Senior Vice President of Marketing

Posted 7 Days Ago
Be an Early Applicant
Gladstone, NJ, USA
In-Office
240K-360K Annually
Senior level
Marketing Tech
The Role
Lead and execute Precision's marketing vision and roadmap to drive growth, brand authority, and high-quality lead generation. Oversee integrated digital and event marketing, PR and thought leadership, martech utilization, budget management, performance metrics, and cross-functional alignment to support business objectives.
Summary Generated by Built In

About the Role:
The Senior Vice President (SVP) of Marketing will serve as the architect of Precision AQ's marketing vision, orchestrating strategies that drive exceptional business growth, amplify brand authority, and generate impactful, high-quality leads.

This role demands a dynamic and visionary leader with a proven history of creating transformative marketing strategies, achieving measurable outcomes, and fostering cross-functional alignment across diverse teams. The ideal candidate brings deep expertise in marketing both services and products while excelling in the management of digital and event-driven marketing initiatives.

Essential Responsibilities:

Strategic Leadership

  • Define and champion an innovative marketing vision and roadmap to position Precision as a leader in the industry
  • Craft and execute an integrated, data-driven marketing strategy to enhance lead generation, and brand visibility.
  • Stay ahead of industry trends, competitive activities, and emerging market opportunities to refine and future-proof Precision's marketing strategy.
  • Partner closely with the business unit and other senior leaders to ensure alignment between marketing efforts and overall business objectives.
  • Define clear metrics to evaluate marketing performance and support data-driven decision-making.
  • Oversee and strategically manage the marketing budget to ensure effective allocation of resources for maximum impact.

Events Marketing

  • Develop and implement a events-based awareness and lead gen strategy for conferences, webinars, and industry events to maximize Precision’s visibility and influence.
  • Collaborate with internal and external stakeholders to secure Precision’s participation in high-profile sponsorships, speaking engagements, panels, and industry discussions.
  • Leverage event analytics to measure success, gather feedback, and continuously optimize event strategies for maximum impact.

Thought Leadership & Public Relations

  • Establish Precision as an authoritative voice in industry through strategic thought leadership initiatives.
  • Oversee the strategy for high-value thought leadership content, such as white papers, case studies, blogs, and industry reports.
  • Guide PR agency with intel to develop and execute a PR strategy to promote key achievements, partnerships, experts, and innovations through media outreach, press releases, and news features.

Digital Marketing

  • Design strategy and guide team to develop and execute high-impact marketing campaigns informed by market insights, customer feedback, and business priorities.
  • Collaborate with internal teams to leverage martech tools such as HubSpot, Salesforce, Google Analytics, SEMrush, and Google Ads for superior campaign performance.
  • Lead website optimization efforts to ensure alignment with Precision's branding and business goals.
Qualifications:

Required:

  • 10+ years of leadership experience in senior marketing roles, with a track record of success at the SVP or VP level.
  • Demonstrated success in the pharmaceutical, healthcare consulting, or related industries.
  • Expertise in marketing data, software, and technology products across digital and traditional channels.
  • Strong writing abilities.

Preferred:

  • Bachelor’s degree in Marketing, Communications, or a related field, a plus
  • Experience driving marketing strategies for data-driven products or SaaS solutions.
  • Proficiency in marketing platforms such as SEMrush, HubSpot, Google Ads, and Google Analytics.
Key Skills:
  • Visionary leadership with a demonstrated ability to inspire and lead high-performing teams.
  • Exceptional storytelling and communication skills to craft compelling brand narratives.
  • Advanced analytical and problem-solving skills to inform and refine strategic decisions.
  • Proficiency in designing and executing innovative, results-driven marketing campaigns.
  • Superior project management capabilities, adept at managing competing priorities under tight deadlines.
  • A strategic mindset focused on delivering measurable and sustainable business outcomes.
Compensation and Benefits:

Precision offers a comprehensive benefits package, including:

  • A discretionary annual bonus.
  • Health insurance, retirement savings plans, life insurance, and disability benefits.
  • Parental leave and paid time off for sick leave and vacation.

#LI-REMOTE

Precision is required by law in some states or cities to include a reasonable estimate of the compensation range for this role. This compensation range takes into account the wide range of factors that are considered in making compensation decisions including but not limited to: skill sets, experience and training, licensure and certifications, and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Precision, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case.  This role is also eligible for a discretionary annual bonus, health insurance, retirement savings benefits, life insurance and disability benefits, parental leave, and paid time off for sick leave and vacation, among other benefits.
Reasonable estimate of the current range
$240,000$360,000 USD

Any data provided as a part of this application will be stored in accordance with our Privacy Policy. For CA applicants, please also refer to our CA Privacy Notice.

Precision Medicine Group is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, age, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status or other characteristics protected by law.

If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact Precision Medicine Group at [email protected].

It has come to our attention that some individuals or organizations are reaching out to job seekers and posing as potential employers presenting enticing employment offers. We want to emphasize that these offers are not associated with our company and may be fraudulent in nature. Please note that our organization will not extend a job offer without prior communication with our recruiting team, hiring managers and a formal interview process.

Skills Required

  • 10+ years of leadership experience in senior marketing roles, with proven success at the SVP or VP level
  • Demonstrated success in the pharmaceutical, healthcare consulting, or related industries
  • Expertise in marketing data, software, and technology products across digital and traditional channels
  • Strong writing abilities
  • Bachelor's degree in Marketing, Communications, or a related field
  • Experience driving marketing strategies for data-driven products or SaaS solutions
  • Proficiency in SEMrush, HubSpot, Google Ads, and Google Analytics

Precision AQ Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Precision AQ and has not been reviewed or approved by Precision AQ.

  • Wellbeing & Lifestyle Benefits Flexible or remote work is a meaningful plus that many value. Feedback suggests this flexibility can partly offset concerns about base pay.
  • Healthcare Strength Healthcare coverage is described as comprehensive and designed to minimize out-of-pocket costs. Feedback suggests this materially boosts perceived total compensation.
  • Leave & Time Off Breadth Generous PTO, paid holidays, paid parental leave, and adoption assistance are explicitly offered. Feedback suggests the time-off scope aligns with expectations for the sector.

Precision AQ Insights

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The Company
HQ: New York, New York
960 Employees
Year Founded: 1999

What We Do

Precision AQ helps life sciences companies navigate the complexities of commercialization across a product’s lifecycle. Our team is comprised of experts, advisors, and creators working to ensure patients have access to life changing medicines. Our global offerings include: • Commercial Consulting & International Access Strategy • HEOR • Market Access Marketing • Medical Communications & International Healthcare Communications • Advertising, Branding, and PR • Investor Relations and External Communications • Data and Product Solutions • Omnichannel Solutions Our name, which stands for Precision Access Quotient, reflects our approach to removing barriers – fusing together science (IQ, or Intelligence Quotient) and empathy (EQ, or Emotional Quotient). The result is “AQ: Access Quotient”, a critical ingredient in navigating the therapy-to-patient journey informed by data-driven analytics and insights.

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