Senior Social Media and Content Specialist

Posted 6 Days Ago
Be an Early Applicant
Mansfield, TX, USA
In-Office
63K-117K Annually
Senior level
Healthtech
The Role
Manages social media and digital content across platforms, websites, email, and DAM systems. Develops engaging, brand-consistent content; monitors performance metrics; improves audience engagement; enforces governance and compliance; trains stakeholders; collaborates across teams; and reports on content effectiveness and trends.
Summary Generated by Built In

Our promise to you:

Joining AdventHealth is about being part of something bigger. It’s about belonging to a community that believes in the wholeness of each person, and serves to uplift others in body, mind and spirit. AdventHealth is a place where you can thrive professionally, and grow spiritually, by Extending the Healing Ministry of Christ. Where you will be valued for who you are and the unique experiences you bring to our purpose-minded team. All while understanding that together we are even better.

All the benefits and perks you need for you and your family:

  • Benefits from Day One: Medical, Dental, Vision Insurance, Life Insurance, Disability Insurance

  • Paid Time Off from Day One

  • 403-B Retirement Plan

  • 4 Weeks 100% Paid Parental Leave

  • Career Development

  • Whole Person Well-being Resources

  • Mental Health Resources and Support

  • Pet Benefits

Schedule:

Full time

Shift:

Day (United States of America)

Address:

2300 LONESTAR RD

City:

MANSFIELD

State:

Texas

Postal Code:

76063

Job Description:

Implements and manages social media and content assets across social media platforms, websites, emails, digital asset management (DAM) system and emerging platforms. Enforces standard operating procedures and governance models for digital marketing content to ensure consistency and compliance. Provides training and support to digital marketing team members and stakeholders on social media and content best practices. Designs visually appealing and brand-consistent content for various digital platforms. Creates and curates engaging content that resonates with the target audience, including posts, stories, and videos. Ensures all social media content aligns with brand identity, voice, and messaging standards. Develops strategies to increase audience engagement, including interactive posts, polls, and Q&A sessions. Monitors social media performance metrics and provides regular reports on engagement, reach, and effectiveness of content strategies. Collaborates with internal stakeholders to ensure content accuracy and relevance. Gathers feedback from the audience and adapts content strategies to improve engagement and effectiveness. Stays updated on social media trends and educates team members on trends and best practices. Communicates updates on ongoing projects and addresses concerns that could impact the digital team or priorities. Other duties as assigned.

Knowledge, Skills, and Abilities:

  • Strong understanding of social media marketing strategies and best practices. [Required]
  • Excellent verbal and written communication skills [Required]
  • Proven ability in collaboration, problem-solving, using data to derive solutions, communications, and presentations, and operating successfully despite uncertainty or ambiguity. [Required]
  • Proven ability to successfully manage concurrent projects, work in a fast-paced and complex environment, execute large projects, and work under multiple and competing deadlines. [Required]
  • Excellent presentation skills and the ability to build rapport and relationships with leaders and team members. [Required]
  • Ability to manage and set expectations throughout content lifecycles to ensure consistency and quality in deliverables. [Required]
  • Proven ability in producing successful content and performance. [Required]

Education:

  • Bachelor's [Required]

Field of Study:

  • in Marketing, Business, Communications, English or related field

Work Experience:

  • 2+ experience in social media and content strategy experience [Preferred]
  • 4+ of experience. [Required]
  • Experience working in health care or corporate setting [Preferred]
  • Proven experience with digital asset management systems. [Required]

Physical Requirements: (Please click the link below to view work requirements)

  • Physical Requirements - https://tinyurl.com/23km2677

Pay Range:

$62,712.00 - $116,646.40

This facility is an equal opportunity employer and complies with federal, state and local anti-discrimination laws, regulations and ordinances.

Skills Required

  • Strong understanding of social media marketing strategies and best practices
  • Excellent verbal and written communication skills
  • Proven ability in collaboration, problem-solving, using data to derive solutions, communications, presentations, and operating successfully amid uncertainty or ambiguity
  • Proven ability to manage concurrent projects, execute large projects, work in a fast-paced and complex environment, and meet competing deadlines
  • Excellent presentation skills and ability to build rapport and relationships with leaders and team members
  • Ability to manage expectations throughout content lifecycles to ensure consistency and quality
  • Proven ability to produce successful content and performance
  • Bachelor's degree in Marketing, Business, Communications, English, or a related field
  • At least 2 years of social media and content strategy experience
  • At least 4 years of experience
  • Experience working in healthcare or a corporate setting
  • Proven experience with digital asset management systems

AdventHealth Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about AdventHealth and has not been reviewed or approved by AdventHealth.

  • Healthcare Strength — Comprehensive medical, dental, vision, and pharmacy coverage is offered with multiple plan options and 100% coverage for preventive care. Wellness programs and mental health resources are included to support whole-person well-being.
  • Retirement Support — Retirement programs include the Adventist HealthCare Retirement Plan with employer cash contributions and matching for employee contributions. Additional financial protections include disability and life/AD&D insurance and tax-advantaged accounts.
  • Wellbeing & Lifestyle Benefits — Whole-person resources feature mental-health support (e.g., Lyra), wellness initiatives, and an Employee Assistance Program. Tuition assistance, education pathways via AdventHealth University, and employee discounts add lifestyle and career value.

AdventHealth Insights

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The Company
HQ: Altamonte Springs, FL
80,000 Employees
Year Founded: 1973

What We Do

At AdventHealth, Extending the Healing Ministry of Christ is our mission. It calls us to be His hands and feet in helping people feel whole. Our story is one of hope — one that strives to heal and restore the body, mind and spirit. More than 80,000 skilled and compassionate caregivers in physician practices, hospitals, outpatient clinics, skilled nursing facilities, home health agencies and hospice centers provide individualized, wholistic care. Our Christian mission, shared vision, common values and focus on whole-person health is our commitment to making communities healthier with a unified system: 50 hospital campuses and hundreds of care sites in diverse markets throughout nine states.

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