Senior Trade Marketing Executive, ANZ

Posted 4 Days Ago
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Hiring Remotely in New York City, NY, USA
Remote or Hybrid
Senior level
AdTech • Cloud • Digital Media • Information Technology • News + Entertainment • App development
NBCUniversal has a rich history of evolving the media and entertainment industry.
The Role
The Senior Trade Marketing Executive develops strategies for film titles, manages marketing presentations, and coordinates events while collaborating with stakeholders to enhance engagement in the cinema industry.
Summary Generated by Built In
Company Description
NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation. Visit www.nbcuniversal.com for more information.
Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.
Universal Pictures International (UPI) owns and operates direct theatrical marketing and distribution of feature films in many locations around the globe including Australia & New Zealand. Locally in Australia Universal Pictures also holds the distribution rights for Warner Bros theatrical products. For a century, Universal has been known for its diverse slate of films, including classics such as The Jurassic Park series, Minions, Wicked and Oppenheimer.
Job Description
This is a 12 months fixed term contract that sits within the Theatrical Marketing team in the Partnerships Department and plays a pivotal role in showcasing our studio's titles to our trade partners/ cinemas. Reporting to the Head of Partnerships, the Senior Trade Marketing, Events & Communications Executive also supports the Managing Director in developing and delivering high-impact trade presentations. The role leads trade marketing efforts for titles under the $8M box office threshold and blends creative storytelling with strong stakeholder collaboration. Proficiency in design tools such as Photoshop, InDesign, and Premiere Pro is essential to produce compelling visual and video presentations that support broader marketing objectives.
KEY RESPONSIBILITIES
Exhibition Marketing
  • Working with the Head of Partnerships ANZ, create strategies to support allocated portfolio of titles across the Universal Pictures and Warner Bros slate, including general marketing, screening events, retail activations and general local area partnerships.
  • Prepare and present quarterly/half-yearly strategies to cinema partners in association with the broader partnerships team.
  • Maintain calendar of check-ins and develop materials to keep stakeholders across strategies and planning.
  • Engage with regional and global Exhibitor Relations teams to align on planning, approvals and reporting of activity across the portfolio of titles.
  • Collaborate with Sales/Distribution team to ensure alignment on activity and communication to cinema partners
  • Develop and distribute approved marketing materials, bespoke assets, content, digital and social assets.
  • Proactively develop new, engaging and creative executions that evolve how we communicate within the exhibition channel.
  • Work collaboratively with the broader marketing project team to develop insight driven, innovative and creative ideas to deliver incremental exposure for film releases.
  • Work closely with Media Lead on co-op advertising, sponsorships and social media support campaigns.
  • Work closely with Publicists to maximise talent access for on screen ID's, meet and greets, content creation and film festivals.
  • Contribute to studio campaign reports and presentation development.

Trade Marketing Presentations & Events
  • Support the Managing Director to shape the narrative of trade marketing presentations and scripts.
  • Develop supporting on-screen slides, securing assets from studio head offices or briefing creative agencies where necessary.
  • Manage AV assets with head office, creating run sheets and ensuring all materials are secured and approved.
  • Liaise with event organizers and stakeholders on studio presence, including attendee questionnaires, POS/standee activations, and staging elements outside of the main presentation.
  • Coordinate major sponsorships at these conventions, managing budgets, liaising with third-party contractors, and overseeing entertainment, staging, and production.
  • Work with event stakeholders to brief presentation requirements across AV, staging, lighting, effects, rehearsals, and autocue.
  • Engage external vendors for high-production elements such as pre-recorded introductions, performers, or special effects.
  • Manage all logistics for executives and team participating in events including travel, accommodation, talent & presenter coordination, meetings, rehearsals, script revisions.
  • Capture all AIMC activities, including activations and takeovers, through high-resolution imagery, video, and commentary for archival and future reference

Qualifications
Basic Requirements:
  • Passion for film and entertainment with knowledge of the cinema landscape in Australia.
  • Creativity and a desire to innovate.
  • Strong Windows office skills (Excel, Word, PowerPoint)
  • Excellent attention to detail and manage multiple projects simultaneously
  • Ability to brief projects and work with external agencies and vendors
  • Understanding of media formats and required materials. This includes a thorough knowledge of technical requirements and language related to creative requirements ie. Specs, file formats, file sizes etc
  • Strong knowledge of digital media formats and landscape
  • Excellent communication skills and ability to engage with internal and external stakeholders of all levels
  • Enjoy collaboration and working within a team environment.

Desired Characteristics :
  • Bachelor's degree in Marketing, Communications, Media and Communication, Film and Media Studies, Business, Advertising or Digital Media
  • Experience in cinema exhibition, theatrical film marketing, retail marketing, entertainment marketing, partnerships or agencies highly regarded
  • You must have the right to work in Australia i.e have Australian Citizenship or Permanent Residency

Additional Information
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].

Skills Required

  • Bachelor's degree in Marketing, Communications, Media and Communication, Film and Media Studies, Business, Advertising or Digital Media
  • Experience in cinema exhibition, theatrical film marketing, retail marketing, entertainment marketing, partnerships or agencies
  • Strong Windows office skills (Excel, Word, PowerPoint)
  • Excellent communication skills and ability to engage with internal and external stakeholders

What the Team is Saying

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NBCUniversal Compensation & Benefits Highlights

  • Parental & Family Support Offerings include fertility and adoption assistance, caregiving resources, and paid parental leave for both primary and non‑primary caregivers, indicating a strong family focus. Company materials highlight family‑building and caregiver programs as core parts of the package for eligible roles.
  • Leave & Time Off Breadth The U.S. package outlines vacation, company holidays, personal “myDays,” caregiving days, sick time, and bereavement leave, signaling breadth beyond standard PTO structures. This variety is emphasized across employer materials as a notable part of the offering.
  • Retirement Support Automatic 401(k) enrollment with dollar‑for‑dollar matching on a defined portion of pay and access to financial planning resources underscore support for long‑term savings. Materials also note that plan specifics depend on eligibility, program, and employee group.

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The Company
HQ: New York City, NY
68,000 Employees
Year Founded: 1912

What We Do

From film, television, news, theme parks, interactive media, and streaming, our people are at the center of it all. ​Here, we solve complex and business-critical problems. That’s why we’re looking for people to help us continue our evolution, imagining and delivering the most innovative and disruptive products and services through the latest tech advancements in the industry. ​ Here you can develop solutions. You’ll develop solutions that allow engineers to broadcast live TV from the comfort of their homes. These solutions will enable the use of our collection of hundreds of thousands of distinct intellectual properties across our film, television and streaming brands. Here you can transform. You’ll make decisions and solve complex problems by leveraging insights that come from data, building AI to help enable solutions to optimize every aspect of our content eco-system. Here you can build. You’ll build emerging immersive technologies that are used to power the broadcasts and streaming of global events like the Super Bowl and Olympics. You can create secure, elastic cloud-based services connecting parts of our global platform ecosystem that effect tens of millions of viewers, consumers and businesses that consume and love NBCUniversal’s content. And while you design, build and architect your career, we have the culture to make sure you’re supported. Here you can work and still live your best life! We’re leaders in our fields. We hire smart people and trust them to get the job done. We are never too busy to develop a fellow colleague. We understand our goals – or we ask. When we see something that needs doing – we do it. We make data-driven decisions. We fiercely believe in our talent and their growth. If you're ready to make an impact, here you can.

Why Work With Us

For us, it's more than just a work life. It's a daily passion. We take great pride in our legacy. We find fun in the challenge. We collaborate and inspire others. We're always creating, always solving and always ahead of competition.

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Hybrid Workspace

Employees engage in a combination of remote and on-site work.

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