The Role
Lead end-to-end B2B SaaS sales within BFSI/fintech: new logo acquisition (60%), enterprise account growth (40%), pipeline management, RFP/RFI and commercial negotiations, stakeholder engagement with CXOs, and collaboration with product/pre-sales to deliver compliant solutions and meet revenue targets.
Summary Generated by Built In
Job Title: Senior Sales Manager – B2B SaaS (BFSI/Fintech)
Location: Chennai
Experience: 5+ years
Industry Preference: B2B SaaS, Fintech, Banking, BFSI
Role Overview
We are seeking a high-performing Senior Sales Manager with a proven track record in B2B SaaS sales within the BFSI and fintech ecosystem. The ideal candidate brings a strong network across banks, NBFCs, fintechs, and financial institutions, along with a demonstrated ability to drive revenue through a balanced approach of new business acquisition (60%) and account management (40%).
Key Responsibilities
- Drive end-to-end sales cycles, from prospecting to closure, with a strong focus on new logo acquisition (60% hunting).
- Manage and grow existing enterprise accounts, identifying upsell and cross-sell opportunities (40% farming).
- Leverage existing relationships and networks within banking, NBFCs, fintechs, and financial services institutions to generate qualified leads.
- Build and maintain a healthy sales pipeline aligned with revenue targets.
- Engage with senior stakeholders (CXOs, business heads, procurement, compliance teams) to drive consultative selling.
- Lead RFP/RFI responses, commercial negotiations, and contract closures.
- Collaborate with product, pre-sales, and solution teams to deliver tailored solutions to clients.
- Stay updated on regulatory, compliance, and industry trends impacting BFSI and fintech sectors.
- Maintain accurate forecasting and reporting through CRM tools.
Required Skills & Qualifications
- 5+ years of experience in B2B sales, preferably in SaaS, fintech, or BFSI solutions.
- Proven success in both hunting (new business acquisition) and farming (account management), with a clear bias toward hunting.
- Strong network and relationships within banking, NBFCs, fintech companies, or financial institutions.
- Experience in enterprise sales cycles, including RFPs, security reviews, and procurement processes.
- Strong consultative selling and solution-oriented approach.
- Excellent stakeholder management and negotiation skills.
- Familiarity with CRM tools and structured sales processes.
- Ability to work in a fast-paced, target-driven environment.
Preferred Background
- Experience selling products such as KYC, AML, fraud detection, onboarding, lending tech, or compliance/regtech solutions.
- Prior exposure to enterprise SaaS sales within regulated industries.
- MBA or equivalent business qualification (preferred but not mandatory).
Success Metrics
- Achievement of quarterly and annual revenue targets.
- Number of new logos acquired.
- Expansion revenue from existing accounts.
- Pipeline coverage and conversion ratios.
Why Join Us
- Opportunity to work at the intersection of SaaS, fintech, and regulatory technology.
- High ownership role with direct impact on revenue growth.
- Collaborative environment with strong product and leadership support.
Skills Required
- 5+ years of B2B sales experience, preferably in SaaS, fintech, or BFSI solutions.
- Proven success in both hunting (new business acquisition) and farming (account management), biased toward hunting.
- Strong network and relationships within banks, NBFCs, fintechs, or financial institutions.
- Experience managing enterprise sales cycles, including RFPs, security reviews, and procurement processes.
- Consultative selling and solution-oriented approach.
- Excellent stakeholder management and negotiation skills with senior executives.
- Familiarity with CRM tools and structured sales processes.
- Ability to work in a fast-paced, target-driven environment and meet revenue targets.
- Experience selling KYC, AML, fraud detection, onboarding, lending tech, or compliance/regtech solutions.
- Prior exposure to enterprise SaaS sales within regulated industries.
- MBA or equivalent business qualification.
Am I A Good Fit?
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.
Success! Refresh the page to see how your skills align with this role.
The Company
What We Do
Signzy is a market-leading platform that is redefining the speed, accuracy, and experience of how financial institutions are onboarding customers and businesses - using the digital medium. The company’s award-winning no-code GO platform delivers seamless, end-to-end, and multi-channel onboarding journeys while offering totally customizable workflows. It gives these players access to an aggregated marketplace of 240+ bespoke APIs that can be easily added to any workflow with simple widgets. Signzy is enabling 10 million+ end customer and business onboardings every month at a success rate of 99% while reducing the speed to market from 6 months to 3-4 weeks. It works with over 240+ FIs globally including the 4 largest banks in India, a Top 3 acquiring Bank in the US, and has a strong global partnership with Mastercard and Microsoft. The company’s product team is based out of Bengaluru and it has a strong presence in Mumbai, New York, and Dubai.
