Senior Writer and Content Strategist

Senior Writer and Content Strategist

Who we are

Corebridge Financial helps people make some of the most meaningful decisions they’re ever going to make. We help them plan and take action to protect the future they envision, and respond to some of life’s most difficult moments through the solutions and services we provide. We do this through our broad portfolio of life insurance, retirement and institutional products, offered through an extensive, multichannel distribution network. We provide solutions for a brighter future through our client centered service, breadth of product expertise, deep distribution relationships, and outstanding team of hardworking and passionate employees.

Get to know the business

Life and Retirement is a unique franchise that brings together a broad portfolio of life insurance, retirement and institutional products offered through an extensive, multichannel distribution network. It holds longstanding, leading market positions in many of the markets it serves in the U.S.

Overview of Position

As a key member of the thought leadership and content team, you will be responsible for driving the creation and dissemination of high-quality materials that align with Corebridge’s strategic priorities, product and service offerings, the company’s brand and vision, and partner and client objectives. This requires an exceptional ability to understand target audiences and create compelling stories and innovative, evidenced-based insights that engage, inspire, and motivate people to take action. The ideal candidate is a seasoned professional with highly developed writing skills, is a strategic thinker and planner with a keen eye for detail, and the ability to produce engaging, high-quality content across various platforms. They are well-versed in crafting compelling narratives and messages that resonate with multiple audiences and can quickly distill complex information into clear and concise messaging. This individual will conduct research programs, analyze partner needs, and stay updated on industry trends, policy proposals, and business requirements. By collaborating with internal partners, you will ensure all content is applicable and fully optimized. At your core, you are an exceptional storyteller with a thorough understanding of how to bring smart content to life.

This position can be offered as remote for the right candidate.

Responsibilities:

• Write and produce exceptional high-quality, engaging and original content that captivates and holds a reader’s attention, based on thorough subject matter research and understanding. 
• Serve as lead on high-impact research projects, extracting stories from data, and working closely with stakeholders to create materials including research reports, white papers, articles, client brochures, infographics, messaging decks, digital content and more.

• Play a critical role in shaping the narrative of content developed for specific lines of business and the organization overall, with messaging and narratives that influence and drive activity in core markets.
• Identify opportunities to establish the organization and its key leadership as thought leaders in the industry and core niche areas. This may include contributing content for industry publications, conference engagement, and panel discussions.
• Work closely with senior leadership, department and colleagues in marketing, distribution, product and customer acquisition to ensure alignment and integration of content programs with broader organizational objectives.
• Develop content strategies for maximizing reach and impact through multiple channels, including social, email, SEO and partnerships. Work with internal partners to monitor content performance metrics, making data-driven decisions to optimize activation and distribution efforts.
• Serve as a subject matter expert in the development of upcoming research, based on a thorough understanding of organizational priorities, market trends and industry innovation. Help lead research agenda ideation, develop survey questionnaires, and accurately interpret findings to be used across all content development..

What you need to know

• Exceptional writing and communication skills with 10+ years’ experience in financial services or related field.
• Strong understanding of financial protection products and services, including annuities, insurance and group retirement plans. Ability to understand complex products quickly and write about them in plain language.
• Capacity to critically evaluate data, identify patterns, trends, and correlations, and draw meaningful insights to inform content development and support core messaging. This includes quantitative analysis, qualitative analysis, or a combination of both.
• Proficiency in creating representation of data such as charts, graphs, tables and infographics to enhance understanding and readability of content.
• Exceptional skills in communicating complex topics in a clear, concise, compelling, and engaging manner. This includes structuring content logically, using appropriate language, and adherence to style and medium guidelines.
• Ability to work independently through the entire writing process (research, write, re-write and work with internal stakeholders and partners to get content reviewed, approved and distributed).
• Commitment to delivering projects on time with exceptional quality.
• Passionate about always improving as a writer and project owner, embracing feedback, advice, and growth opportunities.
• Ability to work across teams to interview, gather information, and provide compelling stories.
• Adept at software and work management programs as part of content creation process.
• Understanding of the regulatory landscape and policies related to the industry.
• Experience working with brand and copy standards, including style, voice and tone.
• Must have meticulous editing skills with a keen eye for detail, accuracy and consistency.
• Ability to thrive in a fast-moving environment and adapt quickly to evolving priorities.
• Comfortable working independently and as part of a team.
• Ability to work autonomously in a fast-paced environment.
• Excellent verbal, written and presentation skills.
• Willingness to ask questions and seek help when needed.
• Ability to derive and enhance solutions from existing processes.

What our employees like most about working for Corebridge Financial Life & Retirement

• We care about your professional development. Our career progression program will provide you with the opportunity to develop your skills, strengthen your productivity and be eligible to progressively advance to positions with an increased responsibility and increased compensation. 
• Our “Giving Back” policy is at the core of our daily operations and guides our future progress. Don’t believe us? We put our money where our mouth is! Corebridge Financial will give you up to 16 hours a year paid time off to volunteer in the community.
• Our people are our most important asset therefore we provide a generous benefits plan and competitive pay.

Benefit package includes

• Paid Time Off Corebridge Financial recognizes the importance of work life balance). We offer 24 PTO days to start. YES, 24!
• 17 paid holidays per calendar year. 
• A 401(k) Retirement Plan which will be HARD TO BEAT. Our 401K - $1 for $1 match up to 6% with immediate vesting, plus Corebridge Financial automatically contributes an additional 3% into your 401K regardless of if you enroll or not.

We are an Equal Opportunity Employer

Corebridge Financial, Inc., its subsidiaries and affiliates are committed to be an Equal Opportunity Employer and its policies and procedures reflect this commitment. We provide equal opportunity to all qualified individuals regardless of race, color, religion, age, gender, gender expression, national origin, veteran status, disability or any other legally protected categories such as sexual orientation. At Corebridge Financial, we believe that diversity and inclusion are critical to our future and our mission – creating a foundation for a creative workplace that leads to innovation, growth, and profitability. Through a wide variety of programs and initiatives, we invest in each employee, seeking to ensure that our people are not only respected as individuals, but also truly valued for their unique perspectives.

To learn more please visit: www.corebridgefinancial.com

Corebridge Financial is committed to working with and providing reasonable accommodations to job applicants and employees with physical or mental disabilities. If you believe you need a reasonable accommodation in order to search for a job opening or to complete any part of the application or hiring process, please send an email to [email protected]. Reasonable accommodations will be determined on a case-by-case basis.

Functional Area:

CM - Communications

Estimated Travel Percentage (%): Up to 25%

Relocation Provided: No

American General Life Insurance Company