SEO Content Writing Associate

Posted Yesterday
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Mumbai, Maharashtra, IND
In-Office
Junior
Edtech
The Role
Create SEO-optimized long- and short-form content, conduct keyword and competitor research, perform content gap analysis, and follow Google Helpful Content and E-E-A-T guidelines. Monitor content performance using Ahrefs or SEMrush, refine strategies based on results, and ensure originality, clarity, grammar, consistency, and adherence to brand standards. The role also requires adapting content for different audiences, meeting deadlines, and collaborating cross-functionally.
Summary Generated by Built In

Work Timings: 10:15 am - 7:15 pm
Working Days: Monday - Friday (1st and 3rd Saturdays are working; 2nd, 4th & 5th Saturdays are off)
Location: Lower Parel, Mumbai (5 minutes from Railway Station)
Reports to: Marketing Manager
Work Mode: 100% Work from Office
Age Criteria: Upto 30 years

Why IIDE:

At IIDE, we foster creativity and innovation to empower our team to excel in their careers. As a leader in digital education, we offer a collaborative environment, competitive benefits, and opportunities for personal growth. Join us to contribute to shaping the future of digital marketing education.

About the Role:

As an SEO Content Writing Associate at Lower Parel, Mumbai, you will craft high-quality, SEO-optimised content to drive engagement and traffic. This role involves creating diverse content types, researching trends, and ensuring alignment with SEO best practices and brand guidelines.

What You'll Do:
  • Create high-quality, SEO-optimized content for the website, including both long-form blogs and short-form pieces like guest posts.

  • Make sure all content follows Google’s Helpful Content and E-E-A-T guidelines to build trust and authority.

  • Do keyword research, competitor research, and content gap analysis to plan stronger content.

  • Track content performance using tools like Ahrefs or SEMrush and improve strategy based on results.

  • Check content quality by ensuring originality, human-like writing, and editing/proofreading for clarity, grammar, and consistency.



Requirements

Must-Have:
  • Experience: 1-2 years of proven content writing experience, preferably in the digital marketing and education industry.

  • Technical Skills: Strong understanding of SEO principles, including keyword research, on-page optimisation, and internal linking.

  • Writing Skills: Excellent command of English with strong grammar and communication abilities.

  • Attention to Detail: Keen eye for proofreading and editing.

Should Have:
  • CMS Knowledge: Familiarity with content management systems like WordPress or Strapi is a plus.

  • Adaptability: Ability to tailor content for various audiences and platforms.

  • Time Management: Proven ability to meet deadlines in a fast-paced environment.

Nice to Have:
  • Analytical Skills: Experience tracking content performance and using data to optimize strategies.

  • Innovation: Willingness to explore new content trends and formats.

  • Collaboration: Ability to work effectively with cross-functional teams.

If you’re a strategic thinker and passionate about content writing, we’d love to hear from you. Apply now and join us in shaping the future of digital education!



Skills Required

  • 1-2 years of proven content writing experience, preferably in digital marketing and education
  • Strong understanding of SEO principles, including keyword research, on-page optimization, and internal linking
  • Excellent command of English with strong grammar and communication skills
  • Strong proofreading and editing skills with attention to detail
  • Familiarity with content management systems such as WordPress or Strapi
  • Ability to tailor content for various audiences and platforms
  • Ability to meet deadlines in a fast-paced environment
  • Experience tracking content performance and using data to optimize strategies
  • Willingness to explore new content trends and formats
  • Ability to collaborate effectively with cross-functional teams
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The Company
106 Employees
Year Founded: 2016

What We Do

IIDE is a digital-first business school focused on preparing India’s next generation of digital and business leaders. It offers digital marketing programs, undergraduate business education, and AI-focused certifications for students, graduates, working professionals, career switchers, and entrepreneurs. Through online learning and campus experiences in Mumbai, Delhi, and Nepal, IIDE combines practical, industry-led education with career and entrepreneurship outcomes.

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