- Write SEO-optimized, people-first pieces—blogs, product/landing pages, FAQs, comparisons, reviews, and newsletters.
- Perform deep research using reputable sources (regulators, OEMs, dealers); validate data and include update dates.
- Conduct keyword and intent research, outline planning, H1–H3 structure, internal linking, meta tags, and baseline schema (FAQ, HowTo, Article, Product).
- Ensure factual rigor, source attribution, first-hand evidence where applicable, and avoid misleading claims.
- Self-edit for clarity, tone, and grammar; adapt style to beginner-to-intermediate readers.
- Work with SEO, Product, Design, and Brand teams to maintain consistent messaging.
- Monitor GSC, GA4, Ahrefs, and SEMrush; derive insights and iterate via content refreshes.
- Propose new formats (TCO tables, simple calculators/comparisons, printable checklists); use AI-assisted drafting ethically with human editing.
- Maintain the content calendar and deliver on time across all content pillars.
Requirements
- Minimum 1 year of SEO writing experience in finance or automotive is a plus (portfolio required).
- Proven track record of driving organic growth and rankings through content.
- Ability to simplify complex subjects into clear, engaging copy.
- Strong on-page SEO knowledge (keyword mapping, entity/topic clustering, internal linking, and basic schema).
- Excellent research and fact-checking skills; comfortable citing official sources.
- High editorial standards; meticulous with figures and terminology.
- Proficient with WordPress or similar CMS; basic HTML for headings, lists, and links.
- Hands-on experience with GSC, GA4, Ahrefs, or SEMrush for research and performance analysis.
- Strong time management, communication, and cross-team collaboration skills.
Top Skills
What We Do
Moladin is Indonesia’s leading mobility marketplace platform with end to end financing solutions for all players in the used car and EV ecosystem. Moladin empowers its rapidly growing network of more than 26,000 active used car agents and dealer MSMEs, and provides used car consumers with better financing access through digitized loan underwriting. This is supported by its strong used car capabilities with branches and warehouses covering more than 100 cities, industry-leading AI / IoT and partnerships with all top auto financing companies across Indonesia, and also through its OJK-regulated multi-finance company PT Moladin Finance Indonesia. Moladin’s vision is to be a positive driving force in the physical and social mobility of all the people it touches (“Mobility for all”).
For further information about Moladin, please visit https://moladin.com
