Senior Video Producer

Posted Yesterday
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Liverpool, Merseyside, England, GBR
In-Office
Senior level
eCommerce • Information Technology
The Role
Lead a video team producing original breaking-news content for websites, YouTube, and social platforms. Develop and pitch video ideas, shoot and edit content, present on camera, commission original work, and optimize videos for engagement and audience growth. Use analytics, competitor analysis, and platform trends to guide editorial decisions while ensuring compliance with media law, copyright standards, and editorial guidelines. The role is office-based in Liverpool, includes team leadership, hands-on production, weekend work, and flexible hours.
Summary Generated by Built In
Company Description

If you’re immersed in the news agenda and an experienced video producer then this is the role for you. You’ll play a huge part in the Echo’s newsroom, leading a video team to create compelling original video content that keeps audiences coming back. 

About us

Hello, we’re Reach. Every day, our trusted news, stories and content connect with millions of people where they live - whether that’s on their social feed or at their neighbourhood newsstand; through their local community or their take on the hot topic of the day.

We're home to more than 120 brands - from household names like the Mirror, Express, DailyStar and Daily Record, to local titles like MyLondon, BelfastLive, and the Manchester Evening News, and brands making a splash in the US like the Irish Star.

It's our ability to understand people and the things that matter to them that makes us Britain and Ireland's largest commercial news publisher. We reach around 70% of the UK's online population, 10% of the US online population, and over 100 million social followers around the world, connecting with them on who they are, where they live and what they love.

Your story, with Reach

As a modern media organisation, we're much more than just news. And it takes a wide range of people and skills to serve diverse audiences, customers and communities like we do.

We know everyone has their own story to tell, so we’ve built an environment where every background is respected and every day is a day to explore.

We’ll help you build a career that works with your life, while giving you the space to create and grow.

Job Description

Whether it is a mini-documentary for YouTube and our website, or a short-form series optimised for social, you will utilise your creativity to implement ways to engage viewers to watch, stop audiences from scrolling, and create truly compelling video content that is accessible, entertaining and relevant to the platforms people use everyday. You will be a confident editorial voice who challenges and educates others on the best use of video (on site, on social and on YouTube) and pitch exciting and original ideas daily in a fast paced environment.

This role will involve both leading other video specialists and guiding, as well as making content yourself where required. You will help to ensure video content is optimised to drive engagement and audience growth, using analytics tools, competitor analysis and platform trends to inform editorial and creative decisions.

This is an office based role working 5 days per week from our Liverpool hub. The role will require weekend work and potentially flexible hours during the week, this will be discussed at the interview stage.

Qualifications

Who are we looking for:

  • Proven track record of working in a breaking news environment and a strong understanding and practical application of media law. 
  • Capable of shooting high-quality video on both phones and DSLR cameras for multi-platform distribution.
  • Comfortable presenting on camera and recording voiceovers.
  • Highly skilled in Premiere Pro or similar editing software with a sharp eye for how to craft a compelling edit.
  • Advanced knowledge of what style of video drives engagement on social media platforms including Facebook, TikTok, Instagram, YouTube (Shorts and Long-form) and X.
  • The ability to commission and shape original content to meet relevant video KPIs.
  • A keen analytical mind that is constantly looking at high-performing video content both internally and externally to help shape strategy and content decisions.
  • Ensure all output adheres to editorial guidelines and legal and copyright standards.
  • An NCTJ or BJTC qualification.

Additional Information

How we'll look after you

We take good care of our people - and that means more than just a pay packet. Whatever your role, you'll get a range of benefits, including:

  • 25 days' holiday (plus bank holidays), as well as an extra day after you've been with us for three, five and 10 years. We also have a scheme to help you buy extra holiday if you want to.
  • An extra day's paid leave each year to volunteer for a cause close to your community or your heart.
  • Big moment day - an extra day’s paid leave for a moment that matters to you - like getting married, moving house or welcoming a new addition to the family (human or furry!)
  • Help saving for your retirement - we'll match your company pension contributions up to 6% and you can contribute through salary sacrifice.
  • Supportive and progressive people policies - we’re proud to have a range of policies to support people in their lives in and outside work, including enhanced family leave and policies to promote flexibility, inclusion and progression. We believe you shouldn’t have to wait to join us to know what to expect from us, which is why we share this overview of the policies we have in place to support families and carers. If there's something you want to understand more about, just ask - it won’t make a difference to your application.
  • A healthcare cash plan - giving you money back for a range of medical expenses and fast access to doctor's appointments.
  • Car lease scheme - you can buy a brand new electric or hybrid car through our leasing partner, and pay for it through salary sacrifice.
  • Wellbeing support - including a 24/7 assistance programme for you and your family.
  • Access to lots of discounts - including 15% off with Reach's very own online marketplace, Yimbly, where you can buy everything from homewares to beauty products.
  • Interest-free loans - including for season tickets and technology.

If you’re excited about this role but don’t tick every single box, please don’t let that stop you from applying.

We know that everyone has their own story to tell, and we value potential, passion and the perspectives that different backgrounds bring to our work.

Diverse perspectives strengthen our teams and help us better serve our audiences, which is why we’re dedicated to fostering an inclusive workplace where everyone feels welcome and supported. As an equal opportunities employer, we encourage applications from people of all backgrounds and experiences.

We are committed to a recruitment process that is fair and welcoming to all, without discrimination on the basis of age, disability, gender identity, ethnicity, religion or belief, sexual orientation, or any other protected characteristic.  

Skills Required

  • Proven experience working in a breaking news environment
  • Strong understanding and practical application of media law
  • Ability to shoot high-quality video using smartphones and DSLR cameras
  • Ability to present on camera and record voiceovers
  • Advanced proficiency in Premiere Pro or similar editing software
  • Advanced knowledge of video styles that drive engagement across Facebook, TikTok, Instagram, YouTube, and X
  • Ability to commission and shape original content against video KPIs
  • Strong analytical ability using video performance, competitor, and platform trend insights
  • Ability to ensure output follows editorial, legal, and copyright standards
  • NCTJ or BJTC qualification

Reach plc Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Reach plc and has not been reviewed or approved by Reach plc.

  • Leave & Time Off Breadth — Policies include a solid holiday allowance with extra days for long service and an additional paid volunteering day, alongside options for flexible or hybrid working. Career pages consistently highlight these time‑off features for UK/Ireland roles.
  • Retirement Support — A defined‑contribution pension with company matching and life assurance is part of the standard package. Company materials describe these as core, clearly documented benefits.
  • Parental & Family Support — Enhanced family leave is emphasized, including neonatal leave in recent reporting, supported by policies that enable hybrid or adjusted working. Corporate disclosures position family support as a notable element of the offering.

Reach plc Insights

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The Company
HQ: London
2,068 Employees
Year Founded: 1832

What We Do

Reach is the largest commercial publisher in the UK and Ireland. We own over 130 of the most trusted and popular national, regional and local media brands, with a combined print and digital monthly reach of 48m. With over 10 million registered customers, we are proud to be campaigners, champions and changemakers in our communities

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