Senior Specialist, Social Media

Reposted 16 Days Ago
Be an Early Applicant
2 Locations
In-Office
67K-79K Annually
Mid level
Healthtech • HR Tech
The Role
The Senior Specialist, Social Media develops and executes a multi-channel social media strategy to enhance brand awareness and engagement. This role involves content creation, analytics, and community engagement on platforms like TikTok, LinkedIn, and Instagram, while assessing market trends and collaborating with various stakeholders.
Summary Generated by Built In
Job Description

Welcome to AMN Healthcare — Where Talent Meets Purpose
Ever wondered what it takes to build one of the largest and most respected healthcare staffing and total talent solutions companies? It takes trailblazers, innovators, and exceptional people like you.
At AMN Healthcare, we don’t just offer jobs — we build careers that make a difference.

Why AMN Healthcare? Because Excellence Is Our Standard:

  • Named to Becker’s Top 150 Places to Work in Healthcare — three years running.

  • Consistently ranked among SIA’s Largest Staffing Firms in America.

  • Honored with Modern Healthcare’s Innovators Award for driving change through innovation.

  • Proud holder of The Joint Commission’s Gold Seal of Approval for Staffing Companies since 2006.

Hybrid role; Dallas, TX or San Diego, CA,– role is 2 days a week onsite

Job Summary

The Senior Specialist, Social Media is responsible for developing, executing, and optimizing a multi‑channel social media strategy that strengthens brand awareness, drives engagement, and supports organizational goals. This role manages day‑to‑day content creation, scheduling, analytics, and community engagement across TikTok, LinkedIn, Instagram, and other emerging platforms. A strong understanding of digital trends, short-form video, reputation management, and brand storytelling is essential.

Job Responsibilities

  • Consistently implements and demonstrates strategic expertise across these areas: Web site project management, display advertising, email marketing, search engine optimization, and social media.

  • Maintains expertise in content, usability, architecture, development and design for all types of digital projects and mobile sites/apps.

  • Assists in guiding agencies in the development and evaluation of media recommendations.

  • Assesses market research, category, trend and driven analyses to identify consumer needs and insights that pinpoint compelling new opportunities.

  • Guides the development of marketing research and analytic plans to identify and employ metrics that resolve the efficiency of digital campaigns.

  • Establishes and maintains a positive relationship with business owners to define, measure and optimize digital performance against objectives.

  • Optimally presents, partners and collaborates with management, executives, other departments, vendors and outside contacts as an inspirational guide for digital.

Key Skills

  • Proficiency with Sprout Social, Hootsuite, Later, or similar scheduling/analytics tools.

  • Hands-on experience with TikTok, Instagram Reels, and LinkedIn content creation.

  • Experience in reputation or community management preferred.

  • Strong design skills using Canva; Adobe Creative Suite is a plus.

Qualifications

Education & Years of Experience

  • Bachelor's Degree plus 2-5 years of work experience OR High School Diploma/GED plus 6-9 years of work experience

Additional Experience

  • Marketing experience, preferably with experience developing and implementing multi-channel digital marketing campaigns

Work Environment / Physical Requirements

  • Work is performed in an office/home office environment.

  • Team Members must have the ability to operate standard office equipment and keyboards.

AMN Healthcare will provide reasonable accommodations to qualified individuals with disabilities to enable them to perform the essential functions of the job.

Our Core Values

● Respect ● Passion ● Continuous Improvement ● Trust ● Customer Focus ● Innovation

At AMN we embrace the ways we are similar and different; respecting all voices and ensuring everyone has the opportunity to contribute to our collective success. We acknowledge our shared responsibility to foster a welcoming environment where everyone feels recognized and valued. We cast a wide net to recruit and retain competitive talent and build healthcare workforces supportive of the communities we serve. We believe in the power of compassion and collaboration to build healthy communities where access to quality care is available to all. Equal opportunity employer as to all protected groups, including protected veterans and individuals with disabilities.

At AMN we recognize that in-person connections have value and promote collaboration. You will be expected to come into an AMN Healthcare office at a frequency dependent on the work arrangement for your role.

Pay Rate$66,500 - $79,000 Salary

Final pay rate is dependent on experience, training, education, and location.

Top Skills

Adobe Creative Suite
Canva
Hootsuite
Later
Sprout Social
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The Company
HQ: Coppell, TX
2,830 Employees
Year Founded: 1985

What We Do

AMN Healthcare is the leader and innovator in total talent solutions for healthcare organizations across the nation. The Company provides access to the most comprehensive network of quality healthcare professionals through its innovative recruitment strategies and breadth of career opportunities. With insights and expertise, AMN Healthcare helps providers optimize their workforce to successfully reduce complexity, increase efficiency and improve patient outcomes. AMN total talent solutions include managed services programs, clinical and interim healthcare leaders, temporary staffing, executive search solutions, vendor management systems, recruitment process outsourcing, predictive modeling, language interpretation services, revenue cycle solutions, credentialing and other services. Clients include acute-care hospitals, community health centers and clinics, physician practice groups, retail and urgent care centers, home health facilities, schools and many other healthcare settings. AMN Healthcare is committed to fostering and maintaining a diverse team that reflects the communities we serve. Our commitment to the inclusion of many different backgrounds, experiences and perspectives enables our innovation and leadership in the healthcare services industry.

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