Senior Research Executive - Consumer Insights

Posted 15 Hours Ago
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Cairo
Senior level
Marketing Tech • Analytics
The Role
As a Senior Research Executive, you will manage client relationships, deliver insights based on consumer behavior, and contribute to client growth through actionable marketing strategies. You will also be responsible for presenting findings and coaching junior team members.
Summary Generated by Built In

We’re the world’s leading data, insights, and consulting company; we shape the brands of tomorrow by better understanding people everywhere.

Worldpanel provides brands and retailers with a unique, 360-degree understanding of consumer behaviour across the globe. We are shopper-centric, continuously monitoring the purchase and usage behaviour through the largest omnipanel in the world. With unparalleled datasets, pioneering technology and expert analysts, we partner with brands and retailers of all sizes, empowering them to reimagine what’s possible, and change the landscape to create a better, healthier, more sustainable and inclusive world.

Job Details

We’re the world’s leading data, insights, and consulting company; we shape the brands of tomorrow by better understanding people everywhere.
 

Worldpanel provides brands and retailers with a unique, 360-degree understanding of consumer behaviour across the globe. We are shopper-centric, continuously monitoring the purchase and usage behaviour through the largest omnipanel in the world. With unparalleled datasets, pioneering technology and expert analysts, we partner with brands and retailers of all sizes, empowering them to reimagine what’s possible, and change the landscape to create a better, healthier, more sustainable and inclusive world.
 

What's in it for you

  • Employee Assistance Programme
  • Performance related bonus scheme (personal & company weighting)
  • Hybrid working days (3 days a week in the office)
  • Support with commuting packages (Careem + Parking Reimbursement)
  • Life insurance (for all the permanent employees)
  • Access to discounts on selected global services or products
  • Access to the global Leadership & Development offer (LinkedIn learning, internal learning Academies, People Development programs)

What you will be doing:

Actively run the client(s) relationship and deliver to the requirements of the contract by being the Key Point of Contact for clients on routine deliverables & requests. Continue to service client requirements by offering good levels of strategic & relevant marketing insights to clients through storytelling and emphasizing applicability of Worldpanel data Contributing to the growth of the clients’ business within Worldpanel by identifying potential revenue opportunities from ad-hocs specials, new categories, new initiatives (e.g Shopper, Link Q etc) mainly from existing clients.
 

Client Relationship

  • Understand what the client’s overall goals and objectives are and the role that different departments/individuals are playing in achieving these
  • Run the practical, day to day management of the delivery of the contracted service with respect to the quality, speed and volume of data along with the servicing they are entitled to.
  • Maintain existing and develop new relationships with clients, seeking to extend your network of valuable contacts beyond the insight team.
     

Account Handling

  • Anticipate client demands and proactively find solutions, rather than just answering requests.
  • Communicate effectively with senior management ensuring that they are kept up to date with client issues and developments.
  • Handle appropriate inductions and training programmes with clients.
     

Analysis & Insight

  • Full knowledge of basic and advanced Worldpanel analysis.
  • Take briefs from clients, and manage the production of appropriate materials/presentations/written documentation in response to the brief.
  • Demonstrate insight to clients by highlighting implications to their business & offering actionable recommendations.
  • Deliver presentations with recommendations that actively seek to meet the objectives of the client’s brief.
     

Team, People & Self Development

  • Take part in own performance management using the online appraisal system.
  • Assist in coaching junior team members – sharing knowledge, encouraging a culture of learning and positive development.
     

Reasonable Adjustments
 

Kantar is committed to offering equal opportunities to all individuals including during the recruitment process. If you require any reasonable adjustments or assistance, please advise us in advance of your interview so that we can make the necessary arrangements.

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Country

Egypt

Why join Kantar?

We shape the brands of tomorrow by better understanding people everywhere. By understanding people, we can understand what drives their decisions, actions, and aspirations on a global scale. And by amplifying our in-depth expertise of human understanding alongside ground-breaking technology, we can help brands find concrete insights that will help them succeed in our fast-paced, ever shifting world.

And because we know people, we like to make sure our own people are being looked after as well. Equality of opportunity for everyone is our highest priority and we support our colleagues to work in a way that supports their health and wellbeing. While we encourage teams to spend part of their working week in the office, we understand no one size fits all; our approach is flexible to ensure everybody feels included, accepted, and that we can win together. We’re dedicated to creating an inclusive culture and value the diversity of our people, clients, suppliers and communities, and we encourage applications from all backgrounds and sections of society. Even if you feel like you’re not an exact match, we’d love to receive your application and talk to you about this job or others at Kantar.

The Company
HQ: London
34,629 Employees
On-site Workplace

What We Do

Kantar is the world’s leading marketing data and analytics company. . We have a complete, unique and rounded understanding of how people think, feel and act; globally and locally in over 90 markets. By combining the deep expertise of our people, our data resources and benchmarks and our innovative analytics and technology, we help our clients understand people and inspire growth.

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