Senior Specialist, Consumer Deposits Affluent

Posted 7 Days Ago
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Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, MYS
In-Office
Senior level
Fintech • Financial Services
The Role
Drive growth and management of affluent consumer deposit products through strategic planning, market analysis, product development, lifecycle management, performance monitoring, regulatory compliance, and stakeholder collaboration. The role develops product features, pricing, and campaigns; supports distribution and training; analyzes customer and market insights; recommends enhancements; and presents performance reports and strategic recommendations to senior management.
Summary Generated by Built In

The Senior Specialist, Consumer Deposits Affluent will be responsible for driving the growth and management of deposit products tailored for RHB Bank Berhad's affluent customer segment, ensuring a superior customer experience and achievement of business targets.
Job Responsibilities:**
* Develop and implement strategic plans for affluent deposit products, including product features, pricing, and promotional campaigns, to meet revenue and market share objectives.
* Conduct in-depth market research and competitive analysis to identify opportunities and threats, and to ensure RHB's affluent deposit offerings remain competitive and innovative.
* Collaborate with sales, marketing, and branch teams to ensure effective product distribution, training, and customer engagement for the affluent segment.
* Monitor and analyze product performance, customer feedback, and market trends to identify areas for improvement and propose new product enhancements or solutions.
* Manage the end-to-end product lifecycle for affluent deposit products, from conceptualization and development to launch and post-launch performance review.
* Ensure compliance with all internal policies, regulatory requirements, and industry best practices related to deposit products and affluent customer management.
* Act as a subject matter expert for affluent deposit products, providing guidance and support to internal stakeholders.
* Prepare and present regular reports on product performance, market insights, and strategic recommendations to senior management.
* Cultivate strong relationships with key internal and external stakeholders, including product development, operations, legal, and compliance teams.
Job Qualifications:**
* Bachelor's degree in Business Administration, Finance, Marketing, or a related field. A Master's degree is a plus.
* Minimum of 5-7 years of experience in product management, particularly within consumer banking and deposit products, with a strong focus on affluent segments.
* Proven track record of successfully developing and launching deposit products and achieving business growth targets.
* Strong understanding of financial markets, banking regulations, and affluent customer needs and behaviors.
* Excellent analytical, problem-solving, and strategic thinking skills.
* Exceptional communication, presentation, and interpersonal skills.
* Ability to work independently and collaboratively in a fast-paced environment.
* Proficiency in data analysis tools and Microsoft Office Suite (Excel, PowerPoint, Word).

Skills Required

  • Bachelor's degree in Business Administration, Finance, Marketing, or a related field
  • 5-7 years of experience in product management, particularly consumer banking and deposit products focused on affluent segments
  • Track record of developing and launching deposit products and achieving business growth targets
  • Strong understanding of financial markets, banking regulations, and affluent customer needs and behaviors
  • Strong analytical, problem-solving, and strategic thinking skills
  • Excellent communication, presentation, and interpersonal skills
  • Ability to work independently and collaboratively in a fast-paced environment
  • Proficiency in data analysis tools and Microsoft Office Suite, including Excel, PowerPoint, and Word
  • Master's degree
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The Company
HQ: Kuala Lumpur
14,000 Employees
Year Founded: 1997

What We Do

We are a multinational regional financial services provider that is committed to deliver complete solutions to our clients through differentiated segment offerings and an ecosystem that supports simple, fast and seamless customer experience, underpinned by cohesive and inspired workforce and relationship built with stakeholders Headquartered and listed in Malaysia, RHB Banking Group is the longest established local bank, formed though the mergers of several banks, the oldest of which was founded in 1913. RHB Banking Group and its subsidiaries provide a full range of services ranging from retail banking, business banking, corporate and investment banking, Islamic banking, transaction banking to treasury, insurance, asset management, private equity and stockbroking services. TOGETHER WE PROGRESS Our strong heritage is the foundation of our commitment to continue serving the community. For over a 100 years, we have been helping people and businesses grow and succeed, and will continue to do so. Our experience gives us an in-depth understanding of the needs of our customers and partners, inspiring us to constantly innovate and improve to serve them better. With their unending support, we have established ourselves with a strong footprint throughout Malaysia and we are now present in 9 other countries across the ASEAN region. We hope our legacy and pursuit for excellence continues as we tirelessly cultivate and nurture the next generation through our actions and words, preparing a brighter future ahead. We thank those who believe in us and welcome everyone to join us on our exciting journey of progress. The time has come for us to move forward in unison, to realise our greater potential together. Our new brand promise "Together We Progress” honours our past, celebrates the present and welcomes the future. We invite you to join us as we work towards a better and brighter future for all.

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