Senior Strategic Planning Manager

About the teamZillow's Agent Sales organization empowers real estate professionals with the solutions and technology they need to succeed in today's dynamic market. As the bridge between Zillow's innovative platform and the agent community, we're dedicated to creating tools and partnerships that drive meaningful results.
The Revenue Strategy & Operations team partners closely with Sales, Customer Success, and cross-functional leadership to shape go-to-market strategy, improve sales performance, and drive critical planning decisions across the business. We work on high-impact problems such as segmentation, territory design, coverage, forecasting, and business performance, combining strategic thinking with operational execution. This is a team for people who enjoy using data and judgment to solve complex commercial problems and turn strategy into action.

About the role

We are seeking a Senior Strategic Planning Manager to drive Sales Strategy and GTM Operations for Zillow’s Agent Sales organization. This role will focus on high-impact commercial strategy work, including sales segmentation, territory planning, coverage design, performance management, and go-to-market execution. The right candidate has recent experience in Sales or GTM Strategy and Operations and has directly supported GTM leadership through data-driven planning and decision-making. They should be equally comfortable shaping strategic recommendations for senior leaders and translating those decisions into operational plans, targets, and field execution.

The ideal candidate brings strong structured problem-solving, sound business judgment, and a track record of leading complex cross-functional work. They are comfortable building structure from ambiguity, partnering closely with senior stakeholders, and driving projects from analysis through execution.

Your responsibilities will include:

• Develop a deep understanding of one or more of Zillow’s businesses, key performance drivers, and cross-functional improvement opportunities. Become a subject matter expert.

• Lead sales segmentation analyses to define customer/account tiers, coverage models, and sales motions.

• Own or support territory planning, including territory design, book balancing, account assignment logic, and recommendations to improve coverage and productivity.

• Partner with Sales, Finance, GTM, and Analytics to translate topline goals into territory, segment, and rep-level plans.

• Develop the business cases, analytics, and recommendations behind changes to coverage, capacity, incentives, and go-to-market design.

• Establish performance frameworks and dashboards to monitor whether segmentation and territory decisions are improving productivity, growth, and customer outcomes.

• Drive annual and in-year planning processes, including target setting, performance reviews, and executive-level business updates.

This role has been categorized as a Remote position. “Remote” employees do not have a permanent corporate office workplace and, instead, work from a physical location of their choice, which must be identified to the Company. U.S. employees may live in any of the 50 United States, with limited exceptions.

In California, Connecticut, Maryland, Massachusetts, New Jersey, New York, Washington state, and Washington DC the standard base pay range for this role is $127,100.00 - $203,000.00 annually. This base pay range is specific to these locations and may not be applicable to other locations. In Colorado, Hawaii, Illinois, Minnesota, Nevada, Ohio, Rhode Island, and Vermont the standard base pay range for this role is $120,700.00 - $192,900.00 annually. The base pay range is specific to these locations and may not be applicable to other locations.

In addition to a competitive base salary this position is also eligible for equity awards based on factors such as experience, performance and location. Actual amounts will vary depending on experience, performance and location. Employees in this role will not be paid below the salary threshold for exempt employees in the state where they reside.

Who you are

• 8+ years work experience, with 3+ years of experience in Sales / GTM Strategy and Operations, ideally in a B2B setting.

• Experience in a fast-moving Technology, Software, or SaaS setting. Management Consulting or Real Estate Industry experience is a plus.

• Proficient in SQL and data manipulation software (e.g., DataBricks).

• Demonstrated expertise supporting a quota-carrying sales organization through segmentation, territory design, coverage, or planning decisions.

• Excellent analytical problem-solving skills, with the ability to break down complex problems and synthesize data into clear insights.

• Outstanding communicator, capable of presenting complex financial and business data and insights to C-level executives.

• Highly collaborative, you thrive working in fast-paced environments with stakeholders across every function (product, engineering, marketing, sales, finance, analytics, etc.).

• Experience leading end-to-end projects, aligning with cross-functional stakeholders at all levels.

Get to know us

At Zillow, we’re reimagining how people move—through the real estate market and through their careers. As the most-visited real estate platform in the U.S., we help customers navigate buying, selling, financing and renting with greater ease and confidence. Whether you're working in tech, sales, operations, or design, you’ll be part of a company that's reshaping an industry and helping more people make home a reality.

Zillow is honored to be recognized among the best workplaces in the country. Zillow was named one of FORTUNE 100 Best Companies to Work For® in 2025, and included on the PEOPLE Companies That Care® 2025 list, reflecting our commitment to creating an innovative, inclusive, and engaging culture where employees are empowered to grow.

No matter where you sit in the organization, your work will help drive innovation, support our customers, and move the industry—and your career—forward, together.

Zillow Group is an equal opportunity employer committed to fostering an inclusive, innovative environment with the best employees. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you have a disability or special need that requires accommodation, please contact your recruiter directly.

Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable state and local law.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.