Drive SS Capabilities: Lead new SS capabilities and offering ideation through collaboration with Planning and AdOps based on major SSP (e.g., PubMatic, Index Exchange, OpenX) opportunities, strategically leveraging available supply side signals and integrations.
Productization Support: Support the Product team in developing Supply Path Optimization (SPO) frameworks that leverage Smart Supply’s AI to filter inventory at the source, reducing CPM costs and eliminating unqualified traffic before spend occurs.
Growth & Planning Synergy: Collaborate heavily with the Growth team to shape high-level proposals and with the Planning team to architect custom packages tailored to specific audience moments or outcome-based KPIs.
Market Horizon Scanning: Act as a subject matter expert on industry shifts to proactively develop "Points of View" (POVs) that guide our internal offering & product roadmap.
Strategic Intelligence Lead: Use market intelligence to provide the "blueprint" for how our Elevate technology should be deployed across client verticals and objectives.
Innovation & Competitive Analysis: Monitor both the “Supply-side” and "Demand-side" ecosystems to identify limits in choices and control, proposing bold new Smart Supply solutions that reclaim power for the marketer.
The Experience: 5+ years of deep experience in programmatic strategy, supply-side management, or digital media architecture, ideally with a background in strategy.
Technical Ecosystem Mastery: An expert-level understanding of the digital media supply chain, including hands-on proficiency with major DSPs, SSPs, and the mechanics of ads.txt and SupplyChain Objects.
The "Navigator" Mindset: A proven ability to look 1–3 years ahead, translating complex technical shifts into clear, actionable business strategies for internal stakeholders.
Collaborative Power: A natural ability to work cross-functionally with high-performing sales and media teams, acting as the "strategic engine" that powers success.
Data Translation Skills: Exceptional capability in managing data and turning supply path DNA into persuasive narratives that drive buy-in.
Skills Required
- 5+ years in programmatic strategy, supply-side management, or digital media architecture
- Expert-level understanding of the digital media supply chain, including DSPs, SSPs, ads.txt, and SupplyChain Objects
- Hands-on proficiency with major SSPs and DSPs (e.g., PubMatic, Index Exchange, OpenX and major DSPs)
- Experience developing or supporting Supply Path Optimization (SPO) frameworks and productization
- Ability to anticipate 1-3 year industry shifts and translate technical changes into actionable business strategy
- Proven cross-functional collaboration with sales, media, Planning, and Growth teams
- Strong data translation and storytelling skills to turn supply path data into persuasive narratives
- Experience in market intelligence, competitive analysis, and developing strategic points-of-view (POVs)
What We Do
AI Digital is a leading end-to-end programmatic consultant and innovation partner, powered by AI and open garden framework. Founded in 2018, our global team of over 400specialists connects clients to audiences through a unique blend of human expertise and advanced technology — empowering brands and agencies with unbiased, AI-enhanced media solutions. We partner with all major advertising platforms to deliver measurable results that align with your business objectives and brand KPIs.
Why Work With Us
At AI Digital, we're a passionate and innovative global team fueled by a shared culture of collaboration and expertise. Our team members are true specialists in their fields, constantly pushing the boundaries of what's possible in programmatic media. We believe in the power of collective thinking and the strength that comes from diverse perspective
Gallery
