- Set overarching vision and conceptual development for the Old Navy Female range.
- Drive the Female Concept Design process, including market research, macro trend, theme direction, trend funnel creation and content delivery.
- Develop concept Themes, Big Ideas and reporting for the Female product range, advocate for concept ideas by presenting to internal leadership and cross functional partners.
- Ensure design direction is consistent with market trends as well as business strategy; interpret international and domestic concepts and fashion trends as they relate to market demands, company image and business strategy.
- Develop strong internal cross functional relationships to direct and ensure successful execution of concept content.
- Drive strategy for the Female product lines by providing recommendations regarding macro trends, seasonal themes, big ideas and key items, ensuring concept work supports business and customer needs.
- Collaborate and lead others in key concept and product initiatives and their implementation.
- Provide creative direction and coaching to develop a motivated, high performing team.
- Ability to work in a fast paced, dynamic, and highly collaborative environment, with the agility to juggle multiple seasons at one time and track individual and team workflow and deadlines.
- Possess an elevated sense of style, aesthetic, and color and understand how to translate trends through the lens of the customer and brand filter.
- Thorough knowledge of concept for fashion from Theme to Big Idea and Key Items.
- Proven experience in high quality, clear and inspirational mood boards and trend decks; computer knowledge including Adobe Creative Suite.
- Can evaluate complex situations using multiple internal and external sources.
- Ability to filter, prioritize, analyze, and validate complex, in-depth concepts and procedures.
- Understands broader conceptual impacts across merchandising and product development.
Skills Required
- Thorough knowledge of concept for fashion from Theme to Big Idea and Key Items
- Proven experience producing high-quality mood boards and trend decks
- Computer knowledge including Adobe Creative Suite
- Ability to work in a fast paced, dynamic, and highly collaborative environment and manage multiple seasons
- Elevated sense of style, aesthetic, and color with ability to translate trends for the customer and brand
- Experience providing creative direction and coaching to develop and lead a design team
What We Do
In 1969, Don and Doris Fisher opened the first Gap store on Ocean Avenue in San Francisco. They wanted to make it easier to find a great pair of jeans, and they did. Their denim and records store was a hit, and it grew to become one of the world’s most iconic brands. Today we’re represented in more than 1400 stores in over 40 countries, and online. We have headquarters in New York, London, Shanghai, Tokyo, and, of course, San Francisco. Our unique aesthetic is optimistic cool, elevated American style. Our clothes are crafted with care, with focused attention to thoughtful design. We believe in staying true to our heritage while creating what’s next. Don and Doris Fisher always wanted to “do more than sell clothes.” They wanted to support the people who ran their company, to be active in their communities, and to have a positive impact on the world. Their vision helped transform retail, and we’re still following their lead. We stand for freedom and possibility for all; we champion diverse ideas that transcend generations, geographies and genders.
