Senior Technology Product Marketing Consultant

Posted An Hour Ago
Be an Early Applicant
Cary, NC, USA
Hybrid
113K-169K Annually
Senior level
Artificial Intelligence • Cloud • Internet of Things • Software • Cybersecurity • Industrial
Cat Digital uses digital technologies to help Caterpillar Inc. customers build a better, more sustainable world.
The Role
Lead deployment and integration of telematics connectivity for non-Caterpillar equipment across dealer rental fleets. Coordinate hardware installation, vendor and factory engagement, and integration with Caterpillar telematics and rental platforms. Build rollout plans, documentation and SOPs; monitor performance, troubleshoot issues, and drive corrective actions. Serve as liaison among vendors, engineering, rental operations, and supply chain to enable fleet onboarding and continuous improvement.
Summary Generated by Built In
Career Area:
Technology, Digital and Data
Job Description:
Your Work Shapes the World at Caterpillar Inc.
When you join Caterpillar, you're joining a global team who cares not just about the work we do - but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here - we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.
Role Summary:
The Technology Product Marketing Consultant is responsible for enabling connectivity solutions across non-Caterpillar manufactured equipment ("Allied equipment") assigned to the Caterpillar dealers' rental fleets. This role serves as the bridge between the Allied OEM's, Caterpillar internal technology teams, and dealer field/service operations to deploy, integrate, and support the enterprise telematics strategy.
The position ensures Allied equipment is fully integrated into Dealers' digital fleet platforms, enabling machine health and location monitoring including visibility to rental customers.
What You Will Do (Job Duties):
Connectivity Deployment & Integration
  • Coordinate installation of connectivity hardware at Allied vendor manufacturing facilities and retrofit locations
  • Partner with CAT technology/telematics teams to ensure compatibility, standards adherence, and data flow integrity
  • Develop and execute rollout plans for new Allied equipment models
  • Troubleshoot installation issues and ensure timely resolution across vendors and internal teams

Vendor Engagement & Factory Coordination
  • Establish working relationships with Allied OEMs and key supplier contacts
  • Define and standardize installation processes, bill-of-material (BOM) requirements, and quality expectations
  • Conduct factory visits and onsite support to ensure successful hardware integration
  • Drive adoption of connectivity standards among Allied vendors

Rental Connectivity Enablement
  • Ensure connectivity readiness for fleet onboarding into rental systems
  • Support integration of telematics data into rental platforms and customer-facing tools
  • Partner with rental operations teams to ensure seamless activation and commissioning workflows
  • Monitor connectivity performance, uptime, and data quality

Program & Process Development
  • Build scalable processes for deployment, tracking, and lifecycle management of connectivity hardware
  • Maintain documentation, installation guides, and SOPs for internal and external stakeholders
  • Identify continuous improvement opportunities in deployment efficiency and vendor execution

Cross-Functional Collaboration
  • Serve as a liaison between: vendors, CAT digital/technology teams, rental operations, supply chain and procurement
  • Align stakeholders on timelines, priorities, and issue resolution
  • Communicate status, risks, and performance metrics to leadership

Issue Resolution & Support
  • Lead root cause analysis for connectivity failures or data issues
  • Coordinate corrective actions across vendors and internal engineering teams
  • Provide escalation support for critical deployments or fleet disruptions

What You Will Have (Core Skills):
  • Effectiveness Measurement: Establishes and tracks meaningful performance metrics to evaluate quality, productivity, and overall business impact. Uses data, benchmarks, and reporting insights to identify opportunities, measure results, and drive continuous improvement across functions.

  • Products and Services: Applies broad product and service knowledge to support planning, implementation, and delivery across multiple offerings. Advises stakeholders on operational considerations, differentiates solutions in the market, and ensures alignment with business, regulatory, and environmental requirements.

  • Relationship Management: Builds and sustains strong, collaborative relationships with clients, vendors, and cross-functional partners. Sets clear expectations, fosters alignment, and creates an environment of trust and accountability that supports long-term business success.

  • Software Product Software Training: Creates and delivers effective training that helps users, administrators, and support teams successfully implement and use software products. Designs engaging learning experiences, advanced feature demonstrations, and scalable train-the-trainer programs that improve adoption across diverse audiences.

Top Candidate Will Also Have:
Extensive experience and demonstrated success in one or more of the following:
  • Equipment/fleet management

  • Telematics or IoT deployment

  • OEM/vendor technical coordination

  • Field service or product support in heavy equipment / industrial environment

  • Demonstrate experience working with external vendors or manufacturers

  • Experience in cross-functional project delivery (technology + operations)

  • Background in heavy equipment, construction, rental, or industrial machinery sectors

  • Experience with factory-level integration or OEM product support

  • Familiarity with telematics ecosystems

  • Experience deploying hardware at scale across multiple sites or partners

Additional Details:
  • The location for this position: Cary, NC, Peoria, IL or Irving, TX
  • Domestic relocation assistance may be considered
  • This position requires 25% travel or more
  • Sponsorship is not available.

Summary Pay Range:
$112,710.00 - $169,060.00
Compensation and benefits offered may vary depending on multiple individualized factors, job level, market location, job-related knowledge, skills, individual performance and experience. Please note that salary is only one component of total compensation at Caterpillar.
Benefits:
Subject to plan eligibility, terms, and guidelines. This is a summary list of benefits.
  • Medical, dental, and vision benefits*
  • Paid time off plan (Vacation, Holidays, Volunteer, etc.)*
  • 401(k) savings plans*
  • Health Savings Account (HSA)*
  • Flexible Spending Accounts (FSAs)*
  • Health Lifestyle Programs*
  • Employee Assistance Program*
  • Voluntary Benefits and Employee Discounts*
  • Career Development*
  • Incentive bonus*
  • Disability benefits
  • Life Insurance
  • Parental leave
  • Adoption benefits
  • Tuition Reimbursement

* These benefits also apply to part-time employees
Posting Dates:
June 4, 2026 - June 17, 2026
Any offer of employment is conditioned upon the successful completion of a drug screen.
Caterpillar is an Equal Opportunity Employer, Including Veterans and Individuals with Disabilities. Qualified applicants of any age are encouraged to apply.
Not ready to apply? Join our Talent Community.

Skills Required

  • Establishes and tracks performance metrics to evaluate quality, productivity, and business impact
  • Broad product and service knowledge to support planning, implementation, and delivery
  • Builds and sustains collaborative relationships with clients, vendors, and cross-functional partners
  • Creates and delivers software product training and train-the-trainer programs
  • Experience in equipment or fleet management
  • Telematics or IoT deployment experience
  • OEM/vendor technical coordination experience
  • Field service or product support experience in heavy equipment or industrial environments
  • Experience working with external vendors or manufacturers
  • Experience in cross-functional project delivery (technology + operations)
  • Background in heavy equipment, construction, rental, or industrial machinery sectors
  • Experience with factory-level integration or OEM product support
  • Familiarity with telematics ecosystems and digital fleet platforms
  • Experience deploying hardware at scale across multiple sites or partners
  • Willingness/ability to travel ~25% or more

What the Team is Saying

Pradeep
Christina
Chad
Madison
Rakshan
MacGregor
Stan

Caterpillar Compensation & Benefits Highlights

  • Healthcare Strength Core benefits include medical, dental, vision, disability, life insurance, and an enhanced Employee Assistance Program with expanded mental health sessions and tools to help find high‑value care. Coverage breadth and plan options are emphasized for most full‑time roles.
  • Retirement Support A 401(k) savings plan with company match is broadly available, and some groups receive an additional age‑ or service‑based non‑elective annual contribution. Certain represented facilities also saw improved retirement contributions under a recent agreement.
  • Strong & Reliable Incentives Many roles participate in short‑term incentive or gainsharing programs, with regular bonuses described for full‑time employees. These incentives are positioned as a routine component of total compensation for eligible positions.

Caterpillar Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Irving, TX
100,000 Employees
Year Founded: 1925

What We Do

Cat Digital is the digital and technology arm of Caterpillar Inc., responsible for bringing digital capabilities to our world-famous yellow iron. With over 1.5M connected assets worldwide, our teams use data, technology, advanced analytics and AI capabilities to help our customers build a better world.

Why Work With Us

The Cat Digital team is at the forefront of Caterpillar’s evolution. We take pride in solving complex problems by building new systems from the ground up. On our team, you’ll leverage data from across our entire enterprise to find solutions that open a new world of possibilities for our customers and dealers. Join us in building a better tomorrow.

Gallery

Gallery
Gallery
Gallery
Gallery
Gallery
Gallery
Gallery
Gallery
Gallery

Caterpillar Teams

Team
Caterpillar
Team
Career Growth
About our Teams

Caterpillar Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: Flexible
HQIrving, TX
India
Broomfield, CO
Chennai, IN
Chicago, IL
Geneva, CH
Košice, SK
Peoria, IL
Learn more

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account