Senior Product Marketing Manager

Posted 16 Days Ago
7 Locations
In-Office or Remote
180K-250K Annually
Senior level
Artificial Intelligence • Information Technology • Software
The Role
The role involves owning product positioning, leading product launches, building sales enablement, and directing creative brand campaigns. Requires strong messaging instincts and experience in B2B SaaS or AI infrastructure.
Summary Generated by Built In
ABOUT RETELL AI

Retell AI is using the first principles to reimagine the call center with cutting edge voice AI.

Since launching 18 months ago, thousands of companies now utilize Retell’s AI voice agents to handle sales, support, and logistics calls that once required large teams of human agents. Backed by Y Combinator, Alt Capital, and other leading investors, we have scaled to $36M ARR with a team of 20 people, up from $5M at the start of 2025.

Our vision for 2026 is to build a modern CX platform where entire contact centers are powered by AI. Instead of basic automation that needs constant human tuning, we’re creating intelligent AI “workers” that can act as frontline agents, QA analysts, and managers — continuously executing, monitoring, and improving customer interactions.

We’re growing quickly and looking for ambitious builders who want to tackle hard technical problems, move fast, and have real impact at one of the fastest-growing voice AI startups.

Let’s build the future together.

  • We’re a top 50 AI app in a16z list: https://tinyurl.com/5853dt2x

  • #4 on Brex's Fast-Growing Software Vendors of 2025: https://www.brex.com/journal/brex-benchmark-december-2025

  • We're also one of the top ranking startups on: https://leanaileaderboard.com/

  • Enterprise tech 30: https://www.wing.vc/et30/overview

ABOUT THE ROLE

Retell is hiring a Senior PMM + Growth Marketer to own how we show up to the market.

You'll lead positioning, run product launches, build the sales enablement toolkit, and concept brand campaigns that earn real attention. 80% of the role is core PMM. 20% is directing creative campaigns for social.

This is a high-ownership role. You won't just maintain messaging, you'll define it. You report to the CMO and work closely with the founding team.

 
KEY RESPONSIBILITIES
  • Own positioning and messaging across all buyer types and verticals

    Develop vertical-specific narratives for healthcare, legal, automotive, insurance, utilities, and logistics

    Keep competitive differentiation sharp as the Voice AI landscape evolves

  • Lead product launches end-to-end

    Own strategy, narrative, and cross-functional coordination from brief to announcement

    Partner with DevEvangelist on the demo and technical content layer

  • Build sales enablement from scratch

    Run enablement sessions and keep the team equipped with the latest messaging

  • Drive customer and market insights

    Run ongoing discovery and translate insights into messaging that converts

    Build case studies and proof points across key verticals

  • Direct brand and social campaigns (20%)

    Concept campaigns and brief the creative team on execution

    Plan campaign bursts around launches, events, and AI industry moments

 
YOU MIGHT THRIVE IF
  • You have 5+ years of product marketing in B2B SaaS, developer tools, or AI infrastructure

  • You have owned product launches end-to-end, not just contributed to them

  • You have strong messaging instincts and know how to brief creatives to bring ideas to life

  • You are hands-on, you don't just plan, you ship

  • You are comfortable with technical products and can translate complexity into clear value

  • You move fast and make good decisions with incomplete information

 
WHAT WE'RE LOOKING FOR
 

Must have

  • 5+ years of product marketing in B2B SaaS, developer tools, or AI infrastructure

  • Proven track record of owning launches end-to-end

  • Strong messaging instincts: knows what to say and how to brief others to say it

  • Experience building sales enablement programs from scratch

  • Comfortable with technical products

 

Nice to have

  • Experience in AI infrastructure, CCaaS, or contact center space

  • Background marketing to both technical and business buyers

  • Has directed social campaigns with real organic reach

  • Strong aesthetic sensibility and POV on brand content

  • Startup experience

 
HOW WE EVALUATE

We care less about checkboxes and more about:

  • Whether you have actually owned positioning that shaped how a product is perceived

  • Whether you can concept campaigns that earn real attention, not just fill a calendar

  • Whether product, sales, and design teams would genuinely want to work with you

  • Whether you move fast and make good decisions under ambiguity

JOB DETAILS
  • Cash: $180,000 – $250,000 base

  • Equity: Offer Equity

  • Location: Redwood City, CA (Relocation Provided)

  • US Visas: Retell AI is open to sponsoring work authorization for qualified candidates, including H-1B, TN, L-1, E-3, F-1 (OPT/CPT), and O-1 visas.

 
OTHER BENEFITS
  • 100% coverage for medical, dental, and vision insurance

  • $70/day DoorDash credit for unlimited breakfast, lunch, dinner, and snacks

  • $200/month wellness reimbursement (gym, fitness classes, etc.)

  • $300/month commuter reimbursement (gas, Caltrain, etc.)

  • $75/month phone bill reimbursement

  • $50/month internet reimbursement

 
COMPENSATION PHILOSOPHY
  • Best Offer Upfront: Choose from three cash-equity balance options; no negotiation needed.

  • Top 1% Talent: Above-market pay (top 5 percentile) to attract exceptional builders.

  • High Ownership: Small teams, >$1M revenue/employee, and significant equity.

  • Performance-Based: Offers tied to interview performance, not experience or past salaries.

 
INTERVIEW PROCESS
  • Stage 1: Recruiter intro call (30 min)

  • Stage 2: Hiring manager experience screening + take-home review (45 min)

  • Stage 3: Live exercise, present positioning and campaign brief (60 min)

  • Stage 4: Final onsite with cross-functional team (2 hours)

Skills Required

  • 5+ years of product marketing in B2B SaaS, developer tools, or AI infrastructure
  • Proven track record of owning launches end-to-end
  • Strong messaging instincts
  • Experience building sales enablement programs from scratch
  • Comfortable with technical products

Retell AI Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Retell AI and has not been reviewed or approved by Retell AI.

  • Fair & Transparent Compensation Compensation is presented as above-market with a “Best Offer Upfront” approach and disclosed cash–equity options tied to interview performance. Public ranges for key roles indicate clearly communicated bands and meaningful equity components.
  • Healthcare Strength Health coverage is described as 100% employer-paid for medical, dental, and vision. This signals comprehensive protection without employee premium costs.
  • Wellbeing & Lifestyle Benefits Daily meals via credits or unlimited catering, plus reimbursements for gym, commuting, phone, and internet, are prominently offered. These benefits reduce day-to-day expenses and support convenience and wellness.

Retell AI Insights

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The Company
HQ: San Carlos, California
73 Employees
Year Founded: 2023

What We Do

Retell is the #1 voice AI agent platform, enabling you to build, test, deploy, and monitor voice AI agents. Industries such as healthcare, insurance, financial services, and logistics use Retell to automate and enhance call operations.

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