Sr. Writer Producer, Marketing, Wheel of Fortune

• Sr. Writer Producer, Wheel of Fortune

• Game Show Group

  The Senior Writer / Video Producer is a core creative leader responsible for developing, writing, and producing high-impact video assets that support all Wheel of Fortune marketing initiatives. Reporting to the SVP, Brand Creative & Digital Strategy, this role drives concept development and production execution for broadcast promotions, trailers, digital and social content, sizzles, and a wide range of franchise storytelling needs. The ideal candidate combines strong writing instincts with hands-on production experience and thrives in a dynamic, fast-moving, team-oriented environment.

  Key Responsibilities

  Creative Writing & Concept Development

  • Write scripts, concepts, and copy for broadcast promos, brand spots, player features, digital and social videos, sizzles, and internal marketing presentations.

  • Develop creative approaches that reflect the heart of the Wheel of Fortune brand -celebration, energy, gameplay, contestants, hosts, and the iconic puzzle-solving experience.

  • Craft clear, engaging narratives that elevate key storylines, themes, and franchise moments across all platforms.

  • Collaborate closely with Integrated Marketing team to refine tone, messaging, and campaign ideas.

  Producing & Project Execution

  • Produce video assets from concept through final delivery—including pre-production planning, shoot support, field/stage coordination, editorial supervision, and finishing.

  • Work closely with editors, motion designers, production management, and vendors to ensure projects remain on schedule, on budget, and on creative brief.

  • Manage asset pulls and selects from episodic, archival, and shoot materials to streamline editorial workflows and maintain accuracy.

  • Oversee versioning to support all broadcast, streaming, digital, social, partner, and affiliate needs.

  Editorial & Story Craft

  • Lead editorial sessions by shaping selects, pacing, tone, and narrative direction with editors and graphics teams.

  • Ensure every piece aligns with the Wheel of Fortune brand’s voice and creative standards - fun, celebratory, polished, and audience-friendly.

  • Maintain rigorous attention to detail, especially in representing gameplay accuracy, contestant moments, puzzle integrity, and show continuity.

  Cross-Functional Collaboration

  • Work with Wheel’s internal teams to deliver assets that support campaign and franchise needs.

  • Contribute to materials for special episodes, franchise extensions, partnerships, events, and development initiatives.

  Quality, Delivery & Platform Expertise

  • Deliver all assets with a high level of polish and accuracy, meeting the technical requirements for broadcast, streaming, digital, and social platforms.

  • Maintain fluency in evolving platform trends, best practices, and creative formats across linear, streaming, digital, and social channels.

  • Conduct thorough QC on picture, audio, branding, and platform specifications before delivery.

  Qualifications

  • 6 years of experience writing and producing promo or marketing content for broadcast, streaming, digital, or social channels.

  • Strong track record in promotional writing, trailer/spot creative, or entertainment marketing.

  • Hands-on production experience, from planning and shoots to editorial and finishing.

  • Exceptional writing skills with a sharp sense of brand tone, pacing, clarity, and audience appeal.

  • Experience collaborating with cross-functional teams and managing multiple projects simultaneously.

  • Familiarity with the Wheel of Fortune franchise is a plus; enthusiasm for game shows, competition formats, or character-driven storytelling is strongly preferred.

  • Highly organized, resourceful, proactive, and comfortable working in a high-volume creative environment.

The anticipated base salary for this position is $84,964 - $110,453. This role may also qualify for annual incentive and/or comprehensive benefits. The actual base salary offered will depend on a variety of factors, including without limitation, the qualifications of the individual applicant for the position, years of relevant experience, level of education attained, certifications or other professional licenses held, and if applicable, the location of the position.

Sony Pictures Entertainment is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, age, sexual orientation, gender identity, or other protected characteristics.

SPE will consider qualified applicants with arrest or conviction records in accordance with applicable law.

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