Senior Search Specialist – Search, Discovery, and Performance

Posted Yesterday
Be an Early Applicant
2 Locations
In-Office
47K-112K Annually
Senior level
Fitness • Healthtech • Retail • Pharmaceutical
The Role
Manages and optimizes paid search campaigns and emerging AI-powered search initiatives across retail, e-commerce, pharmacy, and clinic business lines. Analyzes performance data, identifies growth opportunities, develops testing strategies, and provides optimization recommendations. Partners with SEO, marketing, analytics, and media teams to execute integrated search strategies and communicates insights to stakeholders.
Summary Generated by Built In

We’re building a world of health around every individual — shaping a more connected, convenient and compassionate health experience. At CVS Health®, you’ll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger – helping to simplify health care one person, one family and one community at a time.

Position Summary

The Senior Search Specialist sits on the Search, Discovery & Performance Team and supports the day-to-day management, execution, and optimization of initiatives within the Search Center of Excellence. This role helps drive business outcomes across Front Store, E-commerce, Omnichannel, Pharmacy, and MinuteClinic through data-driven search strategies. The position supports large-scale paid search programs, including emerging AI-powered solutions, and partners closely with SEO, Marketing, Analytics, and Media teams to identify growth opportunities, optimize performance, and deliver actionable insights.

Role Responsibilities

  • Execute, manage, and optimize paid search campaigns and emerging AI-powered search initiatives to drive business results

  • Analyze campaign performance, identify trends and opportunities, and develop data-driven recommendations to improve outcomes across retail, pharmacy, and clinic business lines

  • Leverage available data sources and analytical tools to evaluate performance, develop hypotheses, and support testing strategies focused on incremental growth

  • Partner with SEO, Marketing, Analytics, and Media teams to support integrated search strategies and align initiatives with business objectives

  • Communicate performance insights, optimization recommendations, and test results to stakeholders while contributing to the evolution of the Search Center of Excellence

Required Qualifications

  • 2+ years of paid search experience supporting results-driven SEM programs

  • Working knowledge of search automation, audience targeting, privacy regulations, and Smart Bidding strategies, including tCPA and tROAS optimization within Google Ads

  • Strong analytical skills with proficiency in Microsoft Excel and the ability to translate data into effective PowerPoint presentations and recommendations

  • Demonstrated communication, organization, and collaboration skills, with the ability to work effectively in cross-functional environments

  • Ability and willingness to work onsite 1 to 2 days per week to collaborate with team members

Preferred Qualifications

  • Experience with SEM platforms and tools such as Microsoft Ads (Bing), SA360, Skai, Yelp, Apple Search Ads, Adobe, or similar technologies

  • Experience developing performance analyses and marketing reports that drive SEM optimization and efficiency

  • Familiarity with AI-powered search products and campaign types, including Performance Max (PMax), Demand Gen, AI Max, and related solutions

  • Strong project management, problem-solving, and multitasking abilities, with a demonstrated capacity to work independently and collaboratively

  • Retail experience, SEO knowledge, holistic search strategy experience, and/or healthcare industry experience

  • Bachelor's degree

Education

  • High School Diploma, GED, or equivalent

Anticipated Weekly Hours

40

Time Type

Full time

Pay Range

The typical pay range for this role is:

$46,988.00 - $112,200.00

This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls.  The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors.  This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above. 
 

Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.

Great benefits for great people

We take pride in offering a comprehensive and competitive mix of pay and benefits that reflects our commitment to our colleagues and their families.

This full‑time position is eligible for a comprehensive benefits package designed to support the physical, emotional, and financial well‑being of colleagues and their families. The benefits for this position include medical, dental, and vision coverage, paid time off, retirement savings options, wellness programs, and other resources, based on eligibility.


Additional details about available benefits are provided during the application process and on
Benefits Moments.

We anticipate the application window for this opening will close on: 09/09/2026

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.

Skills Required

  • 2+ years of paid search experience supporting results-driven SEM programs
  • Working knowledge of search automation, audience targeting, privacy regulations, and Smart Bidding strategies, including tCPA and tROAS optimization within Google Ads
  • Strong analytical skills with proficiency in Microsoft Excel
  • Ability to translate data into effective PowerPoint presentations and recommendations
  • Strong communication, organization, and collaboration skills
  • Ability to work effectively in cross-functional environments
  • Ability and willingness to work onsite 1 to 2 days per week
  • Experience with SEM platforms and tools such as Microsoft Ads, SA360, Skai, Yelp, Apple Search Ads, or Adobe
  • Experience developing performance analyses and marketing reports that drive SEM optimization and efficiency
  • Familiarity with AI-powered search products and campaign types, including Performance Max, Demand Gen, and AI Max
  • Strong project management, problem-solving, and multitasking abilities
  • Ability to work independently and collaboratively
  • Retail experience, SEO knowledge, holistic search strategy experience, and/or healthcare industry experience
  • Bachelor's degree
  • High school diploma, GED, or equivalent

CVS Health Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about CVS Health and has not been reviewed or approved by CVS Health.

  • Healthcare Strength Health coverage includes medical, dental, and vision with HSA-eligible options, free preventive care, virtual care, and access to MinuteClinic services. Mental-health resources such as counseling support are emphasized, and coverage is often considered solid for full-time colleagues.
  • Retirement Support A dollar-for-dollar 401(k) match up to 5% after one year and an Employee Stock Purchase Plan are consistently highlighted in Total Rewards materials. Feedback suggests retirement programs are a meaningful strength within the overall package.
  • Wellbeing & Lifestyle Benefits Wellbeing offerings include up to 20 no-cost counseling sessions per issue, backup care, tuition assistance, and substantial in-store discounts, alongside broader wellness tools. These everyday perks expand value beyond base pay and can be especially meaningful for full-time schedules.

CVS Health Insights

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The Company
HQ: Woonsocket, RI
119,959 Employees
Year Founded: 1963

What We Do

CVS Health is the leading health solutions company that delivers care in ways no one else can. We reach people in more ways and improve the health of communities across America through our local presence, digital channels and our nearly 300,000 dedicated colleagues – including more than 40,000 physicians, pharmacists, nurses and nurse practitioners. Wherever and whenever people need us, we help them with their health – whether that’s managing chronic diseases, staying compliant with their medications, or accessing affordable health and wellness services in the most convenient ways. We help people navigate the health care system – and their personal health care – by improving access, lowering costs and being a trusted partner for every meaningful moment of health. And we do it all with heart, each and every day.

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