About the Role:
The Senior Vice President (SVP) of Marketing will serve as the architect of Precision AQ's marketing vision, orchestrating strategies that drive exceptional business growth, amplify brand authority, and generate impactful, high-quality leads.
This role demands a dynamic and visionary leader with a proven history of creating transformative marketing strategies, achieving measurable outcomes, and fostering cross-functional alignment across diverse teams. The ideal candidate brings deep expertise in marketing both services and products while excelling in the management of digital and event-driven marketing initiatives.
Essential Responsibilities:Strategic Leadership
- Define and champion an innovative marketing vision and roadmap to position Precision as a leader in the industry
- Craft and execute an integrated, data-driven marketing strategy to enhance lead generation, and brand visibility.
- Stay ahead of industry trends, competitive activities, and emerging market opportunities to refine and future-proof Precision's marketing strategy.
- Partner closely with the business unit and other senior leaders to ensure alignment between marketing efforts and overall business objectives.
- Define clear metrics to evaluate marketing performance and support data-driven decision-making.
- Oversee and strategically manage the marketing budget to ensure effective allocation of resources for maximum impact.
Events Marketing
- Develop and implement a events-based awareness and lead gen strategy for conferences, webinars, and industry events to maximize Precision’s visibility and influence.
- Collaborate with internal and external stakeholders to secure Precision’s participation in high-profile sponsorships, speaking engagements, panels, and industry discussions.
- Leverage event analytics to measure success, gather feedback, and continuously optimize event strategies for maximum impact.
Thought Leadership & Public Relations
- Establish Precision as an authoritative voice in industry through strategic thought leadership initiatives.
- Oversee the strategy for high-value thought leadership content, such as white papers, case studies, blogs, and industry reports.
- Guide PR agency with intel to develop and execute a PR strategy to promote key achievements, partnerships, experts, and innovations through media outreach, press releases, and news features.
Digital Marketing
- Design strategy and guide team to develop and execute high-impact marketing campaigns informed by market insights, customer feedback, and business priorities.
- Collaborate with internal teams to leverage martech tools such as HubSpot, Salesforce, Google Analytics, SEMrush, and Google Ads for superior campaign performance.
- Lead website optimization efforts to ensure alignment with Precision's branding and business goals.
Required:
- 10+ years of leadership experience in senior marketing roles, with a track record of success at the SVP or VP level.
- Demonstrated success in the pharmaceutical, healthcare consulting, or related industries.
- Expertise in marketing data, software, and technology products across digital and traditional channels.
- Strong writing abilities.
Preferred:
- Bachelor’s degree in Marketing, Communications, or a related field, a plus
- Experience driving marketing strategies for data-driven products or SaaS solutions.
- Proficiency in marketing platforms such as SEMrush, HubSpot, Google Ads, and Google Analytics.
- Visionary leadership with a demonstrated ability to inspire and lead high-performing teams.
- Exceptional storytelling and communication skills to craft compelling brand narratives.
- Advanced analytical and problem-solving skills to inform and refine strategic decisions.
- Proficiency in designing and executing innovative, results-driven marketing campaigns.
- Superior project management capabilities, adept at managing competing priorities under tight deadlines.
- A strategic mindset focused on delivering measurable and sustainable business outcomes.
Precision offers a comprehensive benefits package, including:
- A discretionary annual bonus.
- Health insurance, retirement savings plans, life insurance, and disability benefits.
- Parental leave and paid time off for sick leave and vacation.
#LI-REMOTE
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Precision Medicine Group is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, age, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status or other characteristics protected by law.
If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact Precision Medicine Group at [email protected].
It has come to our attention that some individuals or organizations are reaching out to job seekers and posing as potential employers presenting enticing employment offers. We want to emphasize that these offers are not associated with our company and may be fraudulent in nature. Please note that our organization will not extend a job offer without prior communication with our recruiting team, hiring managers and a formal interview process.
Skills Required
- 10+ years of leadership experience in senior marketing roles (SVP or VP level)
- Demonstrated success in pharmaceutical, healthcare consulting, or related industries
- Expertise in marketing data, software, and technology products across digital and traditional channels
- Proven track record creating and executing integrated, data-driven marketing strategies and managing digital and event-driven marketing initiatives
- Experience overseeing marketing budgets and defining performance metrics
- Strong writing and storytelling abilities
- Bachelor's degree in Marketing, Communications, or related field
- Experience driving marketing strategies for data-driven products or SaaS solutions
- Proficiency with SEMrush, HubSpot, Google Ads, and Google Analytics
Precision Medicine Group Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Precision Medicine Group and has not been reviewed or approved by Precision Medicine Group.
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Healthcare Strength — Health coverage includes medical, dental, and vision with HSA/FSA options, plus disability and life insurance, forming a comprehensive core package. The lineup is presented as robust across wellbeing, time off, and financial security categories.
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Leave & Time Off Breadth — Time off includes generous PTO and paid holidays, along with paid parental leave and adoption assistance. These offerings are positioned as part of a well-rounded benefits suite in the U.S. with similar cores noted in Canada.
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Retirement Support — Retirement programs include a 401(k) with employer match in the U.S. and a group retirement plan in Canada. These elements help establish a competitive total rewards foundation.
Precision Medicine Group Insights
What We Do
We founded Precision Medicine Group in 2012 because we believed there was a transformational opportunity to improve the process of bringing new drugs to market. It involves utilizing technology, data, and human expertise. It is a big challenge that requires diverse talents. Our model involves both nurturing and investing organically and acquiring capabilities that we do not have but critically need. Our core executive team is anchored to this model, building life science services that address fundamental changes in healthcare that are necessary for health and outcomes improvement.
