Senior Sales Specialist (GTA Northwest, ON Region)

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Toronto, ON, CAN
In-Office
66K-100K Annually
Senior level
News + Entertainment
The Role
The Senior Sales Specialist manages sales activities across a broad Ontario territory, including prospecting, retailer and account relationship management, inventory allocation, merchandising, sales trend analysis, promotions, complaint resolution, training, and channel development. The role supports sales targets, account profitability, terminal allocation, compliance, and customer satisfaction. Frequent travel, occasional overnight stays, lifting up to 40 pounds, and a valid Ontario driver’s license are required.
Summary Generated by Built In

Range:

66,400.00 - 99,600.00 CAD

Job Description:

Senior Sales Specialist (GTA Northwest, ON Region)

We are ready to take this game to the next level and need a passionate Senior Sales Specialist to execute sales activities across a broad geographic region to a designated list of retail, hospitality and vending accounts, build retailer relationships and networks, resolve complaints/issues, prospect for new business, manage inventory of instant tickets at vending sites all in an effort to achieve sales targets and maintain high standards of customer satisfaction.

Note: Preference will be given to candidates who live within the territory.

YOUR ROLE IN THE GAME

Reporting to the Senior Manager, Field Sales, you will be empowered to:

  • Assist Senior Manager Field Sales, in developing territory profile strategies, including prospecting for new retailers and channel development, in order to boost sales and coverage

  • Manage inventory of instant tickets through proper allocation and merchandising of product at retail and in self-serve vending machines

  • Analyze sales trends in assigned districts and develop recommendations on retail promotions and sales to be submitted for the approval of Senior Manager Field Sales

  • Analyze retailer information, conduct a profitability analysis include ROI and breakeven analysis to determine entitlement for terminal allocation

  • Develop field level relationships with Corporate Account Area Supervisors and Managers to discuss and execute sales plans and initiatives

  • Manage store level complaints and implement corrective actions to ensure swift resolution.  Proactively assess, clarify, and validate retailers’ needs on an ongoing basis to ensure their needs are fulfilled

  • Provide training to retailers on new processes, procedures, rules and regulations, sales promotions and contests, new product offerings to create awareness and ensure compliance to guidelines

  • Provide content and review all retailer publications, training material, promotional activities and new product/terminal training guides

  • Engage in special project assignments (managing account merchandizing plans and compliance, negotiating premium space, etc.) to promote existing/new channel development

  • Accountable for keeping merchandise and POS current and in good repair both at retail and in remote storage unit.

WHAT YOU BRING TO THE GAME

Education & Experience:

  • Post-secondary degree or diploma in Business Administration, Marketing, Customer Service, or a related discipline.

  • Minimum 5 years of experience across the full sales lifecycle, including prospecting, needs identification, qualification, negotiation, upselling, and cross-selling.

  • Experience managing customer or key accounts, including issue resolution and relationship management.

  • Experience working with sales planning, forecasting, inventory management, channel management, or related business functions.

  • Experience developing and maintaining strong customer relationships while driving business growth and achieving performance targets.

  • Field-based sales or account management experience is considered an asset.

Relevant Skills:

  • Strong knowledge of sales management tools, techniques, and best practices, including key account management, demand planning, forecasting, budgeting, product allocation, channel management, and inventory management.

  • Proficiency with Microsoft Office applications, including Excel, Word, PowerPoint, and Outlook.

  • Experience using CRM platforms and GeoMapping tools to support account planning and business development activities.

  • Strong leadership, problem-solving, and decision-making skills.

  • Excellent communication, negotiation, and relationship-building capabilities.

  • Ability to manage multiple priorities and deliver results in a fast-paced, customer-focused environment.

  • Ability to travel frequently, including occasional overnight travel, throughout Ontario.

  • Ability to regularly lift up to 40 pounds.

  • Inclusive and collaborative work style that fosters teamwork and positive working relationships while creating excitement and engagement in the workplace.

  • Demonstrates integrity, transparency, and accountability in all interactions and business decisions.

Licenses, Registrations, Certificates:

Must have a valid Ontario Driver’s License
 

BENEFITS OF JOINING THE WINNING TEAM

  • Group Benefits Plan: Comprehensive, employer-paid group benefits coverage.

  • Variable Pay Program: Participation in a performance-based incentive plan that recognizes organizational and individual achievements

  • Public Service Pension Plan: Participation in a highly desirable defined benefit pension plan.

  • Paid Time-Off: Competitive paid time-off provisions to support work-life balance and well-being.

  • Growth Focus: Become your best self with comprehensive support for your professional development.

  • Equity, diversity, and inclusion: Core to OLG’s culture, empowering employees to bring their authentic selves and make a meaningful impact across Ontario.

To learn more about our organization and other opportunities visit our career site.

We look forward to hearing from you, interested applicants please apply online by September 22, 2026.

Please Note: Unless otherwise specified, all positions are required to work fully onsite.

OLG is an equal opportunity employer. We are committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. Please contact Human Resources at [email protected] if you require accommodation at any time throughout the hire process.

We welcome applicants from all backgrounds and experiences. If you bring relevant skills and a willingness to learn, we encourage you to apply—even if you don’t meet every listed qualification. We sincerely appreciate your interest; while we are unable to contact everyone, those selected for the next steps will be notified.

We thank you for your interest in this opportunity; however only those individuals selected for an interview will be contacted.

Personal information is collected by the Ontario Lottery & Gaming Corporation (OLG) and/or its third party service provider(s) under the authority of the Ontario Lottery and Gaming Corporation Act, 1999, SO 1999, c 12, Sch L and the Employment Standards Act, 2000, S.O. 2000, c. 41 (as amended) and will be used for the purpose of determining qualifications for employment with OLG and for recruitment modernization initiatives. The information will be managed in accordance with all applicable laws, OLG’s Protection of Privacy Policy (the Policy) and related policies and procedures. For any questions about this collection, please contact [email protected], 800-70 Foster Drive, Sault Ste. Marie, ON, P6A 6V2.

Skills Required

  • Post-secondary degree or diploma in Business Administration, Marketing, Customer Service, or a related discipline
  • Minimum 5 years of experience across the full sales lifecycle, including prospecting, needs identification, qualification, negotiation, upselling, and cross-selling
  • Experience managing customer or key accounts, including issue resolution and relationship management
  • Experience with sales planning, forecasting, inventory management, channel management, or related business functions
  • Experience developing and maintaining customer relationships while driving business growth and achieving performance targets
  • Field-based sales or account management experience
  • Knowledge of sales management tools and practices, including key account management, demand planning, forecasting, budgeting, product allocation, channel management, and inventory management
  • Proficiency with Microsoft Office applications, including Excel, Word, PowerPoint, and Outlook
  • Experience using CRM platforms and GeoMapping tools
  • Strong leadership, problem-solving, decision-making, communication, negotiation, and relationship-building skills
  • Ability to manage multiple priorities and deliver results in a fast-paced, customer-focused environment
  • Ability to travel frequently, including occasional overnight travel, throughout Ontario
  • Ability to regularly lift up to 40 pounds
  • Valid Ontario Driver's License

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The Company
HQ: North York
3,439 Employees
Year Founded: 1975

What We Do

OLG is committed to delivering gaming entertainment that maximizes economic benefits for the people of Ontario in an efficient and socially responsible manner. We deliver on this commitment through the strength of our prime asset – our people.

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