Senior Website Marketing Specialist

Posted 2 Days Ago
Be an Early Applicant
Chicago, IL
Hybrid
70K-108K Annually
Mid level
Fintech • Financial Services
We’re boldly disrupting banking norms to do good for our members, employees and communities.
The Role
Manage website content, optimize for SEO and UX, analyze performance metrics, collaborate with stakeholders, and ensure brand compliance.
Summary Generated by Built In
Job Summary
Maintain and optimize the public website and ensure it supports our brand, drives member engagement, and contributes to conversion goals. Support strategic initiatives and optimize digital performance demonstrating knowledge on digital marketing, user experience (UX), search engine optimization (SEO), web accessibility standards and web analytics.
Essential Responsibilities
  • Manage daily updates and content publishing on the public website using Content Management System (CMS)
  • Collaborate with internal stakeholders such as product owner, compliance, creative to ensure accurate and timely content
  • Optimize website performance for SEO, accessibility, and user experience
  • Monitor and analyze website traffic, engagement, and conversion metrics using tools like Google Analytics, Medallia, or similar
  • Leverage Siteimprove to monitor and improve website accessibility, SEO, content quality, performance, and address website errors
  • Support the creation and ongoing optimization of campaign landing pages to enhance user engagement
  • Perform routine website audits to ensure content is fresh, informative, and free of broken links
  • Ensure brand consistency and compliance with regulatory requirements across web content
  • Partner with IT and external vendors on technical enhancements and issue resolution
  • Stay current on digital trends, SEO and recommend new tools or strategies to improve the website's effectiveness

Education
Minimum - 4 Years Bachelors Degree in Graphic Design or related
Years of Experience
Minimum - 3 Years of Website management, digital marketing or related
In Lieu of Education
7 years of Website management or digital marketing
Compensation & Benefits:
Typical hiring range: $69,600 - $108,300 Annually. Actual compensation will be determined using factors such as experience, skills & knowledge.
Additional Compensation: Annual performance bonus
Benefits: Alliant provides a benefits package including health care, vision, dental, and 401k with employer match.
Additional Benefits:
  • Work from home up to 3 days a week
  • Paid parental leave
  • Employee discount programs
  • Time off including paid personal and sick days
  • 11 paid holidays
  • Education reimbursement

*Note that eligibility and cost of benefits can vary depending on the number of regularly scheduled hours, and job status such as regular full-time, regular part-time, or temporary employment.
Adhere to and ensure compliance of all business transactions with policy and process of the Bank Secrecy Act. Ensures compliance with all applicable state and federal laws, company procedures and policies. Maintains integrity and ethics in all actions and conversations with or regarding credit union members and their accounts; complies with Privacy Act directives.
The responsibilities listed do not contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this position. Duties, responsibilities and activities may change at any time with or without notice.

Top Skills

Content Management System (Cms)
Google Analytics
Medallia
Siteimprove

What the Team is Saying

Natalie M.
Stan C.
Amber J.
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The Company
HQ: Chicago, IL
906 Employees
Year Founded: 1935

What We Do

Alliant is unlike any other financial institution — a digital credit union that wows our members. We’re boldly disrupting banking norms to do good for our members, employees and communities.

With 90 years of history and more than $19 billion in assets, Alliant Credit Union is the largest credit union in Illinois and one of the largest in the U.S.

Our industry-leading financial products, seamless digital experiences and exceptional customer service make banking simpler for our 900,000+ members.

Fully digital, fully human and full of possibility, we work to provide our members with experiences that redefine the financial industry, challenge the status quo and unleash brilliance.

Why Work With Us

Our employees enjoy a hybrid schedule, allowing for flexible remote work and purpose-driven, outcome-focused onsite opportunities. Driven by Alliant's guiding principles and values, employees across all teams build together to provide our members with industry-leading financial products, seamless digital experiences & exceptional customer service.

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Alliant Credit Union Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Alliant offers a purpose-driven, outcome-focused hybrid workplace model.

Typical time on-site: Flexible
HQChicago, IL
We are located near O'Hare. We have plenty of parking space available.

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