, Amazon, Creative, Inclusive Marketing Strategy, Analytics, & Paid Social. Direct Agents is built to help clients achieve success through a diverse and passionate group of experts based in NYC, LA, and beyond. We’re breaking the industry mold and leading with a diverse mindset. Here at Direct Agents, diversity isn’t just a buzzword, it’s in our DNA. • 5x Winner of Crain’s Best Places to Work (2022, 2021, 2020, 2019, 2018) • 42% Diversity • 57% Female / Male ratio • ‘WoDA’ is Direct Agents’ women powered employee resource group which works to pave the path to leadership for all women through monthly workshops • ‘State of the World’ helps provide an open forum to discuss the social movements of our time and how we can have an impact on them • Team and company-wide bonding events (ask us about our puppy breaks!) • Opportunities to get involved with the community through mentorship and pro bono marketing services • A work family that is as committed to its work as it is to having fun Our culture offers more than just happy hours; we're fueled by excellence, collaboration, and growth opportunities. At Direct Agents, you are empowered to create your own career journey through cross-channel learning opportunities and mentorship. If you’re looking for a new role with space to directly influence the business and company culture, visit our Careers page and apply to become a “Shaper of Change!” To learn more about our services visit www.directagents.com or email [email protected].
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