SEO Content Writer

Posted Yesterday
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2 Locations
Remote
Mid level
Fintech • Financial Services
The Role
Identify organic growth opportunities, conduct keyword and competitor research, create and optimize SEO-focused content, improve on-page SEO and content gaps, monitor performance and provide data-driven recommendations, support international SEO, and collaborate with cross-functional teams to boost visibility, traffic quality, and conversions across partner websites.
Summary Generated by Built In
SEO Content Writer   
 

The Role: 

We are looking for a driven and analytical SEO Content Writer to support the growth and performance of the Group's media publishing partnerships through effective SEO strategies. In this role, you will identify organic growth opportunities, optimise content and website performance, and collaborate with cross-functional teams to improve visibility, traffic quality, and conversions across partner media websites. You will also help ensure our partner content performs effectively across traditional search engines and emerging AI-powered discovery platforms.

The main responsibilities of the position include:

  • Analyse partner website and content performance to identify opportunities to improve organic visibility, user engagement, traffic quality, and conversions.
  • Conduct keyword, competitor, and search intent research to develop SEO strategies and content roadmaps aligned with partner objectives and business priorities.
  • Create and optimise SEO-focused content, including comparison pages, reviews, landing pages, product descriptions, and industry articles, while ensuring compliance and alignment with user search intent.
  • Optimise on-page SEO elements, identify content gaps, and enhance existing content to improve search visibility, user experience, and conversion performance.
  • Monitor SEO performance and provide data-driven insights and recommendations to maximise organic growth across partner websites.
  • Conduct international SEO research to identify opportunities across priority markets and support regional content strategies.
  • Collaborate with the SEO, Partner Relations, Business Development, and Content Marketing teams to support SEO initiatives across partner publishing websites.
  • Stay up to date with SEO trends, search engine algorithm updates, AI-powered search developments, and emerging technologies to continuously improve performance. 

Main requirements:

  • Bachelor's degree in marketing, Business, Communications, Finance, or related field.
  • At least 4 years of experience in SEO, content writing and optimisation,  or a similar role, with hands-on experience driving organic growth.
  • Experience managing SEO initiatives across multiple websites or another performance-driven digital environment.
  • Proven experience creating and optimising SEO-driven content, including articles, reviews, landing pages, and other conversion-focused assets.
  • Strong knowledge of SEO best practices, search engine algorithms, keyword research, and SEO tools such as Google Analytics, Semrush, and Similarweb.
  • Strong analytical, writing, and communication skills, with the ability to translate data into actionable insights and create engaging, user-focused content.
  • Excellent organisational skills, attention to detail, and the ability to manage multiple priorities in a fast-paced environment.
  • A proactive mindset, strong sense of ownership, and the ability to collaborate effectively with cross-functional teams.
  • Excellent verbal and written communication skills in English. 

Benefit from:

  • Attractive remuneration package plus performance related reward 
  • Private health insurance
  • Corporate pension fund
  • Intellectually stimulating work environment
  • Continuous personal development and international training opportunities 

The Hiring Experience: What Awaits You

  • Let’s Connect – Intro Chat with Talent Acquisition
  • Deep Dive – First Interview with Your Future Team
  • Bring It to Life – Role-Specific Take-Home Task
  • Final Connection – Final Interview 

All applications will be treated with strict confidentiality!

Skills Required

  • Bachelor's degree in Marketing, Business, Communications, Finance, or related field
  • At least 4 years experience in SEO, content writing, and optimisation or a similar role
  • Hands-on experience driving organic growth and managing SEO initiatives across multiple websites
  • Proven experience creating and optimising SEO-driven content (articles, reviews, landing pages, product descriptions)
  • Strong knowledge of SEO best practices, search engine algorithms, keyword research
  • Proficiency with SEO tools such as Google Analytics, Semrush, and Similarweb
  • Strong analytical skills and ability to translate data into actionable insights
  • Excellent writing and communication skills in English
  • Excellent organisational skills, attention to detail, and ability to manage multiple priorities
  • Proactive mindset, strong ownership, and ability to collaborate with cross-functional teams
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The Company
3,353 Employees
Year Founded: 2009

What We Do

XM is a trading platform trusted by over 20 million traders, offering easy access to 1400+ global assets with low spreads, exceptional conditions, and super-fast execution for Forex and CFD trading.

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