Founded in 2018, Persona is a 250-person tech startup based in San Francisco, backed by Index Ventures, Coatue, Founders Fund, and First Round Capital. Persona offers flexible building blocks that help businesses fight fraud, stay compliant, and build trust among their customers. For example, Coursera uses Persona to ensure the right person is earning each degree, OpenAI uses Persona to prevent the misuse of ChatGPT, and Lime checks the ages of customers before they ride electric scooters or bikes. To learn more about our company and team, check out this short video.
About the role
We’re building both a product and a technology, and we always prioritize acting in a customer-centric way. In this role, you'll be presented with challenging technical problems, as Persona's product needs are increasingly complex as we balance the ever-changing compliance requirements of our customer base, ranging from small startups to Fortune 10 companies. You’ll build reliable products and seamless user experiences that will contribute directly to the long-term quality of the Persona product.
What you'll do at Persona
- Design, build, and ship foundational aspects of the identity platform
- Create innovative solutions that will help fight fraud and delight customers
- Work directly with customers to build product features
- Handle all different types of scale - from helping a new start up automate their manual processes to supporting enterprises with their Super Bowl Sunday scale
What you'll bring to Persona
- Product-thinker - You build products in a way that maximizes product value while minimizing complexity. You understand and can resolve tensions between product requirements and engineering design for large-scale projects.
- Innovative mindset - You go beyond implementing what is tasked and make product suggestions and features that help push our product forward. You are naturally curious and embrace change.
- Independent thinking - You learn from your mistakes quickly, and know how to unblock yourself when needed. You give yourself agency to take on new problems and drive them to impactful solutions.
- Perfect is the enemy of good - You take pride in understanding and solving problems as soon as possible, and learn quickly from mistakes in the spirit of growing as an engineer.
- Collaborative spirit - Collaboration isn’t just a buzzword for you, it’s your secret to success. You leverage the diverse perspectives of your teammates and sometimes go out of your way to learn other functions to get the job done.
Nice to have
- 5+ years of experience as a software engineer
- Experience with our tech stack: React, Ruby on Rails, Kubernetes, Google Cloud (GCP), MySQL, MongoDB
At Persona, we believe in people above all else. We strive to create an inclusive environment where everyone's contributions are valued and their growth is supported. We're honored to be recognized as one of Fortune's Best Medium Workplaces, a testament to our commitment to fostering a world-class team. You can read what it’s like to work at Persona on Glassdoor.
Top Skills
What We Do
Persona helps businesses manage KYC/AML/KYB programs, fight fraud, and build trust by automating any identity-related use case with our flexible identity infrastructure. For example, we help Branch automate their KYC process and Coursera verify learners’ identities before delivering course credentials.
Beyond securely collecting and verifying user information such as PII, government IDs, and biometric selfies, our platform also provides flexible case review and orchestration tools to help businesses streamline and automate their identity operations — from setting custom rules to ingesting third-party data and triggering external actions.
Why Work With Us
Persona's a leader in identity verification, offering unmatched flexibility to meet diverse business needs. With customizable building blocks, our product adapts to various industries, use cases, and risk levels. Our core value of having a People-first culture thrives on new perspectives that enrich the workplace and support our mission and value.
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